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Leander LeGa becomes RAW Arena
RAW iGaming, the creator of the innovative SuperSlice® engine, has rebranded the Leander LeGa platform to RAW Arena, powered up the offering and launched a new dedicated website www.rawarena .com.
The move comes just months after RAW iGaming acquired Leander for an undisclosed sum.
It’s RAW’s vision to create innovative games, products and services that combat industry monotony and bring new ideas and solutions to the market. The commoditisation of iGaming extends to more categories than just games, and it is a natural step in RAW’s evolution to look at aggregation.
Tom Wood, CEO of RAW, explains: “Just as we see the commoditisation of games across gaming channels, we believe also that aggregation has become similar in its pitch and this makes it difficult for premium studios to understand the difference between offerings. The developers of RAW Arena come from the studio world and understand the difficulties studios face in achieving their goals.
“RAW Arena was created to support these studios with the speed, simplicity and help they need to quickly deliver any number of games to market with features and services that make their lives.”
The innovative new RAW Arena aggregation platform includes the Arena Foundation which offers a modern framework wrapper and engine development kit where studios choose their language of choice.
For premium partners, there is access to Arena Sense, RAW’s studio data analysis tool powered by Future Anthem’s Amplifier, access to Arena Free Spins and the new and innovative Arena Crusades, a revolutionary way to compete in slot gameplay, plus other supportive services.
Studios can join the RAW battle through two programs, Gateway for its “RGS to RGS” partners and Native, where Arena supports studios to the level they need to help them quickly get to market.
For operators, this means a growing list of innovative, high-quality suppliers that RAW Arena offers them as well as the unique platform features in Arena Free Spins and Arena Crusades to strengthen their portfolios and differentiate in the Sea of Sameness.
Tom continues: “Our distribution network is quickly growing and offers studios a large list of key operators in 14 different markets as well as innovative features designed to acquire and retain players.
“We believe in working closely with our studio partners and believe together, in collaboration, we can achieve games that penetrate operators’ top lists while delivering value to the entire value chain.”
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affiliate marketing
BetConstruct AI confirms SiGMA Asia 2026 presence in Manila
Supplier plans to pitch a World Cup 2026 sportsbook bundle and its AI Suite at Stand 2572 on June 2–3.
BetConstruct AI will exhibit at SiGMA Asia 2026 in Manila, Philippines, on June 2–3, the company said, appearing at Stand 2572.
At the show, BetConstruct AI said it will highlight a “Best Sportsbook for the World Cup 2026” bundle built around “Special Bets, Powerfull, and Bet on League.” The company positioned the package as ready for operator activation without development work.
BetConstruct AI also said it will showcase its AI Suite, including “CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI,” aimed at use cases such as churn prediction, risk consolidation, personalised casino experiences, and conversational sportsbook engagement.
As product context, the company cited its sportsbook and casino platforms, including “140,000+ pre-match events and 90,000+ live matches monthly” and “45,000+ games from 350+ providers via a single API.” It also highlighted its “Affigates Affiliate Ecosystem” with “7,000+ vetted affiliates and AI-based scoring.”
The company said new partners signing via the show can access commercial incentives, including “a 50% platform setup discount from day one,” “100% Core Suite Access free for the first 3 months (50% off for months 4–12), and third-party tools at 51% off for the first 3 months.”
The post BetConstruct AI confirms SiGMA Asia 2026 presence in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
celebrity-partnerships
Pascal Gaming signs Ronaldinho for football-themed crash and slot titles
First release is Avinho R10, followed by June launch Fortune Ronaldinho as the studio lines up more titles ahead of the World Cup season.
Pascal Gaming has partnered with Brazilian football player Ronaldinho to launch a dedicated portfolio of games inspired by the athlete, the company said on 26 May, 2026.
The planned pipeline includes crash games, slots and additional titles set to roll out through the year. Pascal Gaming said the initiative is aimed at both Brazil and international markets, and will be supported by tournaments, promotional activity and special events tied to the Ronaldinho-branded portfolio.
The first game confirmed is Avinho R10, described as a crash-style title featuring Ronaldinho “above Brazil” in an aviation-themed experience. A second game, Fortune Ronaldinho, is scheduled for release in June and is positioned as a slot-inspired title.
“Ronaldinho is one of the most recognisable and loved football personalities in the world, so for us this collaboration is much more than a game launch. It is a global entertainment project that combines football culture, emotionally engaging gameplay and strong promotional activities ahead of the World Cup,” said Armen Mnaskanian, Head of Sales at SoftConstruct Gaming Content.
Pascal Gaming said it has been expanding its crash game portfolio during 2026 and investing in localised, character-driven content across Latin America, Africa and Asia. The company added that more Ronaldinho-themed titles and marketing campaigns will be revealed in the coming months.
The post Pascal Gaming signs Ronaldinho for football-themed crash and slot titles appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
brand-marketing
Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250
The JUSTIN2026 campaign was shot in Denver and rolls out over four weeks ahead of the 14 June event at the White House.
Duelbits has launched a branded content campaign with UFC interim Lightweight Champion Justin Gaethje, timed to UFC Freedom 250 at the White House on Saturday 14th June.
The campaign, branded JUSTIN2026, was shot on location in Denver, Colorado by UK-based creative agency YRDS. Duelbits said the content is designed as a “premium, cinematic series” and will roll out in phases over the next four weeks, peaking on event day.
According to the company, the campaign was planned before UFC Freedom was officially confirmed. Duelbits framed the early commitment as part of a strategy to move faster than traditional sportsbooks around major cultural moments.
“We didn’t want to create another sportsbook promo,” said Jasper Hoekert, Chief Marketing Officer at Duelbits. “We wanted to create something that combat sports fans want to watch, content built around Justin’s authenticity and intensity, not just his fight record. We were planning this before the White House event was even officially confirmed. When you believe in the magnitude of a moment, you don’t wait for permission to act on it.”
“Duelbits came to me with a vision, not just a brief,” said Gaethje. “They wanted to create something that reflected the reality of what I do and who I am, with no smoke and mirrors. When a brand shows up with that kind of conviction and creative ambition, you back it. This campaign is going to be something people remember.”
The post Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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