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Pollard Banknote Awarded Instant Scratch Ticket Contract By Norsk Tipping

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Pollard Banknote Limited is pleased to announce that, following a competitive procurement process, it has been awarded a primary contract from Norsk Tipping, Norway’s national lottery, to supply instant scratch tickets. The three-year contract commenced December 1, 2022 and will automatically renew for one additional year.

This is the second consecutive contract where Pollard Banknote has been named primary supplier, marking the continuation of the long-standing partnership between Pollard Banknote and Norsk Tipping. Most recently, Norsk Tipping achieved notable sales success with the launch of several products featuring Pollard Banknote’s industry-leading innovations, including Scratch Tab™, featured in the best-selling holiday game, Flax Julekalender. Offering big value in an oversized ticket, Flax Julekalender continues to be a player favourite at Christmas every year. The Lottery has also leveraged Pollard Banknote’s Scratch FX™ innovation, which adds sparkle and shines brightly at retail, to drive record-setting sales that benefit good causes across Norway.

Pollard Banknote also shares the Lottery’s commitment to raising funds for good causes while providing products and services responsibly and ethically. Throughout the duration of the contract, Pollard Banknote will continue to work alongside Norsk Tipping to ensure it upholds sustainable and environmentally friendly practices.

“Pollard Banknote has been a trusted partner for many years and through this new contract we look forward to leveraging more of their industry experience and expertise, including strategic marketing services, as well as exciting product innovations,” said Hans Erland Ringsvold, Head of Gaming Operations, Norsk Tipping. “We are excited to continue to work together to offer our players instant scratch tickets, both retail and online, in an innovative and sustainable manner that grow revenues to the benefit of sports, culture, and humanitarian organisations in Norway.”

“We are thrilled to continue our successful relationship with Norsk Tipping,” said Julia Cloutier, Senior Director, Sales & Marketing, Pollard Banknote. “The Lottery has leveraged many of Pollard Banknote’s exciting product innovations over the years, including Scratch FX™, Iridescent FX™, and Scratch Tab™. This new contract will allow us to continue to work with the Lottery to offer our latest innovations and sustainable, market-specific strategies to ensure growth that benefits good causes across Norway.”

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B2B iGaming

Logifuture Joins Forces with BetConstruct AI to Expand Virtual Sports

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Logifuture, a leading B2B provider of virtual sports and instant gaming solutions, has announced a strategic partnership with BetConstruct AI, a global iGaming platform powering hundreds of operators worldwide. This collaboration integrates Logifuture’s flagship products, Zoom Sports and Simulate, into BetConstruct AI’s platform, significantly expanding access to innovative engagement tools for operators.

Expanding Global Reach

The partnership enables operators to offer next-generation virtual sports and instant betting solutions, enhancing player activity and generating incremental revenue.

  • Zoom Sports delivers ultra-realistic virtual football and tennis events in both full-length and turbo formats, offering thousands of daily betting opportunities.

  • Simulate allows players to instantly simulate the outcome of betslips, removing waiting times and creating immediate engagement.

These tools extend player retention, increase betting activity beyond live events, and create cross-sell opportunities across the BetConstruct AI network.

Innovation at the Core

Both Logifuture and BetConstruct AI prioritize innovation and product differentiation, helping operators stand out in a highly competitive market.

Niccolò Cassettari, Chief Business Development Officer at Logifuture, commented:
“Partnering with BetConstruct AI is a major step forward. Their global reach makes them the ideal partner to scale Zoom Sports and Simulate worldwide. This collaboration is just the beginning of a long-term partnership to deliver new experiences and stronger operator performance.”

Looking Ahead

The partnership will focus on expanding distribution, delivering new gaming experiences, and introducing innovative products to keep players engaged while helping operators grow revenue worldwide.

