eSports
McLaren Shadow reveals 2022 driver line up

McLaren Shadow has today announced a new driver line up for the 2022 season. Lucas Blakeley, Bari Boroumand and Wilson Hughes will represent Shadow throughout the 2022 F1 Esports season, which begins later this year.
Lucas Blakeley, Scotland, has a strong track record as an F1 esports competitor. In addition to finishing the 2021 season in third place, he has secured numerous victories in the series. He will be looking to replicate this success with Shadow this year.
Bari Boroumand, Iran, remains with Shadow after impressing in 2021. After finishing fifth in 2021, he will be looking to build on that success and momentum with the team in the upcoming season.
Wilson Hughes, Scotland, will graduate from the McLaren Shadow Academy after his hard work and dedication has earned him a seat on the Shadow F1 2022 Esports roster. Wilson is a two-time PSGL PlayStation champion and looks to impress in 2022.
The team will have access to the McLaren Shadow Studio, the esports and gaming facility located at the McLaren Technology Centre, where they will be able to train throughout the season.
Lindsey Eckhouse, Director, Licensing, ecommerce and esports, said: “We are thrilled to announce the new McLaren Shadow esports roster for the 2022 season. It is exciting to welcome Lucas to the team, a talented racer with success in the series.
“Wilson, who is graduating from our Shadow Academy, is an exciting new prospect, and we are pleased to have retained Bari, who brings a wealth of experience to the Shadow
program as we look to improve on our results from 2021.”
Lucas Blakeley said: “To join McLaren Shadow is a huge privilege, something if you told me as a kid, it probably would not have seemed real. It’s an honour to be alongside two very talented teammates in Wilson and Bari, and I’m extremely excited to start untapping the potential within the team and get started.”
Bari Boroumand said: “I’m super happy that Lucas and Wilson are joining the team. We’re going to practice lots and do our very best this season. We’re looking forward to getting started and will hopefully get some good results this year for the team.”
Wilson Hughes said: “I’m really happy to be moving from the Shadow Academy to the main racing team, and work with really good drivers in the name of Lucas and Bari. They are both very talented individuals and top drivers. I can’t wait to learn off them and start working with them to see what we can do as part of McLaren Shadow this year.”
Powered by WPeMatico
eSports
PlayVS Announces Multi-year Partnership with Zenni Optical

PlayVS, the leading esports platform in North America, announced a multi-year partnership with Zenni Optical, the world’s leading online eyewear retailer. This partnership establishes Zenni as the official eyewear partner of PlayVS, bringing exclusive benefits to PlayVS’ esports community.
As part of this collaboration, Zenni will serve as the official eyewear partner of the PlayVS Cup, the annual national esports championship for high school students. The Cup provides top scholastic esports teams from across the country with an opportunity to compete for a national title and earn recognition and awards, including college scholarships. Zenni’s partnership will help power scholarship prizes for Cup finalists, furthering PlayVS’ dedication to empowering students and supporting their educational and athletic ambitions. These scholarships not only aid with alleviating financial strain, but also highlight esports as a viable pathway to academic and professional success.
Zenni’s eyewear will also be included in the prize packages that PlayVS Cup champions and PlayVS Awards winners receive, providing students with high quality eyewear to complement their gaming performance. Additionally, Zenni will offer members of the PlayVS community exclusive discounts on eyewear.
“We are excited to partner with PlayVS and expand our ongoing support of the gaming and esports community. Empowering a dedicated high school esports program that not only will generate awareness around the importance of eye health to a new generation of gamers but also support their academic pursuits is such an amazing opportunity for Zenni to partner with,” said Robb Chiarini, Head of Partnerships, Licensing, & Events at Zenni Optical.
Through this partnership, Zenni will also be integrated into PlayVS’ content series, Road to the PlayVS Cup, a set of videos showcasing different esports programs across the nation as they compete to earn a spot in the PlayVS Cup.
“Partnering with Zenni is a natural fit for us as we continue to grow the high school esports community. Zenni shares our commitment to supporting students in both esports and academics. By joining forces with Zenni, we’re empowering students with scholarships and enabling them to partake in healthy competition to foster their esports careers. We’re excited to work together and bring Zenni’s eyewear to our community of gamers,” said Jon Chapman, CEO of PlayVS.
The post PlayVS Announces Multi-year Partnership with Zenni Optical appeared first on Gaming and Gambling Industry in the Americas.
eSports
Genius Sports Signs Partnerships with Bayes Esports and GRID

