Latest News
BETER Live has teamed up with game aggregator SoftGamings
Live casino provider BETER Live, part of the industry-leading provider BETER, has announced a new partnership with SoftGamings, which grants SoftGamings’ operators access to BETER Live’s large selection of games. BETER Live’s library includes a vast array of exciting, stylish games from cutting-edge studios to suit all tastes from Baccarat, Andar Bahar, and Sic Bo to the brand-new Gravity Blackjack, which features unique multipliers.
“I’m very excited to start working with SoftGamings as I know they’ll be able to get the best out of our games library. What’s more, our cooperation will undoubtedly help us to strengthen and raise awareness of the BETER Live brand, whereas SoftGamings’ partners will appreciate the quality content featured in our games”. – Anna Vikmane Director at BETER Live
“When it comes to our visions for developing the igaming market, us and SoftGamings are on the same page. Therefore, we actively encourage the use of new tools and solutions. Partnering with such a large game aggregator will help BETER Live increase the reach of its offering and provide unique content to the European, Latin American, and CIS markets.” – Yori Arami, CRO at BETER.
BETER Live games are already available on SoftGamings platform, so SoftGamings partners will be able to evaluate the new products very soon.
“We’re always very enthusiastic about innovations, as well as fresh offerings, in the igaming market and are very excited about this new partnership with BETER Live. We can offer them plenty of opportunities to enhance their reputation, while their content will give our operators new profitable results. I hope that our collaboration with BETER Live proves to be long and fruitful”. – Anna Lalina, Head of partnerships at SoftGamings.
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Eeze
Eeze signs global partnership with EveryMatrix
Eeze, the next-generation casino supplier, has announced a comprehensive global distribution agreement with EveryMatrix, extending the reach of its live dealer and upcoming slots portfolio to EveryMatrix’s worldwide partner network.
Under the partnership, Eeze’s full range of live dealer titles, including its recently launched Fusion Roulette, alongside forthcoming slot releases, will be made available across EveryMatrix’s Game Aggregator Network. The deal covers EveryMatrix’s active markets globally, marking a key milestone for the supplier’s international expansion.
Mikko Hoglund, Partnership Manager at Eeze, said:
“Partnering with EveryMatrix is an important moment for us as we look to push our games to a wider network of players than ever before. We have a lot of exciting product releases to come in the next few months, and know that these games, as well as our existing portfolio, will be well received across EveryMatrix’s customer base.”
Bjorn Sjoberg, Chief Commercial Officer at EveryMatrix, added:
“We are very pleased to be adding Eeze’s full product suite to our aggregation offering. With best-in-class live products and an exciting array of RNG games on the roadmap, we’re confident that our customers will enjoy the differentiation these titles bring to market.”
With this partnership, Eeze strengthens its footprint in regulated markets and positions its Fusion Roulette and slot titles for maximum visibility, giving operators a compelling mix of content to offer players worldwide.
The post Eeze signs global partnership with EveryMatrix appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Aristocrat Gaming
Aristocrat to Unveil New Class 2 Games at the 2026 Indian Gaming Tradeshow & Convention
Aristocrat Gaming and Aristocrat Interactive to unveil a broad portfolio of new products at the 2026 Indian Gaming Tradeshow & Convention (IGA) in San Diego, Calif., at booth #1629. Among the more than 60 innovations on display, highlights will include the tradeshow premiere of several Class 2 games; Class II Mobile, which bridges the gap between the casino floor and the digital world; Modernized Membership, designed to enhance operator-player relationships; and the newly acquired Gaming Analytics, bringing powerful data-driven insights to operators.
Aristocrat Gaming will reinforce its position as the leader in Class 2 gaming with several tradeshow premieres and expansions of player-favorite game families, including:
• Mr. Money Bags Makes Another Mint is a sequel to the original player-favorite, now with Triple Metamorphic features that can be triggered by themselves, in pairs, or all three at once. Plus, a new Frenzy Cash feature can trigger a wheel bonus for a chance at the Frenzy Jackpots SSP.
• Mr. & Ms. Money Bags brings the ever-popular Mr. Money Bags to a new stepper game and introduces a new VGT character – Ms. Money Bags. This all-new game appears on the new Marquis cabinet with a digital wheel showcase and a double metamorphic that can be triggered independently or together.
• Other titles on display include popular Class 3 hits, now available in Class 2: Coin Trio Buffalo, Spooky Link, and Bao Zhu Zhao Fu Ignite Blue and Red Prosperity.
