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Entain and McLaren F1 Team open the doors for women to return to work
The companies are launching a joint Returnship programme for women to return to careers in the world’s most exciting industries
Entain, the global sports betting, gaming and interactive entertainment group, and the McLaren F1 Team, are launching applications for their joint Returnship programme, to help reignite the careers of women returning to roles in STEM (Science, Technology, Engineering and Mathematics).
While the representation of women in STEM is steadily increasing 1, there remains a significant gender imbalance – in the UK, just 26% of STEM graduates are women, and only 24% of the STEM workforce are women2. There is an urgent need to change the perceptions of careers in STEM, open more opportunities for women to pursue careers in the field, and help both women and men thrive equally in STEM.
As 26% of sports bettors globally are now female3, and F1 continues to experience a rise in female fans, with approximately 40% of fans now female4, it has become even more important for both companies to reflect the customer experience by having a diverse workforce. The Returnship programme is another step in the right direction to making this change.
Jette Nygaard-Andersen, Entain CEO, said: “The fusion of technology, sport and entertainment, and desire to support talented women re-entering the workforce meant that launching this brand-new programme with our partner, McLaren, is an obvious step. We share a passion and commitment for giving women a platform to reignite their careers in STEM and hope that through this programme, we not only support a generation of ambitious women now but inspire future generations of girls to land their dream STEM role.”
As part of the programme, an initial cohort of ten Returnship places will be created, offering unique opportunities and experience at either Entain or the McLaren F1 Team over a six-month period. The programme is designed to suit different women at different stages in their career, with successful candidates being supported by a 1-1 transitional coach specialising in returning to work, flexible working, networking with senior executives, and an opportunity to discuss permanent role opportunities after the six-month programme. Example placement roles span from software engineers and back-end developers to data scientists and design engineers, with the full list available on the programme’s website.
Candidates who meet the following minimum criteria are being sought:
- At least 3 months unemployed, underemployed or reskilling
- At least 2 years prior professional experience
- STEM focused qualifications or experience or a personal and evidencable passion for technology / data / engineering
Entain is committed to embedding Diversity, Equity and Inclusion into all corners of its business, and has launched a number of programmes to support this commitment, under its EnTrain programme, which is designed to increase access to education and training in technology and improve diversity. With EnTrain, Entain has set the objective to positively impact the lives of over 1,000,000 people around the world, either directly or through their families and dependents, by 2030.
The Entain x McLaren F1 Team Returnship programme also complements Entain’s existing Reboot@Ivy initiative, which helps women return to their technology careers at its locations in Hyderabad and Manila.
Zak Brown, CEO, McLaren Racing, commented: “We are excited to be launching the first returnship of its kind within F1 in partnership with Entain. This is an opportunity to drive real change within the Engineering and Technology industries and is part of our overall commitment to making STEM careers more accessible to all, and to having 40% of our employees from under-represented backgrounds by 2030.”
In December 2022, Formula 1 announced teams for its F1 Academy: an all-female racing series for younger drivers, set for 2023. Likewise, Extreme E has elevated women in motorsport with its gender-equal motorsport series. These moves demonstrate the eagerness to propel women drivers into the upper echelons of the sport, and mirror what Entain and the McLaren F1 Team are hoping to achieve through the Returnship programme.
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Why Online Poker in 2026 Feels Just Like a Video Game
In 2026, online poker feels less like a casino pastime than you would imagine and more like a digital playground. Modern platforms are deliberately borrowing from video game design: missions, challenges, streaks, avatars, and progression systems that keep players logging back. Quests like “win 5 hands with suited connectors” or “grind 200 hands this week” give structure to what used to be endless shuffling and chasing pots. Players join not only for the chance to win, but to progress, showcase skill, and feel part of a thriving digital community.
Gamification is at the center of this big shift. And experienced providers such as EvenBet Gaming are integrating these features natively: loyalty ladders, player missions, and progression mechanics tied directly to currency and behaviour. It’s plug-and-play gamification baked into the platform.
“Why add gamification to poker when poker is already a game? But even a game can benefit from additional layers of motivation, structure, and feedback — especially in a high-variance environment like poker. Thoughtfully designed gamification enhances how players learn, stay engaged, and come back for more. It helps new players build confidence, gives regulars fresh goals to pursue, and creates a more emotionally rewarding experience for everyone involved.
Across industries, from streaming platforms to grocery apps, gamification has proven its power to drive user behavior and loyalty. But in the context of online poker, its role is particularly nuanced — and potentially game-changing,” says Nikita Golodaev, Business Account Manager at EvenBet Gaming.
Game Mechanics in Modern Poker Platforms
The overlap between online poker and video games is clearest in the mechanics that now drive player engagement. Platforms in 2026 don’t just offer tables and chips — they deliver layered progression systems that look remarkably like those in mainstream titles. The psychology here is rather straightforward: gamification triggers reward circuits with a slew of little rewards and keeps players motivated beyond pure financial outcomes.