Genius Sports Limited has signed new partnerships with Bayes Esports and GRID Esports (GRID) to provide sportsbooks with the highest-quality official esports offering.
GRID, as the only game data platform directly working with the game publishers will provide Genius Sports with exclusive access to official live esports data from League of Legends, and VALORANT, the fastest-growing betting esports title, alongside Ubisoft’s Rainbow Six data, and a robust portfolio of CS2 and Dota2 data from the global tournaments by BLAST and Champion of Champions.
Genius Sports’ sportsbook partners will also be able to access official streaming and data visualizations powered by official GRID data.
Bayes Esports is helping power Genius Sports’ esports offering with its highly granular Live Match Data. As the exclusive data partner of key esports tournament organisers such as ESL FACEIT Group, Bayes Esports covers the majority of official live data for Counter-Strike 2 and Dota 2 esports, which brings in some of the highest revenue for sportsbooks.
Genius Sports will further enhance its offering with Bayes Esports’ data product suite, including low-latency video and live data-powered widgets. Select Genius Sports products will be available through Bayes Esports’ distribution in return.
Going forward, Genius Sports will provide sportsbooks worldwide with an end-to-end esports trading product across pre-match and in-play, powered by ultra low-latency data to guarantee sharp odds and maximum market uptime. Through this product, sportsbooks can unlock new revenues by reaching a highly engaged audience with high-octane, year-round content.
“We are thrilled to announce these new partnerships with Bayes and GRID, two leaders in their field, to create an unrivalled esports content suite for our sportsbook partners. As the new home of esports for sportsbooks, we will provide our partners with the highest-quality data and odds on the most prestigious titles in the sport,” said Matt Stephenson, Global Partnerships Director at Genius Sports.
The post Genius Sports Signs Partnerships with Bayes Esports and GRID appeared first on European Gaming Industry News.
eSports
DACH CS Joins as Member of Esports Integrity Commission

The Esports Integrity Commission (ESIC) has announced that DACH CS GmbH (DACH CS), a tournament organiser seeking to revitalise competitive Counter-Strike in Germany, Austria and Switzerland, has officially joined ESIC membership.
By joining ESIC, DACH CS commits to upholding the highest standards of competitive integrity. The membership requires the league to implement ESIC’s Integrity Programme across all of its tournaments, tackling key issues such as match-fixing, cheating, and doping, fostering a culture of fair play within the region.
As an ESIC member, DACH CS will integrate ESIC’s codes of conduct, actively cooperate in investigations, and enforce ESIC’s rulings. This commitment aligns DACH CS with global best practices, ensuring that the DACH Counter-Strike esports scene operates with a proven integrity framework.
Stephen Hanna, Chief Executive Officer of ESIC, said: “DACH CS’s dedication to rebuilding and strengthening the competitive Counter-Strike scene in the DACH region makes them a valuable addition to ESIC’s growing membership. Their commitment to competitive integrity and fair competition aligns perfectly with our mission to safeguard esports. We look forward to working closely with them to support a sustainable and transparent ecosystem for players, teams, and stakeholders in the region.”
Anton Christoph, Founder & Managing Director of DACH CS, said: “At DACH CS, we’re on a mission to take the Counter-Strike Scene in Germany, Austria, and Switzerland to old and new heights! We’re super excited to be joining forces with ESIC, as we’re confident that this is a vital step in keeping our community’s most prized values at the heart of our operations. By teaming up with ESIC and aligning with their globally recognised integrity standards, we’re making a promise to you, our players, teams and stakeholders, to provide a competitive environment that’s both trusted and well-structured. We are excited to work closely with ESIC to build a sustainable and respected esports landscape in the DACH region.”
The post DACH CS Joins as Member of Esports Integrity Commission appeared first on European Gaming Industry News.
-
Canada7 days ago
Online casino with a Nordic twist enters yet another market as it continues to deploy its ambitious international expansion plans
-
Aristocrat Interactive5 days ago
Aristocrat Interactive Delivers Custom Branded Game “Caesars Ultimate Stars” for Caesars Sportsbook & Casino
-
4ThePlayer7 days ago
4ThePlayer Games Secures Certification for the Brazilian Market!
-
Asia7 days ago
UFC Names Parimatch as Official Sportsbook and Betting Partner in Asia
-
Latest News5 days ago
Embark on an Epic Adventure with Jenny Nevada in the Diamond Temple at SlotsCapital.lv – Enjoy a 150% Deposit Bonus
-
BCLC6 days ago
BCLC Launches “What’s played here stays here” Campaign
-
Blokotech6 days ago
Blokotech appoints Nicolas Castearena as Commercial Director LATAM
-
Compliance Updates6 days ago
Continent 8 achieves ISO 50001 certification, championing responsible energy management in its data centres