Latest News
IGT Inks Long-Term Contract with Loterie Romande to Power Swiss iLottery System
International Game Technology PLC announced that its subsidiary, IGT Global Services Limited, has extended its contract with Société de la Loterie de la Suisse Romande (“Loterie Romande”) until 2031. Under the terms of the new long-term agreement, IGT will continue providing its world-class lottery technology and deploy the back end of its high-performing iLottery system, replacing Loterie Romande’s current back-end system provider, to enhance the lottery player experience in Switzerland.
“IGT has partnered with Loterie Romande for nearly 30 years, supplying us with the most advanced lottery hardware, systems and services that have maximized our contributions to good causes throughout the six French-speaking cantons in Switzerland where our players live,” said Jean-Luc Moner-Banet, Loterie Romande CEO.”We trust that by converting to IGT’s iLottery system, we will be equipped with faster access to player data and analytics to ensure we offer the best player experience possible and responsibly drive sales growth to further benefit charitable organizations.”
“This extension agreement between Loterie Romande and IGT builds upon our comprehensive long-term partnership and represents the next evolution in supplying Swiss lottery players with unrivaled experiences,” said Jay Gendron, IGT Chief Operating Officer, Global Lottery. “IGT’s sophisticated iLottery system will offer Loterie Romande a dynamic 360-degree player view to easily adapt to customer needs and wide-ranging modules to effectively manage and grow its iLottery program.”
IGT’s iLottery technology will allow Loterie Romande to migrate the digital system to the cloud. Among many benefits, cloud technology offers added security, dynamic scalability, and a reduced time to market for system enhancements. It also facilitates faster and easier integration of data and insights as a further enrichment to the overall player experience. IGT’s iLottery system also incorporates a suite of comprehensive responsible gaming features.
In addition to the new iLottery system, IGT will continue delivering Loterie Romande with its Aurora™ core lottery central system that offers agile elements designed to drive lottery innovation and profitability. IGT will continue to provide Loterie Romande with a customized electronic lottery system.
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Ani Kobaldze
REEVO Announces New Partnership with Esoterica Games
REEVO has announced a new partnership with Esoterica Games, a fast-growing provider of innovative casino content. This collaboration further strengthens REEVO’s aggregation ecosystem, expanding its offering with a diverse portfolio that includes slots, crash games, player-to-player experiences and instant games.
Through this partnership, Esoterica Games’ portfolio is now available on the REEVO aggregation platform, giving operators seamless access to a wide range of creative and flexible gaming experiences through a single integration. The addition of Esoterica Games reinforces REEVO’s commitment to building a platform that delivers both variety and performance across multiple player segments.
For REEVO, this partnership reflects its continued focus on expanding its aggregation platform with forward-thinking studios that bring creativity and innovation to the ecosystem.
Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with Esoterica Games is an exciting step forward for REEVO as we continue to expand our aggregation platform with innovative and diverse content. Their ability to deliver multiple game formats, from slots to crash and P2P experiences, adds real depth to our ecosystem. At REEVO, we focus on giving operators access to content that stands out and performs, and this partnership strengthens our ability to deliver engaging and flexible experiences across different markets.”
Ani Kobaldze, Account Manager at Esoterica Games, said: “We are excited to partner with REEVO and bring our portfolio of innovative games to an even wider audience. This partnership represents an important step in expanding our global reach and delivering high-quality gaming experiences to more operators and players worldwide. By combining our unique portfolio with REEVO’s strong distribution network and commitment to quality, we look forward to creating even greater value for operators and players alike.”
The post REEVO Announces New Partnership with Esoterica Games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Betway
Betway Signs Real Madrid Legend Guti as Brand Ambassador
Betway officially signed Real Madrid legend Jose María Gutiérrez ‘Guti’ as a new brand ambassador for their Spanish market operations.
A true Spanish football legend, Guti came through the Real Madrid youth academy before making his first-team debut in a 4-1 win over Sevilla at The Bernabéu in December 1995. He went on to represent ‘Los Blancos’ 542 times between 1995 & 2010, scoring 77 goals and helping the club to 15 major trophies. He received his first cap for Spain in May 1999 and went on to represent his country on 13 occasions between 1999 and 2005.
Guti left his beloved Real Madrid in 2010, playing one final season for Turkish side Besiktas, before hanging up his boots in 2012. Post-retirement, coaching positions at Real Madrid and Besiktas led to his appointment as manager of Segunda side Almeria in 2019. Since leaving the club the following year, he has gone on to work in TV punditry, becoming a highly respected figure within the Spanish football media.
“Guti joins Betway as one of the greatest legends in Real Madrid’s recent history. He represents loyalty to the colours, excellence, and the purest talent in world football, making him the perfect ambassador for Betway in Spain,” Ignacio Alonso, Marketing Manager for Betway Spain, said.
“I’m excited to join Betway Spain as an ambassador. My time in elite football showed me that quality and commitment are inseparable; today, I’m proud to represent those values with a market leader and share this path with all of you,” Guti said.
The post Betway Signs Real Madrid Legend Guti as Brand Ambassador appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Compliance Updates
KSA Tightens Gambling Ad and Betting Rules Ahead of FIFA World Cup
The Dutch Gaming Authority is intensifying its supervision of advertising and sports betting during the World Cup this summer. Prior to the World Cup, Dutch license holders were specifically reminded by letter of the applicable rules regarding advertising and betting offers.
In the letter, the KSA points out, among other things, the ban on untargeted advertising and sports sponsorship. The KSA also reminds providers that not all types of online betting are permitted in the Netherlands; for example, betting on who receives a yellow card or the first corner kick is not allowed. In the event of violations, the KSA takes immediate enforcement action.
During this period, the KSA is also extra vigilant regarding illegal providers and advertising for illegal offerings: immediate punitive action is being taken in these cases as well. Additionally, during the World Cup, attention is being paid to the risks of sports betting, particularly to raise awareness among young people.
Michel Groothuizen, Chairman of the Board of the Gaming Authority, said: “We saw at the 2022 World Cup and 2024 European Championship that gambling increased. This makes it attractive for companies to attract new players during that period. While I understand this, I strongly urge providers to remain mindful of the protection of young adults and other vulnerable groups, and to adhere to the applicable rules. If we observe that this is not happening, we will take immediate action.”
The post KSA Tightens Gambling Ad and Betting Rules Ahead of FIFA World Cup appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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