Leaderboards and rankings make poker’s innate competitive spirit go through the roof. Same as esports, players compare progress, check each other’s status — and they do it repetitively. Because humans are competitive by nature, and we just want to be the best or at least to keep climbing.
At the core are missions and quests: challenges such as “win 20 hands” turn play into structured goals, and this gives players immediate milestones to chase and also provides constant dopamine boosts for micro-achievements. Add streaks and rotating goals, and players always have a reason to come back tomorrow.
Avatars, emotes, badges — cosmetics in general. They are also signals of achievement and symbols of individuality, just like skins in LoL or Clash Royale. For many players, identity and social signalling matter as much as winning pots.
It’s worth noting that EvenBet’s platform comes with missions, loyalty points, and unlockables built in. Operators can tweak rewards and keep players hooked.
Responsible Gambling as a Game Mechanic
Beyond the fact that responsible gambling is a must, in 2026, it’s also gamified. Since platforms now borrow from video games, instead of boring pop-ups saying “take a break,” poker apps now use timers, cooldowns, or checkpoint vibes. It’s sneaky smart, because now a pause feels like “part of the game” instead of an annoying interruption. The psychological dimension matters, too. Research highlights that guardrails in iGaming reduce tilt spirals, structure playtime, and create a sense of emotional resilience. By making these safeguards part of the gameplay, poker platforms create environments that are as safe as they are immersive.
UX and Immersion: From Tables to Arenas
The digital poker lobby of 2026 doesn’t look like a boring menu anymore. You get avatars, profiles, progress bars, and achievement boards — like the stuff you see on Xbox or Steam. Younger players (for example, Gen Z) get it right away. It looks just like the gaming hubs they know.
Cross-platform design reinforces the immersion — on phone or desktop, it’s like loading a gaming app with seamless access to missions, rewards, and quick-play options. Even multi-table tournaments that used to resemble simple grids now look more like esports brackets: live progress, spectator tools, and community engagement built in.
As a result, the “poker lobby” has evolved into a social arena, closer to Xbox Live than old-school casino software. Players don’t just pick tables. They join an ecosystem, with every session feeding into a longer journey.
Psychology and Emotions at Play
Online poker in 2026 doesn’t just mirror video games in mechanics — it mirrors them in the emotional ride, too. Big wins give a high, bad beats sting, and losing over and over gets frustrating fast. It’s the same rollercoaster gamers know, poker players call it tilt — gamers call it rage quitting. Either way, once emotions override reason, performance folds.
Smart platforms recognise this and design for mental toughness, not just engagement. Resilience is what stops losses from turning into meltdowns. Features such as built-in cooldown reminders, session time limits, or “take a break” prompts mirror mechanics in competitive gaming designed to prevent burnout.
The psychology of poker traditionally underscores the need for discipline and focus. Testimonies of seasoned poker players support that consistent winners build mental frameworks: stress control, sharp focus, the ability to separate bad results from good decisions. Esports players do the same, keeping emotions in check so they can perform for hours.
Success in poker, like in high-level gaming, is about more than raw skill or luck. Luck and skill matter, but what really counts is bouncing back when things go bad and staying disciplined. In this way, poker has evolved into not just a game of cards, but a training ground for emotional and cognitive resilience.
Poker Skill Training Through Challenges
Another way poker platforms are adopting video game DNA is through challenge-based skill training. Just as gamers grind through missions to unlock new abilities, poker players in 2026 are completing structured challenges that sharpen their skills while keeping play engaging.
These modes can take many forms, think “bluff five pots without showdown” or “play 1,000 hands in a week.” These aren’t just for entertainment, such tasks sharpen technical edges, build resilience, and make practice feel like progress. Communities like BluffingMonkeys already push players into self-imposed challenges. Operators just turned that mindset into a sticky product feature — casual missions for newbies, grind challenges for sharks. Everybody gets a lane, nobody feels stuck.
For players, challenges transform practice into progress. Instead of passively logging hands, they’re actively working toward milestones. While operators not only encourage regular play but also create environments where players feel they are always progressing, regardless of short-term results. In short, challenges make poker less about endless grinding and more about structured mastery — a shift that mirrors the very best of modern video game design.
What This Means for Operators in 2026
For operators, the shift toward video game–style poker is more than cosmetic — it’s a strategic pivot. In 2026, success depends on thinking like a game developer: how to balance engagement, fairness, and monetisation in a way that keeps players returning without tipping into fatigue. Too many missions? Users burn out. Too few? They are more likely to churn. Operators need the precision of a game studio: calibrate challenges, tweak rewards, keep grinders and casuals both feeling progression.
EvenBet Gaming, with its vast expertise in iGaming, has just the toolkit. Turnkey integrations in 4–6 weeks, stress-tested for 1,000+ concurrent players. Modular missions, achievements, loyalty systems, all built with AML, KYC, and player protection already in place. These aren’t just add-ons — they form the foundation for sustainable, regulated growth.
