Canada
SGG Media Appoints Troy Paul as Chief Executive Officer
Pioneering social media sports marketing company names new CEO to drive global expansion
SGG Media, a Division of Sports Gambling Guides, Inc. has announced the appointment of Troy Paul as CEO, with Paul also operating as Co-founder and Board Member.
Troy Paul and Mark-Paul co-founded SGG Media in 2020, and it has quickly become one of the most talked about businesses in the sports gambling world. The company has had a meteoric rise to the top, harnessing the power of social media to change the sports marketing industry. In just three years, Troy Paul has overseen the rise of SGG Media to become the nation’s second largest sports social media marketing company.
SGG Media is a social media sports marketing company, featuring over 1,300 sports Content Creator / Influencers with over 26 million avid sports Followers. SGG delivers social media branding, advertising and customer acquisitions for the nation’s largest sports and sports gambling firms including DraftKings, FanDuel, Fanatics, Prize Picks, Fliff and others. In the past two years, the company has established itself as one of the three largest U.S. sports gambling accounts on Instagram as well as one of the top 10 on Twitter.
Troy Paul, CEO at SGG Media said ‘ I am delighted to have stepped into the position of CEO. We have become a top sports gambling advertising company and have immediate expansion plans into advertising retail and other products to our 26 million sports fans. SGG offers advertising partners the most cost-effective way to reach the new younger generation (21-41) of sports fans receiving their sports information solely from social media. SGG Media has created a community of sports lovers, just like us! SGG Media represents the growing $13 Billion Influencer Economy (2021) in a unique way – via Micro Sports Influencers. SGG Media is the go-to source for all sports and sports gambling related social media.’
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Endorphina Limited has obtained a Gaming-Related Supplier registration in Ontario, Canada, allowing the company to supply its online slot content to licensed operators in the province.
The registration was issued by the Alcohol and Gaming Commission of Ontario (AGCO). Ontario is one of North America’s most closely regulated online gambling markets.
“Securing approval in Ontario is a significant achievement for Endorphina. It confirms the quality of our products, the strength of our compliance framework, and our readiness to operate in highly regulated environments,” said Head of Compliance at Endorphina, Džangar Jesenov.
Endorphina said it has a portfolio of 200+ slots, partnerships with 6,000+ operators, and an active presence in more than 50 jurisdictions. The company positions the Ontario approval as part of its broader expansion strategy in regulated markets.
The post Endorphina secures AGCO supplier registration in Ontario appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet is entering the North American market after securing a Gaming-Related Supplier–Manufacturer Registration from the AGCO in Ontario, Canada, marking a strategic milestone in the group’s global expansion.
Licensing grants Amusnet access to Ontario’s regulated iGaming market, which is one of the most established and fast-growing jurisdictions in North America, known for its robust regulatory framework and strong long-term growth potential.
It will allow the supplier to offer online gaming content to licensed operators in the province, officially establishing its presence in the region. Amusnet will initially roll out its iGaming portfolio, with the option to expand into Land-based solutions at a later stage.
Ontario’s regulatory framework emphasises strict compliance, ensuring that all suppliers adhere to high standards in technology, security and player protection. This makes Ontario a key benchmark market for companies entering North America. The new registration further confirms that Amusnet has successfully met these rigorous requirements for integrity and regulatory compliance, enabling it to distribute its content across the province.
“Securing the AGCO licence is an important milestone for Amusnet and reflects our long-term commitment to operating in fully regulated markets. Our entry into Ontario represents a key strategic step into North America, which is a high-priority region with strong long-term growth potential. We look forward to partnering with local operators and building a sustainable presence in the market,” said Ivo Georgiev, CEO of Amusnet.
The post Amusnet Marks Strategic Entry into North America with Ontario Licence appeared first on Americas iGaming & Sports Betting News.
DraftKings announced its intent to launch its online sports betting and casino products in Alberta, Canada, pending licensure and regulatory approval. If granted approval, DraftKings Sportsbook and Casino intends to be available on the province’s anticipated universal launch date of July 13, 2026, as set by the AGLC.
“We’re excited about the opportunity to expand DraftKings’ footprint in Canada and bring our online sportsbook and casino experiences to customers in Alberta. With the anticipated launch aligning with the World Cup — hosted right here in North America — it’s a particularly exciting moment for sports fans in the province to engage with our platform,” said Greg Karamitis, Executive Vice President and General Manager of Sports at DraftKings.
Alberta would represent the second province in Canada where DraftKings operates mobile sports betting and casino products, alongside Ontario. It would also mark the 34th jurisdiction in North America where DraftKings offers online sports betting, and seventh with online casino.
Eligible Alberta residents can pre-register for DraftKings Sportsbook and Casino ahead of the expected launch.
The post DraftKings Announces Intent to Launch Online Sportsbook and Casino in Alberta, Canada appeared first on Americas iGaming & Sports Betting News.
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