Brazil
New website and barbecue with Cafu are part of Rivalo’s 7th anniversary celebrations in Brazil
Rivalo, a leading company in the sports betting segment, is celebrating seven years of operations in the Brazilian market. With such a representative date for the company and its entire team, the house is planning a series of special activities to share this party with its players.
Aiming at a better player experience, the site was completely revamped, becoming more modern, clean, responsive, complete and full of news, which will provide greater emotion to the player, whether in sports betting or online casino games.
Another incredible action will be to meet and participate in a barbecue at the home of the captain of the five-time world championship of the Brazilian team, Cafu. This should be an unforgettable experience for a Rivalo player, like everything his team in Brazil is experiencing as it celebrates its seventh anniversary in the country.
Rivalo is launching the ‘Barbecue with the Captain Promotion’. The company will take a lucky customer with the right to a companion for a barbecue at the house of former football player and current partner of Rivalo, Cafu. The winner of the promotion and his guest will even be able to hit a ball with the ace, in São Paulo. And the best, with everything paid!
The bookmaker’s objective is to share the enthusiasm for reaching such an expressive period of performance in Brazil with its players, in addition to strengthening the relationship with the fans in a ‘warm up for the World Cup’. After all, the big winner of the action will have the chance to meet the last Brazilian to lift the world champion cup!
How to compete for Barbecue with the Captain of Penta?
Without a doubt, this is too amazing an experience to miss, isn’t it? So, the Rivalo customer needs to meet some simple requirements to compete for ‘Barbecue with the Captain’:
– Place bets of at least BRL 50 between 9/21 and 10/2;
– Follow Rivalo on Instagram;
– Share your betting slip and tag Rivalo;
– Each bet of at least R$50 represents a coupon for the draw;
– Done, you’re already participating in Rivalo’s birthday promotion!
In a note, Rivalo reinforced that “we want to provide an unforgettable day for our customers with a partner (Cafu), who perfectly represents the concepts defended by our brand. This is also a way of showing how much we value and always seek to offer first-class experiences to our customers in Brazil, a country that has welcomed us so well over the last seven years.”
Sweepstakes and special prizes
In all, Rivalo will feature 20 players with special prizes, in addition to a special trip to São Paulo with everything paid for and with the right to participate in the barbecue with the former side of the Brazilian team.
The draw is scheduled to take place on October 3, in a live on the bookmaker’s profile on Instagram.m.
1st prize: a trip with everything paid for and right to take a companion to São Paulo to participate in the captain’s barbecue and two shirts autographed by Cafu;
2nd to 10th: shirts of the Brazilian team autographed by Cafu;
11th to 20th: free bets of BRL 250 to use in the World Cup.
Rivalo plans several special actions aimed at the Brazilian public
Rivalo promises to give even more customers throughout the celebrations of its seven years in Brazil. Therefore, the brand is planning sensational news to stir the public in this period that precedes the biggest sporting event on the planet, the World Cup.
In addition to Barbecue at Casa do Cafu, Rivalo will also hold a raffle for autographed shirts, an innovative campaign with digital influencers, launch of its new website, free bets and free spins promotions, bonus combi, new video content and street activations. from Rio de Janeiro and Recife.
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Brazil
Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling
18th Federal Civil Court of the Federal District blocks enforcement of Brazilian registration No. 501759803 after action by Aviator Studio Brazil.
A Federal Court in Brazil has ordered the suspension of Spribe’s trademark registration for “Aviator,” preventing the company from relying on exclusivity rights tied to Brazilian trademark registration No. 501759803 until a final judgment is issued.
The decision was issued by the 18th Federal Civil Court of the Federal District, following legal action brought by Aviator Studio Brazil. Aviator Studio said the court recognized the strength of its claims on the grounds of invalidation of Spribe’s trademarks.
According to Aviator Studio, the case centers on evidence that the Aviator trademark was created and used years before Spribe obtained trademark protection in Brazil. The company said the court acknowledged evidence that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018.
The court also took note of prior judicial decisions in Georgia that, according to Aviator Studio, invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.
“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”
The post Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
brand-activations
Esportes da Sorte runs World Cup fan chant spot on Times Square screens
The Esportes Gaming Brasil activation aired in two five-minute slots after Brazil’s opening match, alongside a broader SBT sponsorship and bar program.
Esportes da Sorte aired a World Cup-themed activation on Times Square’s large-format screens in New York on 13 and 14 June 2026, following Brazil’s opening match of the tournament. The campaign ran in two continuous five-minute slots and prompted passers-by to sing the chant: “I am Brazilian, with great pride and great love”.
The Times Square creative featured singer Léo Santana and a group of brand ambassadors and influencers named by the company as Carlinhos Maia, Bruno Formiga, Luisinho Freitas and Raul Erlich, who are producing tournament coverage from the US.
The activation was placed by Esportes Gaming Brasil, the holding group behind Esportes da Sorte, Lottu and Onabet. The company said the New York placement formed part of a wider multi-platform World Cup strategy spanning advertising, live activations and real-time content.
Esportes Gaming Brasil is an official sponsor of the tournament broadcasts on SBT, with planned visibility across free-to-air TV, the +SBT streaming platform, N Sports and digital channels. In Brazil, the group said it is also running activations across approximately 130 bars in cities including São Paulo, Recife, Salvador, Belo Horizonte and Fortaleza.
The company is also running two national campaigns during the World Cup period: “Cheer Like a Corinthian” and “Call-Up”.
The post Esportes da Sorte runs World Cup fan chant spot on Times Square screens appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Brazil
Superbet honors Cafu with Times Square campaign for 2026 collection
Limited-run “Super By Superbet” launch includes the “Camisa Cafu,” with 150 numbered and signed units referencing his 150 Brazil caps.
Superbet honored former Brazil captain Cafu on Monday (15) with a campaign displayed on a Times Square billboard in New York City. The company said the activation promoted its “Super By Superbet” exclusive collection created for the 2026 edition, which includes a special piece dedicated to the player.
According to the company, Cafu attended the display in person, drawing a crowd of fans seeking photos and chanting his name in one of the city’s busiest tourist areas.
“The shirt is wonderful. I feel very happy for all the incredible moments I’ve experienced here. I receive so much affection everywhere I go. Receiving recognition while still alive is one of the best things in the world.”.
“It’s an inexplicable energy to feel the love of the Brazilian people for me, right there in Times Square. Only we Brazilians know what that means.”
The centerpiece of the launch, which Superbet said totals 3,000 pieces, is the “Camisa Cafu.” The item is a limited run of 150 numbered and autographed units, which the company said references Cafu’s 150 matches for the Brazilian national team, and includes the inscription “Jardim Irene,” highlighting the player’s roots.
The post Superbet honors Cafu with Times Square campaign for 2026 collection appeared first on Americas iGaming & Sports Betting News.
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