An even bigger opportunity lies beyond audience engagement — it’s audience expansion. Gamified poker pulls in seasoned pros and casual gamers who enjoy progression systems, achievements, and social competition. Platforms that get this right now capture a diverse player base while keeping the experience fresh and game-like.
Conclusion
Poker has evolved into an experience that mirrors the look, feel, and psychology of video games. Missions, challenges, community tournaments — it’s all part of the ride. Players want progress, recognition, and belonging, not just money.
Operators will do well to balance thrill with responsibility. Gamification keeps players motivated, thus driving retention, while safeguards protect the platform’s longevity. Poker’s next era isn’t just about cards or winning hands — it’s about creating experiences and designing the game around players.
Andrzej Hyla Chief Commercial Officer at Wazdan
Fisherman’s Luck™ Gains Exciting Gainer™ Mechanic from Wazdan
Wazdan, the prominent gain-oriented developer, has enhanced its slot collection with the deep blue, feature-rich launch Fisherman’s Luck
.
Placed within an engaging oceanic setting, new Gainer
symbols are central to the gameplay, staying active for as many as 10 spins and gathering all Cash and Jackpot amounts beneath them. When combined with Multipliers between 2x and 10x, these aggregated values can be greatly enhanced, boosting the likelihood of positive returns.
Introducing an additional layer to base play, new Cash Out symbols appear solely on the top row next to Gainer
icons. When activated, players receive three respins, during which any Cash or Jackpot symbols that land beneath it become fixed and the respin count resets to three.
Throughout the feature, if Cash or Jackpot symbols occupy all three spots below the Cash Out symbol, a reward equal to their total sum is granted.
Focusing on the Bonus Game, 10 free spins are provided, with Gainer
symbols staying fixed in their positions during play. Gain
Boosters can prolong their duration, while the Gain
to Infinity function ensures they remain functional throughout the entire round, optimizing accumulation chances and maintaining player involvement.
Players lucky enough to land the Grand Jackpot symbol beneath an active Gainer
symbol will receive a 2500x payout, and Wazdan’s well-liked Chance Level
feature makes a comeback, giving players the opportunity to enhance their odds of entering the bonus round.
The newest release from Wazdan, Fisherman’s Luck
, showcases the studio’s skill in creating distinctive mechanics that boost player involvement, enhancing operators’ slot options in regulated markets globally.
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “Fisherman’s Luck
is a title that reflects how far we have come as a team and how we continue to challenge ourselves to remain an innovative supplier in a highly competitive market.
“The introduction of the Gainer
mechanic and new Cash Out feature shows our commitment to going above and beyond for our partners, delivering mechanics that build momentum and enhance the quality of the user’s experience. It has been a very rewarding process to see this concept evolve, and we are confident Fisherman’s Luck
will make a real impact across our regulated markets.”
The post Fisherman’s Luck™ Gains Exciting Gainer™ Mechanic from Wazdan appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
DEGEN Studios
Hub88 joins forces with iGaming ‘mavericks’ DEGEN Studios to bring high-impact slot releases to global operators
Hub88 has strengthened its content offering through a new partnership with DEGEN Studios, an emerging supplier renowned for its fast-paced and fearless gaming experiences. The collaboration brings DEGEN’s unconventional titles to Hub88’s platform, enabling operators to deliver sharp, dynamic content designed to engage modern players.
With a focus on community-driven features and unique in-game rewards, DEGEN’s slots are truly “built by gamers, for gamers”, providing standout content in an increasingly competitive market. The studio’s full portfolio — including Raider Riches, Rave Riot, Sunset Showdown, and upcoming titles 88 Treasures and Vendetta Fury — will be available to Hub88’s operator network via a seamless API, offering bold and fast-paced gameplay experiences.
As part of the partnership, Hub88’s network will gain early access to DEGEN’s content, with additional games and features set to roll out throughout the year. The collaboration reinforces Hub88’s commitment to curating a content library that challenges predictability and pushes the boundaries of traditional gaming.
Leadership Commentary
Ollie Castleman, Managing Director of Hub88, said:
“We are committed to supporting studios that challenge convention and bring fresh energy to the market. DEGEN Studios’ bold releases stand out for their creativity and player-focused design. By integrating their portfolio, we’re enhancing our aggregation platform with distinctive, high-impact content that helps operators differentiate in increasingly competitive markets.”
Danny Gordon, Head of Studio at DEGEN Studios, added:
“DEGEN was founded on the belief that iGaming needs mavericks. Too many titles play it safe, relying on familiar mechanics and predictable loops, and we’re determined to push beyond that. Our partnership with Hub88 gives operators access to content that refuses to blend into the lobby. Their global reach and modern infrastructure make them the ideal partner to help us continue reshaping the slots landscape.”
The post Hub88 joins forces with iGaming ‘mavericks’ DEGEN Studios to bring high-impact slot releases to global operators appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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