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IESF ANNOUNCES SPEAKERS FOR DAY 2 OF WORLD ESPORTS SUMMIT

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The International Esports Federation (IESF) announced the remaining speakers for the World Esports Summit, scheduled to take place from September 29 to October 2 at the Busan Esports Arena.

Day two of the WE Summit will open with the second edition of the World Esports Academia Seminar and Competition, which aims to promote academic research for the World Esports Family and contribute to the overall growth and development of the industry. This year’s research subject is “Health Wellness and Well-being in Esports,” and the winning paper will be presented at the seminar and receive a grand prize of 4,000,000 KRW as well as an honorary certificate from IESF President Vlad Marinescu.

Session 5: Building Foundations for Esports Legislation
Fernvaille and Negentra Operations Manager Saygin Kolasinli will moderate the first panel of day two, discussing athletes’ rights, intellectual property issues, and other aspects of the developing world of Esports legislation.
Panel Discussion:
Jason Chung – Director, Esports & Gaming Initiative/Clinical Assistant ProfessorNYU Tisch Institute for Global Sport
Brian Tae–Hyun Chung – AttorneyKim & Chang
Lukasz Klimczyk – PartnerKKiW Law Office
Oh Pin-Ping – Partner, Bird & Bird ATMD LLP

Session 6: Developing Guidelines for Esports Conduct
North America Scholastic Esports Federation Executive Director Gerald Solomon will moderate the panel discussing the advancement of Esports as a traditional sport and the importance of fundamental education among athletes, teams, and content producers.
Panel Discussion:
Dr. Joey Gawrysiak – Director and Professor of Esports, Shenandoah University
Angelica Ortiz de Gortari – Lead Researcher, University of Bergen, SLATE
Ian Smith – Commissioner, Esports Integrity Commission
Guan Wang – President, Gen.G Global Academy

Session 7: The Benefits of Esports Infrastructure on Tourism
The Benefits of Esports Infrastructure on Tourism panel led by Head & Chairperson of the IESF Business Development & Partnership Commission Nalain Naidoo will evaluate the socio-economic benefits of government investment in Esports infrastructure, including the impact on tourism and other measures of success.
Panel Discussion:
Neil Johnson – VP & Managing Director, Gaming and Esports, Hospitality Performance Network Global
Cristian Nistor – World Esports 2023 Manager, City of Iasi, Romania
Yudistira Adipratama, SH., LL.M – Head of Law and Legislation, Pengurus Besar Esports Indonesia (PBESI)
Mariusz Jankowski – Director, Katowice City

Session 8: The Dynamic Roles of Esports Organizations
This panel will dive deep into the roles played by federations, associations, and other governing organizations to more effectively bring the World Esports family closer together. The panel will be moderated by IESF’s Secretary General, Boban Totovski
Panel Discussion:
Daniel Cossi – President, World Esports Consortium (WESCO)
Steve Tae Hyung Kim – Chief Operating Officer, Asian Electronic Sports Federation (AESF) Vlad Marinescu – President, IESF
Vincent Pereira – Head of Virtual Sport and Gaming, International Olympic Committee (IOC) David Neichel – SVP Public Affairs, ESL FACEIT GROUP

The WE Summit is supported by the Korean Ministry of Culture, Sports and Tourism, Busan Metropolitan City, and Busan IT Industry Promotion Agency. IESF has hosted the event every year since 2016 and is consistently advancing to support its members to the fullest and serve as an exchange platform for key Esports stakeholders worldwide to promote discussion, evolution, and good governance.

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eSports

G2 launches Performance Lab research unit backed by Red Bull

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Berlin-based initiative will embed researchers with teams and publish findings with partners including German Sport University Cologne.

G2 on 5 June 2026 announced the G2 Performance Lab, an applied research and innovation platform focused on performance development for its competitive rosters. The initiative is based in Berlin and has a dedicated site at.

The lab is launching with support from Red Bull and is designed to combine scientific research with day-to-day performance work across G2 teams. G2 said it intends to share outputs beyond the organisation through scientific publications and academic work with institutions including the German Sport University Cologne.

Launched earlier this year, the Performance Lab is led by PhD candidate and G2 Performance Coach Ismael Pedraza-Ramirez. Its first project, “A Space for Leaders”, focuses on leadership development across G2 staff and sits under one of four stated pillars: coaching and coach development. The other pillars are training design & delivery, player development, and performance health & support systems, with projects planned for 2026 involving academic contributors including German Sport University Cologne and Vrije Universiteit Brussel.

