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Entain and McLaren F1 Team open the doors for women to return to work
The companies are launching a joint Returnship programme for women to return to careers in the world’s most exciting industries
Entain, the global sports betting, gaming and interactive entertainment group, and the McLaren F1 Team, are launching applications for their joint Returnship programme, to help reignite the careers of women returning to roles in STEM (Science, Technology, Engineering and Mathematics).
While the representation of women in STEM is steadily increasing 1, there remains a significant gender imbalance – in the UK, just 26% of STEM graduates are women, and only 24% of the STEM workforce are women2. There is an urgent need to change the perceptions of careers in STEM, open more opportunities for women to pursue careers in the field, and help both women and men thrive equally in STEM.
As 26% of sports bettors globally are now female3, and F1 continues to experience a rise in female fans, with approximately 40% of fans now female4, it has become even more important for both companies to reflect the customer experience by having a diverse workforce. The Returnship programme is another step in the right direction to making this change.
Jette Nygaard-Andersen, Entain CEO, said: “The fusion of technology, sport and entertainment, and desire to support talented women re-entering the workforce meant that launching this brand-new programme with our partner, McLaren, is an obvious step. We share a passion and commitment for giving women a platform to reignite their careers in STEM and hope that through this programme, we not only support a generation of ambitious women now but inspire future generations of girls to land their dream STEM role.”
As part of the programme, an initial cohort of ten Returnship places will be created, offering unique opportunities and experience at either Entain or the McLaren F1 Team over a six-month period. The programme is designed to suit different women at different stages in their career, with successful candidates being supported by a 1-1 transitional coach specialising in returning to work, flexible working, networking with senior executives, and an opportunity to discuss permanent role opportunities after the six-month programme. Example placement roles span from software engineers and back-end developers to data scientists and design engineers, with the full list available on the programme’s website.
Candidates who meet the following minimum criteria are being sought:
- At least 3 months unemployed, underemployed or reskilling
- At least 2 years prior professional experience
- STEM focused qualifications or experience or a personal and evidencable passion for technology / data / engineering
Entain is committed to embedding Diversity, Equity and Inclusion into all corners of its business, and has launched a number of programmes to support this commitment, under its EnTrain programme, which is designed to increase access to education and training in technology and improve diversity. With EnTrain, Entain has set the objective to positively impact the lives of over 1,000,000 people around the world, either directly or through their families and dependents, by 2030.
The Entain x McLaren F1 Team Returnship programme also complements Entain’s existing Reboot@Ivy initiative, which helps women return to their technology careers at its locations in Hyderabad and Manila.
Zak Brown, CEO, McLaren Racing, commented: “We are excited to be launching the first returnship of its kind within F1 in partnership with Entain. This is an opportunity to drive real change within the Engineering and Technology industries and is part of our overall commitment to making STEM careers more accessible to all, and to having 40% of our employees from under-represented backgrounds by 2030.”
In December 2022, Formula 1 announced teams for its F1 Academy: an all-female racing series for younger drivers, set for 2023. Likewise, Extreme E has elevated women in motorsport with its gender-equal motorsport series. These moves demonstrate the eagerness to propel women drivers into the upper echelons of the sport, and mirror what Entain and the McLaren F1 Team are hoping to achieve through the Returnship programme.
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BePlay
REEVO Enters into a New Partnership with BePlay
REEVO has entered into a new partnership with BePlay, an innovative game studio recognised for combining handcrafted design, proprietary technologies and data-driven game mechanics to deliver engaging player experiences. This collaboration further strengthens REEVO’s aggregation ecosystem, adding a portfolio of high-performing content built to maximise engagement, retention and operator success.
Through this partnership, BePlay’s portfolio is now available on the REEVO aggregation platform, giving operators seamless access to a growing collection of distinctive slot experiences through a single integration. The addition reinforces REEVO’s commitment to continuously expanding its content offering with studios that bring originality, innovation and measurable performance.
At REEVO, building a world-class aggregation platform means partnering with providers that challenge convention and deliver content that stands out. BePlay has earned a reputation for creating games powered by custom technologies, advanced mechanics and its unique SMART DATA MODE approach, helping operators deliver experiences that resonate with players and drive commercial results.
As REEVO continues to grow its global network, partnerships like this play an important role in strengthening the diversity and quality of content available through the platform. By bringing together innovative studios under one ecosystem, REEVO empowers operators with greater choice, stronger engagement opportunities and scalable growth.
Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with BePlay is another exciting step for REEVO as we continue to strengthen our aggregation platform with studios that bring a fresh perspective to game development. BePlay’s focus on innovation, technology, and player engagement aligns perfectly with our vision of delivering content that creates real value for operators. We are committed to building an ecosystem where quality content and seamless distribution come together, and BePlay is a fantastic addition to that journey.”
Sam Mamedov, Business Development Manager at BePlay, said: “Reevo has always stood out to me as an aggregator with genuinely top-tier standards, both in how they run their processes and how they do business. What really sets them apart is the warmth of their team. It’s something many companies lose as they grow, but REEVO has managed to maintain that human approach while operating at the highest level. I’m genuinely happy our partnership is taking off, and I think everyone will see the results of it very soon.”
The post REEVO Enters into a New Partnership with BePlay appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Dagmar Händler
NOVOMATIC Takes a Strong Stand on Employee Health and Workplace Safety
NOVOMATIC has held its annual Health Day at its Lower Austrian headquarters, underlining its consistent commitment to workplace health promotion and an attractive working environment.
The diverse range of activities focused on health, fitness and safety delighted more than 1000 employees at the 7th NOVO-Company Day at the headquarters in Gumpoldskirchen. The event is part of the “Enjoy Working With Us” initiative and underscores the international gaming technology group’s ongoing commitment to a healthy and motivated work environment.
This year’s Health Day was officially opened with a warm welcome from the entire Executive Board of the NOVOMATIC AG Group.
“The health, safety, and well-being of our employees are a central pillar of our company’s long-term success. That is why we make targeted investments in measures that promote a healthy, motivating, and supportive work environment. The NOVO-Company Day brings this commitment to life in a special way year after year and underscores the high priority NOVOMATIC places on these issues,” said Stefan Krenn, Member of the Executive Board of NOVOMATIC AG.
Dagmar Händler, Mayor of Gumpoldskirchen, said: “NOVOMATIC is a major employer and economic driver for Gumpoldskirchen as well as for the entire region. It is all the more gratifying that the company is once again sending such a clear signal this year regarding the well-being of its employees.”
The varied programme included, among other things, health screenings, blood tests, lung function tests and individual consultations on nutrition, ergonomics and smoking cessation. The offerings were complemented by various exercise and sports stations, including basketball, darts and e-bike test rides. Practical safety training sessions, such as a fire extinguisher drill and the “Coffee with Cops” event featuring police experts, rounded out the diverse programme.
The post NOVOMATIC Takes a Strong Stand on Employee Health and Workplace Safety appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
B2B
Gamingtec signs on as headline partner for Midnight Mayhem at ICE Barcelona
Gamingtec has been named Headline Impact Partner of Midnight Mayhem Fight Night, a charity boxing event run by Behind The Gloves and scheduled alongside ICE Barcelona on 19 January 2027.
Behind The Gloves said the campaign is targeting €150,000 in fundraising and will follow 16 industry figures as they prepare to box.
According to the organisers, Gamingtec’s support will cover elements including a six-month training programme, event fundraising, fighter storytelling and post-event impact reporting. The partnership will also support a WBC Adaptive Boxing showcase and reporting on how proceeds are distributed to charities nominated by fighters and partners.
Sapar Karyagdyyev, Founder of Gamingtec, said: “At Gamingtec, we believe the strongest partnerships create value beyond business, so supporting Midnight Mayhem was a natural fit for us. The initiative brings together people from across our industry to raise money for important causes while highlighting the positive impact the sector can have when it comes together behind a shared goal.
“We’re proud to support Behind The Gloves as Headline Impact Partner and look forward to growing the event, amplifying its fundraising mission and celebrating the participants throughout their journey to ICE Barcelona.”
Lee McFarland, Founder of Behind The Gloves, said: “A target like €150,000 isn’t achieved through enthusiasm alone – it’s achieved through commitment. Gamingtec’s decision to become our Headline Impact Partner strengthens every part of Midnight Mayhem and gives us the platform to create an even greater impact for the charities and communities we’re supporting.
“But more importantly, it sends a message. When a company of Gamingtec’s standing backs an initiative like this, it shows what our industry can achieve when businesses come together behind a shared purpose. That’s how one fight night becomes something much bigger, and I couldn’t ask for a better partner to have in our corner.”
The post Gamingtec signs on as headline partner for Midnight Mayhem at ICE Barcelona appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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