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The Global Esports Market is expected to reach a value of USD 2.8 Billion by 2028, at a CAGR of 14.50% (2022-2028) – SkyQuest Technology

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Esports refers to electronic sports, where digital mediums are used among competitors and audiences like PC, tablets, or mobile. Esports are available in the form of video games, which are played in relaxation time as well as professionally by many traditional sportspeople. There are large number of players in the gaming industry, which is larger than the combined viewers and participants in the music and entertainment sectors, and this base is constantly rising globally. The increased demand for video games such as PUBG, Counter-Strike Global Offensive, Call of Duty, and others is expected to enhance the global Esports market revenue.

The outbreak of COVID-19 pandemic has definitely impacted the growth of the global Esports market. The burden of lockdown and social distancing rules has compelled people to engage with one another through digital as well as virtual platforms. Digital transformation in the online gaming/sports sector has contributed to the demand of Esports market. Though, the deployment of Esports was slightly affected by the restricted supply of supplementary tools like gaming setup and console sensors and screens. But, with the relaxations in the lockdown norms and regulations, the growth of the global Esports market is expected to surge exponentially in the coming years.

The future of the global Esports industry will likely be fuelled by mobile phones, which will further reduce obstacles to entry and allow even more gamers and fans to get in. The mobile gaming segment is set to make more than 40% of the total global Esports market in 2021. That popularity is now spilling over into some competitive areas, as China has a flourishing mobile Esports market.

Read market research report, “Global Esports Market is segmented By Device Type (Smart Phone, Smart TV, Desktop-Laptop-Tablets, Gaming Console), By Revenue Model (Sponsorship, Advertising, Merchandise & Tickets, Publisher Fees, Media Rights), By Type (Multiplayer Online Battle Arena (Moba), First-person Shooter (Fps), Real-time Strategy (RTS), Other), By Streaming Platform (Twitch, YouTube, Others), By Audience (Tournament Organizers, Alliances, Game Publishers, Sponsors, Esports Investors, Research Institutes And Organizations, Analysts And Strategic Business Planners, Market Research and Consulting Firms) & By Region- Forecast and Analysis 2022-2028” by SkyQuest

With the increasing viewership on online platforms such as Twitch and YouTube. Digital advertising is expected to produce extra revenue during the forecast period. This investment in Esports facility development is expected to make it the Esports capital of the world. Furthermore, Hangzhou is to host Asian Games in 2022, where Esports is likely to be an official award event. With its huge investments, China is expected to grab a significant market share in global esports market. Tencent Holdings Limited is an important player in the Esports industry in China and played an important role in the growth of Esports in China by developing games like Honor of Kings. It is planning for expanding tournaments for hugely popular games like League of Legends and Honor of Kings in China which is going to attract worldwide players and viewers.

As a result of the domain’s technological nascence, no company currently wields significant influence, and the race to dominance has already begun, with companies investing in multiple Esports projects, acquiring a few on their way to the finish line in the domain. Key players in the global Esports market include Modern Times Group (Sweden), Activision Blizzard (US), Valve Corporation (US), Electronic Arts (US), Nintendo (Japan), Wargaming Public (Cyprus), Turner Broadcasting System (US), Faceit (UK), Hi Rez Studios (Georgia), Rovio Entertainment (Finland), Gungho Online Entertainment (Japan), Alisports (Switzerland), and Gfinity (UK).

The report published by SkyQuest Technology Consulting provides in-depth qualitative insights, historical data, and verifiable projections about Esports market size. The projections featured in the report have been derived using proven research methodologies and assumptions.

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Decade of Impact — World Esports Summit Marks Its 10th Edition

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The International Esports Federation (IESF) has successfully wrapped up the significant 10th edition of the World Esports Summit 2025, reinforcing its position as a key event for the progress of the World of Esports and global collaboration.

Focused on the theme “Shaping the World of Esports,” the 2025 Summit convened federations, publishers, global sports organizations, technology innovators, and integrity agencies to collaborate on the future of esports as a structured, credible, and universally unified field.

This anniversary edition showcased a robust and varied group of speakers, demonstrating IESF’s dedication to collaboration across sectors. Significant input was provided by Gustavo Arellano (FIBA), Eric Stranne (FIA), Ray Ng (Moonton), James Yang (Tencent), Valentin Capelli (WADA), Junghwan Han (KADA), Dipesh Makwana (Alibaba Cloud), Tomica Madjercic (Sportradar), and Ivan Dimitrijevic (EXPO 2027 Belgrade), as well as senior esports officials from across the globe.

Conversations during the Summit focused on essential aspects of IESF’s mission, such as governance and federation development, maintaining competitive integrity and anti-doping measures, technological advancements, and fostering sustainable ecosystem growth. The emphasis on diplomacy and collaboration emphasized esports’ increasing alignment with global sports standards and international organizations.

With the 10th edition of the World Esports Summit, IESF has once more showcased its leadership by uniting the global esports community, connecting regions, aligning stakeholders, and establishing common priorities for the future.

With unprecedented involvement, elevated discussions, and a distinct strategic vision, World Esports Summit 2025 represents a pivotal milestone in IESF’s continuous endeavor to influence the future of esports via unity, trustworthiness, and global cooperation.