“As a long-standing partner of G2, Red Bull has played a central role in supporting the vision behind the G2 Performance Lab,” said Alban Dechelotte, G2 CEO. “Red Bull’s track record of investing in athlete performance and high-performance environments speaks for itself. Across traditional sports and esports alike, they share our ambition to build something truly impactful. When you have partners around the table who have that same mindset, it pushes ideas further, raises the standard, and helps challenge what’s possible.”

”The work we’re doing at the G2 Performance Lab is truly innovative for esports and sports, and is going to revolutionise how we approach performance improvement at G2 and beyond,” said Ismael Pedraza, Performance Lab Director and Performance Coach at G2. ”Elite esports competitors are incredible at what they do, yet they have the potential to go even further. Little is still known about how to properly develop them into world-class competitors, and we’re taking steps to change that with Red Bull’s support. Through robust scientific research and practical work, we’re designing the tools and building the infrastructure to bring out the best in our competitors, while also sharing our findings with the world to support the entire esports scene.”

The post G2 launches Performance Lab research unit backed by Red Bull appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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B2B Suppliers

BETER wins Esports Betting Supplier at EGR B2B Awards for second year

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BETER has won the Esports Betting Supplier award at the EGR B2B Awards 2026, securing the category for the second consecutive year.

The company said the win is its fifth industry accolade of 2026. The EGR B2B Awards recognise suppliers serving the global iGaming sector across product quality, innovation, reliability and service.

BETER’s esports offering includes its exclusive ESportsBattle content, which it says delivers more than 550,000 events annually across eFootball, eBasketball, eHockey and eTennis, with up to 50 markets per event and an average operator margin of 7.5%+. The company also said ESportsBattle received ESIC Gold Standard Accreditation in 2025 and is now available in several US states, including Kentucky, New Jersey, Arizona, Florida and Colorado.

Separately, BETER said it has expanded its eFootball schedule with more than 4,200 monthly events “tailored to key US betting hours”. It also highlighted its Esports Odds Feed, which it says covers more than 450 tournaments globally and more than 40,000 pre-match and live events annually across titles including CS2, Dota 2, League of Legends and Valorant.

Adam Conway, General Manager of the Esports Business Unit at BETER, said: “Winning this award for the second year in a row is a proud moment for our team and a strong sign that operators continue to see the value of our esports products.

“Our products are built to give operators fast, reliable content that performs around the clock, not only during peak betting hours, while complementing traditional sports. That consistency is what makes the product so important in today’s sportsbook environment.

“We have continued to expand the portfolio, strengthen our US presence, and enhance our eFootball offering. Winning this category again reflects the trust that operators, partners, and the wider industry place in our products and people.

“This recognition reflects the dedication and expertise of teams across the business, including product development, trading, technology, integrity, operations, legal, commercial, marketing, and many others who contribute to our success every day. While we are proud of this achievement, it also motivates us to keep raising the bar, expanding further in regulated markets, and maintaining the high standards that have made BETER one of the industry’s leading providers of fast-paced betting content.”

The post BETER wins Esports Betting Supplier at EGR B2B Awards for second year appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Esportes Gaming Brasil exec calls for ‘responsible sponsorship’ at BiS Brasília

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Esportes Gaming Brasil director Hugo Baungartner used a panel appearance at BiS Brasília (Brazilian iGaming Summit) to argue that sports and cultural sponsorships should be measured by their long-term impact, not just brand visibility. Baungartner spoke during the session “A Importância dos Patrocínios e das Leis de Incentivo para a Sustentabilidade do Esporte e da Cultura.”

During the debate, Baungartner said sector maturity requires a long-term approach that turns sponsorships into platforms for relationship-building and local ecosystem development, connecting with fans, consumers and communities.

He highlighted the group’s sports partnerships with Corinthians, Ceará, Náutico and Ferroviária, as well as support for Brazilian cultural events including Carnaval, São João and the Festival de Parintins. Baungartner said major events can move entire supply chains by boosting tourism, commerce and job opportunities, and pointed to the importance of working with local suppliers and professionals in Parintins to expand the positive impacts of sponsorship spending.

Baungartner also addressed challenges in Brazil’s regulated betting market, saying consolidation depends on governance, integrity and consumer protection, alongside efforts to combat illegal operators. He said advances in provider regulation and stronger financial traceability mechanisms are important steps to limit unauthorized activity and improve user security.

“Patrocínio responsável é aquele que cria conexão real com o público e deixa legado no território. No esporte e na cultura, isso significa investir com governança, transparência e propósito, fortalecendo um ecossistema que gera renda, emprego e oportunidades”, afirmou.

The post Esportes Gaming Brasil exec calls for ‘responsible sponsorship’ at BiS Brasília appeared first on Americas iGaming & Sports Betting News.

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