Hardware also takes center stage, and the company’s games will appear on the industry’s leading cabinets in both Class 2 and Class 3. Aristocrat Gaming will show a breadth of content for The Baron Portrait, The Baron Upright, Crown Bartop, King Max, Marquis, MarsX Portrait, MarsX Upright, and Neptune Single cabinets.
Class 3 titles include Bao Zhu Zhao Fu Firecracker Express, Lightning 10 Year Storm, and Spooky Link Grand, which all recently made their official U.S. debuts. Also on display will be MONOPOLY Big Board Bucks and NFL Super Grand Champions, both first seen by attendees at G2E 2025. Finally, show attendees can look forward to seeing player-favorite titles such as The Hunt for Neptune’s Gold, Crazy Dragons, and Fo Mo Mummy.
Gaming Systems from Aristocrat Interactive are modernizing both the cardless and cashless membership journey, all while increasing operator efficiency, player loyalty, and maximizing loyalty programs. Software solutions on display include OASIS Loyalty, OASIS Connect, PlayerMax, and Oasis Digital Wallet. Transformative hardware solutions in the booth include nCompass and Intelligent Card Reader Pro.
Aristocrat Interactive iGaming & Sports will display the Class II Mobile Solution. Class II Mobile bridges the gap between the casino floor and the digital world by delivering player-favorite games anytime, anywhere on approved tribal gaming land. Class II Mobile is a full turn-key solution and is built on a proven tech stack. It extends the casino brand directly into players’ hands and helps to boost retention with built-in loyalty and real-time engagement, all while offering geolocation solutions. Class II Mobile can evolve into a full-scale digital ecosystem with built-in Sports and iGaming PAM built to scale.
Gaming Analytics, recently acquired by Aristocrat, is a U.S.-based provider of A.I. technology for real-time player analytics, slot optimization, and marketing automation, designed to work alongside traditional casino management systems. At IGA, Gaming Analytics will exhibit at booth #1406 with live demonstrations across slots, database marketing, and player development. The company will present examples of how casino teams use GA’s A.I. to reduce operational friction, speed decision-making, send real-time insights to host teams through its mobile app, and gain clearer floor visibility to identify performance issues.
The post Aristocrat to Unveil New Class 2 Games at the 2026 Indian Gaming Tradeshow & Convention appeared first on Americas iGaming & Sports Betting News.
Latest News
Strive Gaming partners with New Jersey’s award-winning PlayStar Casino
Strive Gaming, the modern multi-state, multi-tenanted platform provider built specifically for the North American market, has announced a new partnership with leading online casino operator PlayStar.
Under the agreement, Strive will provide its market-leading PAM technology, supporting PlayStar’s continued growth across North America. PlayStar will migrate its New Jersey operations from its current player account management (PAM) provider onto the Strive platform, followed by launches in additional regulated jurisdictions including Ontario and Alberta in Canada.
PlayStar selected Strive following a detailed evaluation process as it looked for a platform partner capable of supporting its long-term ambitions across North America. Strive’s singular focus on the U.S. market, combined with the strength and scalability of its technology, made it stand out as the clear partner of choice.
Max Meltzer, CEO at Strive Gaming, said:
“PlayStar is a highly ambitious operator with a clear vision for building one of the leading casino brands in North America. They were looking for a platform partner that understands the realities of operating in the U.S. and Canada and can support them as they scale across multiple regulated markets.
“Our focus on North America, combined with the strength and flexibility of our platform, made this a natural fit. Both companies are on strong growth journeys and share similar ambitions for the region, so we’re excited to support PlayStar as they continue to expand.”
PlayStar Casino has quickly established itself as one of the success stories of the regulated North American casino market. The company has successfully built meaningful market share and a strong player following. Partnering with Strive marks the next stage in its growth strategy as it looks to expand further across North America.
Fredrik Liljewall, CEO at PlayStar, added:
“As we continue to scale our presence across North America, selecting a platform partner with a strong regional focus and the ability to support our long-term ambitions was critical.
“Strive’s technology, deep understanding of the North American market, and collaborative mindset made them the clear partner for PlayStar. We look forward to working closely together as we migrate our New Jersey operations and expand into additional jurisdictions, including Canada.”
This partnership marks another important milestone for Strive Gaming, which now supports more B2B PAM customers in the U.S. than any other platform provider. The addition of PlayStar further strengthens Strive’s growing portfolio of operators and reinforces its position as a supplier of choice for ambitious brands looking to launch and scale in the North American market.
The post Strive Gaming partners with New Jersey’s award-winning PlayStar Casino appeared first on Americas iGaming & Sports Betting News.
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