The post Logifuture Joins Forces with BetConstruct AI to Expand Virtual Sports appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Infingame Launches Enhanced Tournaments and Challenges for Player Retention

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Infingame, a leading game aggregator, has rolled out major upgrades to its Tournaments and Challenges promotional tools, offering operators advanced ways to engage and retain players.

Instead of introducing new products, Infingame focused on refining its most popular gamification features, enhancing flexibility, performance, and campaign management. These improvements cater to operators increasingly prioritizing long-term player engagement over acquisition.

Enhanced Competitive Tournaments

Infingame’s Tournaments tool transforms regular gameplay into competitive experiences, boosting interaction through real-time progression. Optimized for web and mobile, the tool now allows operators to:

  • Customize tournaments with brand-specific banners

  • Segment players for whitelist participation

  • Add timed promotions like Happy Hours

  • Select from five tournament formats: bet race, win race, multiplier race, highest multiplier, and highest win

The updated reward system supports monetary and non-monetary prizes, free spins, optional wagering requirements, and automated payouts, reducing operational workload while maintaining campaign flexibility.

Challenges for Mission-Based Engagement

The Challenges tool guides player activity with structured tasks and rewards, creating mission-based engagement journeys. The upgrade enhances flexibility and precision, supporting:

  • Short-term promotional boosts

  • Recurring engagement strategies

  • Daily and long-term challenges for consistent player activity

This approach helps operators sustain engagement across the entire player lifecycle, creating meaningful, repeatable experiences.

Operator-Driven Development

Jana Filagina, Head of Commercial at Infingame, commented:
“The goal wasn’t to reinvent Tournaments and Challenges but to make them more powerful and user-friendly. Operators need tools that drive engagement continuously while keeping operational complexity low.”

Fully integrated into Infingame’s aggregation platform, the updated tools can be deployed instantly across thousands of games via a single API, enabling a unified ecosystem where content, analytics, and engagement mechanics work seamlessly together.

The upgrades reflect a broader industry trend toward gamified, retention-focused strategies, helping operators maximize player activity while simplifying management.

The post Infingame Launches Enhanced Tournaments and Challenges for Player Retention appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Canadian iGaming market

Hugo Casino Teams Up with CasinoCanada to Expand in Canada

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Hugo Casino, a popular online gaming platform operated by Kawaii Partners, has officially partnered with CasinoCanada.com to strengthen its presence in the Canadian market. The collaboration will focus on editorial coverage, analytical reviews, and SEO-optimized content tailored for Canadian players.

Under this partnership, CasinoCanada will produce detailed reviews, comparison guides, and data-driven insights, aimed at delivering transparent, research-based evaluations of Hugo Casino’s platform. The content strategy is designed to attract high-quality, search-driven traffic, helping players make informed decisions while enhancing Hugo Casino’s digital visibility.

Eugene Ravdin, Head of PR at SEOBROTHERS, which operates CasinoCanada, commented:
“Partnering with Hugo Casino aligns with our strategy of working with operators who prioritize compliance, security, and quality user experiences. Hugo Casino has a strong operational foundation and clear product vision. Our goal is to provide objective, data-driven content that drives sustainable long-term traffic and measurable results.”

Hugo Casino operates under a Curacao license and offers a wide portfolio of online entertainment, including slots, table games, and a fully immersive Live Casino. Security is a priority, with advanced encryption safeguarding players’ personal and financial information. Customer support is available 24/7 via Live Chat and email.

Players can access over 10,000 casino games, featuring top titles from leading providers such as Pragmatic Play, Play’n GO, and Yggdrasil. Hugo Casino supports 10 fiat payment options and 12 cryptocurrencies, making deposits and withdrawals simple and convenient.

Kawaii Partners, launched in 2023, also operates Spinzen Casino, expanding its portfolio in the online gaming and affiliate marketing space.

This partnership with CasinoCanada highlights Hugo Casino’s commitment to transparency, high-quality content, and a growing Canadian audience.

The post Hugo Casino Teams Up with CasinoCanada to Expand in Canada appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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