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King Billy Casino anoints Symplify to enhance its customer engagement strategy

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Symplify, the Stockholm-based market leader in CRM and AI cloud solutions, has been anointed by King Billy Casino to enhance its customer engagement strategy.

King Billy Casino has ascended to the elite iGaming heights by providing superb online casino entertainment and this will be consolidated with Symplify’s fully integrated CRM Ecosystem. Symplify’s AI Personalisation Module was a key factor in the agreement, which delivers a hyper personalised Onpage experience shaped by machine learning.

The state-of-the-art CRM ecosystem also enables King Billy to optimise its communication strategy across its extensive user base via the Email, SMS and Push Packages.

This deal includes access to Symplify’s proprietary Campaign and Customer journey builder modules that are designed to boost user engagement processes. King Billy is also now able to create highly personalised customer lifecycle journeys in real time dictated by customer events and campaigns.

King Billy prides itself on providing socially responsible gaming environments for players. This mission is to be strengthened by Symplify’s SaaS service as it’s enriched with several modules that monitor concerning behaviours and help identifying abusers. AI will be leveraged to help the business optimise marketing spend and develop greater customer sentiment leading to increased Lifetime value.

Symplify’s CEO Robert Kimber said: “Our leading CRM Ecosystem is perfectly suited to support King Billy’s progressive growth plans and we’re pleased to be onboard. Symplify’s single solution caters for profitability through conversion and driving increased playing activities by optimising the player experience.”

King Billy Casino CEO, followed: “After 6 years of constant growth, innovation, attention to the player’s needs and commitment to responsible gaming, we find ourselves at a crossroads of transformation and critical choices in a new gaming paradigm. In this new era, we strongly believe Symplify to be one of our closest allies with their unmatched tools and modules. Welcome aboard, the King welcomes you!”

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ACR POKER’S BLAZING HIGH FIVE TOURNAMENT SERIES RETURNS WITH $4 MILLION GUARANTEED THIS APRIL

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New ‘Highest Five’ nosebleed events with buy-ins ranging from $5,200 to $25,500 mark the biggest stakes ever seen on ACR Poker

ACR Poker’s most lit week is back with the return of The High Five Tournament Series from April 19th to 23rd, bringing $4 Million GTD across 50 events. Each day brings a full slate of action, with 10 smoking tourneys firing daily including five high-stakes events featuring buy-ins of $44 and over and five low-stakes events with buy-ins of $33 and under.

And this year, the stakes are even higher with the new ‘Highest Five’ tourneys added on top. For the first time, ACR Poker is rolling out elite nosebleed tourneys designed for the game’s boldest players. Two nosebleed events will take place each day of the High Five Tournament Series with buy-ins from $5,200 to $25,500, marking the biggest stakes ever seen on ACR.

The High Five Tournament Series Main Event will take place on Monday, April 20th, featuring a $420 buy-in and a $200,000 GTD prize pool. The schedule also includes a special rebuy and add-on day on Monday, April 20th and a PLO day on Wednesday, April 22nd.

And the action doesn’t stop there. Players can blaze up the standings in the High Five Leaderboard Competition, where more than $25,000 in prizes are up for grabs, including $2,650 Venom seats, tourney tickets and The Golden Bong trophies. Simply by playing in High Five events, players will earn points towards either the High Leaderboard (buy-ins of $44 and over) or the Low Leaderboard (buy-ins of $33 or under).

The stakes are high and so are the names stepping in. ACR Pro Chris Moneymaker is locked in to play every Highest Five event, and so is CEO Phil Nagy. “The High Five Tournament Series has a fun vibe to it and I’m excited to be jumping into the new Highest Five tourneys,” said ACR Pro Chris Moneymaker. “But what’s great about this series is that players of all bankrolls can get in on the action from small-stakes grinders to high-rollers. We’ll see you at the tables.”

For more information, visit ACRPoker.eu.

The post ACR POKER’S BLAZING HIGH FIVE TOURNAMENT SERIES RETURNS WITH $4 MILLION GUARANTEED THIS APRIL appeared first on Americas iGaming & Sports Betting News.

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ACR Poker brings back High Five Series with $4m guaranteed in April Subheadline

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ACR Poker will run The High Five Tournament Series from April 19 to 23, 2026, with $4 million guaranteed across 50 tournaments, according to the operator.

The schedule lists 10 events per day, split between five higher buy-in tournaments ($44 and over) and five lower buy-in tournaments ($33 and under).

The operator is also adding new ‘Highest Five’ events—two per day—positioned as “nosebleed” tournaments with buy-ins ranging from $5,200 to $25,500. ACR Poker said these are the biggest stakes it has offered on the platform.

The series Main Event runs Monday, April 20, with a $420 buy-in and a $200,000 guaranteed prize pool. ACR Poker also flagged a rebuy and add-on day on April 20 and a dedicated PLO day on Wednesday, April 22.

A leaderboard promotion will award more than $25,000 in prizes, including $2,650 Venom seats, tournament tickets and “The Golden Bong” trophies. Points accrue via High Five events and are split into a High Leaderboard ($44 and over) and Low Leaderboard ($33 or under).

ACR Poker said ACR Pro Chris Moneymaker and CEO Phil Nagy plan to play every Highest Five event. “The High Five Tournament Series has a fun vibe to it and I’m excited to be jumping into the new Highest Five tourneys,” said ACR Pro Chris Moneymaker. “But what’s great about this series is that players of all bankrolls can get in on the action from small-stakes grinders to high-rollers. We’ll see you at the tables.”

The post ACR Poker brings back High Five Series with $4m guaranteed in April Subheadline appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Creedroomz launches Road to El Dorado live casino game show

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Creedroomz has launched Road to El Dorado, a new live casino game show it calls its largest production to date. The title is built around a wheel-of-fortune mechanic and four bonus rounds, with a studio set designed around an Aztec theme.

The main wheel has 54 segments, with base numbers 1, 2, 5 and 10, plus four bonus spots. Creedroomz said each segment has its own payout multiplier, and that after bets close a random number or bonus segment may receive an added multiplier of up to x50.

Creedroomz said the game includes four bonus rounds: Marble Race, a physical marble race in-studio with payouts up to 6,250×; Boom Blast, a 3D bonus where players choose one of three cannons with multipliers up to x100 on low risk and up to x500 on high risk; Dice Fight, shown on an LED screen with random multipliers up to 10,000x and rerolls on ties; and Eldorado, a multi-level pick-and-reveal bonus where multipliers combine across four levels, with a fifth “Zenith” level unlocked by finding hidden diamonds.

“With Road to El Dorado, we didn’t just want to build a wheel; we wanted to build a world,” says Arturs Fjodorovs, CPO at Creedroomz. “By combining physical studio elements with RNG-driven 3D visuals, we’ve created a multi-layered experience that offers something for every type of player. It is a true spectacle for operators and a goldmine for engagement.”

Creedroomz: https://creedroomz.com/ Official company site for product and portfolio context.

Malta Gaming Authority (MGA): https://www.mga.org.mt/ Relevant regulator for verifying licensing and game supply credentials if applicable.

UK Gambling Commission (UKGC); https://www.gamblingcommission.gov.uk/ Relevant regulator for checking market access and licensing where applicable.

The post Creedroomz launches Road to El Dorado live casino game show appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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