The post Decade of Impact — World Esports Summit Marks Its 10th Edition appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Esportes da Sorte to be official sponsor of Brazil’s leading Carnival celebrations in 2026

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Tuesday 10th February 2026: Leading Brazilian iGaming company Esportes da Sorte will deliver one of the most extensive Carnival activations in the industry for Carnival 2026, with an official presence at the country’s most iconic and emblematic celebrations.

The brand will serve as the official sponsor of festivities in seven Brazilian capitals — Recife, Salvador, Rio de Janeiro, São Paulo, Belo Horizonte, Natal and Maceió — as well as having a strong presence in Olinda, a city of major cultural significance. The national project will also include special activations in Caicó (RN), a key production hub for the brand’s promotional merchandise.

This initiative reflects Esportes da Sorte’s continued investment in Brazilian popular culture, built over several years across different regions of the country. In 2026, this positioning takes shape through a structured national project that embraces the diversity of Carnival formats — from traditional street blocos to electric trios and major urban stages — with visual identity and activations designed city by city, respecting local symbols, aesthetics and narratives.

“Carnival is part of Brazil’s cultural identity and also part of Esportes da Sorte’s journey. Being present at the country’s main Carnival celebrations is a strategic choice that reinforces our long-term commitment to popular culture, to the cities, and to the people who live this festival in the streets,” said Darwin Filho, CEO of Esportes Gaming Brasil.

“Our Carnival project was designed city by city, respecting the unique characteristics and culture of each sponsored location. The idea is to ensure a real presence and unique experiences for Carnival-goers, integrating the brand organically into the rhythm of each celebration. Whether through blocos, trios or major urban hubs, we want to strengthen ourselves as the brand that elevates the connection between culture and entertainment,” said Marcela Campos, Vice President of Esportes Gaming Brasil.

Beyond its on-the-ground presence, Esportes da Sorte’s Carnival 2026 strategy includes an integrated media and engagement approach, featuring activations across TV, radio, out-of-home media and a national PR operation before, during and after the festivities, focused on high-quality coverage and organic content generation.

The project will also include content and influencer engagement initiatives across multiple locations, expanding organic reach while capturing behind-the-scenes moments and Carnival experiences.

In 2025, the brand was present in more than 100 blocos and street parties across different regions of the country. For 2026, Esportes da Sorte is taking things to the next level, consolidating a nationwide project and reinforcing its leadership role in Brazil’s largest popular event.

The post Esportes da Sorte to be official sponsor of Brazil’s leading Carnival celebrations in 2026 appeared first on Americas iGaming & Sports Betting News.

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Alexander Lewin SVP of Commercial Revenue at BLAST

Polymarket Joins BLAST as Official Prediction Partner for BLAST Premier and BLAST Slam 2026

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  • Polymarket to activate across seven BLAST events across both Slam and Premier ecosystems
  • Partnership introduces integrated prediction formats and new fan engagement experiences

Competitive entertainment firm BLAST has revealed a new alliance with Polymarket, the globe’s largest prediction market, designating the platform as its ‘Official Prediction Partner’ through 2026. The partnership will encompass BLAST’s Counter-Strike and Dota 2 tournament events, BLAST Premier and BLAST Slam, enhancing prediction-based interaction for fans during various international tournaments.

Polymarket will be featured in seven of BLAST’s worldwide Counter-Strike 2 and Dota 2 events, starting this week at BLAST Slam VI in Malta. Dota and Counter-Strike events will include custom content pieces utilized in broadcasts and desk segments showcasing the platform’s involvement in BLAST’s events.

Polymarket will gain significant exposure through live broadcasts, arena events, and digital media as BLAST enhances fan interaction with premier competitive entertainment. Polymarket’s branding will be prominently displayed throughout BLAST’s broadcasts through digital integrations and physical advertisements.

In addition to broadcasting, the collaboration expands to live arena events, with Polymarket integrated into the in-person fan experience through elements like the Polymarket Fancam and the opportunity to accommodate creators and streamers in the arena using designated event streaming booths.

Alexander Lewin, SVP of Commercial Revenue at BLAST said: “Esports is evolving rapidly into a more interactive, data-driven entertainment experience, and we are delighted to team up with Polymarket to bring exciting new engagement opportunities to our fans all around the world. Together, we’re creating something that feels native to esports culture: fast, live, and deeply connected to the action. This partnership is about enhancing how fans experience competition, whether they’re watching online or inside an arena. We’re proud to join Polymarket’s industry-leading group of partners, alongside the NHL, UFC and the MLS among others, reflecting the growing global recognition of BLAST’s events.”

Matthew Modabber, CMO of Polymarket, said: “Esports has long been dominated by traditional sportsbooks, but prediction markets open the door to a more transparent and community-driven way for fans to engage with competition. Partnering with BLAST brings that experience to a global audience and helps make prediction markets a natural part of how people watch, debate, and follow competitive gaming. We see this as the beginning of a new chapter for fan participation in esports.”

The post Polymarket Joins BLAST as Official Prediction Partner for BLAST Premier and BLAST Slam 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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