eSports
Coinbase becomes BIG main partner in multi-million dollar deal
Leading global crypto platform Coinbase expands partnership with BIG and acquires main-partner rights in one the of the largest esport club deals within Europe.
Following a productive collaboration that started in August 2021, Coinbase has now become the main partner of Germany’s most successful CS:GO team.
As part of the multi-million dollar deal, Coinbase has acquired main partner rights to BIG’S CS:GO department as well as an extensive media rights package that includes a main-partner position on BIG’s official player jersey. Together with Coinbase, BIG will continue to do a wide variety of activations including community events, tournaments and money-can’t-buy fan experiences.
The deal comes following the multi-million dollar acquisition of membership slots in both the BLAST Premier and ESL Pro League circuits, indicating the attractiveness of these elite leagues to partners. As a partner team, BIG will continue competing in these circuits for the long-term future, continuing with the BLAST Premier Spring Final in Lisbon this Summer.
BIG’s CS:GO players will already wear the new jersey at their upcoming events, with multiple large LAN championships on the horizon for the team. The deal itself was facilitated by SPORTFIVE, to whom we are exceptionally thankful for their excellent cooperation!
Statement Daniel Finkler, CEO
The extension of the partnership with Coinbase as the new BIG CS:GO Main Partner is a significant milestone for our organization. The financial scope of the partnership demonstrates that the acquisition of the BLAST Premier and ESL Pro League Partner Slots in 2021 proved to be the best decision we could have made. Together with Coinbase, we will compete in the largest and most prestigious esports competitions globally.
It honors me a lot that we were able to win the world’s leading crypto platform as a long-term partner. Over the past few years, Coinbase has become a market leader in the rapidly growing and extremely exciting crypto market. As the main partner, Coinbase will contribute significantly to the further development and growth of Berlin International Gaming. Jointly, we have developed a very comprehensive rights package that will also be visually reflected on our channels. Additionally, Coinbase will have the main partner slot on the official BIG CS:GO Jersey. I am very grateful for the trust in BIG and look forward to working with Chris Grundy and the Coinbase team. A big thank you also goes to SPORTFIVE for the excellent cooperation and facilitation of one of the largest esport deals in the DACH region!
Statement Coinbase
“BIG has been a fantastic partner since summer 2021,” says Sascha Rangoonwala, Country Manager Germany at Coinbase. “This partnership with Germany’s leading eSports organisation, BIG, has proven to help us better reach digital natives and educate them about the benefits and risks of cryptocurrencies. That’s why we’ve now deepened the partnership and look forward to driving the awareness and adoption of crypto assets in Germany together.”
Eike Gyllensvärd, President Esports at SPORTFIVE:
„We are beyond excited to be able to bring together such two strong brands and further develop their partnership going forward. This announcement is a testament to the deep industry experience and esports expertise that SPORTFIVE offers to rights-holders and brands alike.”
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eSports
$75 Million Prize Pool, Full Game Lineup and Schedule Announced for Esports World Cup 2026
The Esports World Cup Foundation (EWCF) announced a total prize pool of $75 million alongside the full game lineup and schedule for the Esports World Cup 2026 (EWC), the world’s largest esports event, set to return to Riyadh, Saudi Arabia, from July 6 through August 23. More than 2000 players and 200 Clubs from over 100 countries will compete in 25 tournaments across 24 games over seven weeks to crown the next Esports World Cup Club Champion.
The record-breaking prize pool reflects the evolution of the EWC as a premier sporting event and the anchor multi-title competition within the global esports ecosystem. Delivered at scale for a third year through an established, cross-game format, the EWC brings together the world’s best players, Clubs, games and a global community of fans through a shared calendar that sets the rhythm of the global esports season.
“The life-changing prize pool exists to support the people at the heart of esports: the players and the Clubs that invest in them year after year. EWC is different because of the Club Championship. One title crowns a champion. EWC crowns the ultimate cross-game Club Champion,” said Ralf Reichert, CEO of the Esports World Cup Foundation.
In 2026, the EWC Club Championship, the EWC’s flagship cross-game competition, will award $30 million to the top 24 Clubs, an increase of $3 million year-on-year. The winning Club will receive $7 million, with increased prize allocations distributed across the remaining top finishing positions. Last year’s Club Championship title was decided in the final week of competition, with seven Clubs remaining in contention entering the closing stages.
Individual Game Championships will each carry their own prize pools, with combined allocations exceeding $39 million. The remainder of the prize pool will be distributed through a combination of Club and Player Awards, including MVP awards for each tournament and the Jafonso Award for players or Clubs that win a Game Championship after advancing from a Last Chance Qualifier, as well as through qualifying events hosted by partnered publishers and organizers ahead of the EWC 2026 main event in Riyadh.
Alongside the prize pool, EWCF will continue to operate ecosystem support programs, including the EWCF Club Partner Program and the Road to EWC qualification system. The 2026 Club Partner Program will again support a lineup of 40 top global esports organizations, while publisher-led circuits, tournaments, and grassroots events provide the foundation for the Road to EWC, giving more players and Clubs defined qualification pathways to compete in Riyadh.
Twenty-four competitive titles, including new additions Fortnite and Trackmania, will showcase the best Clubs, players and talent the esports world has to offer on stage at EWC 2026 in Riyadh this summer. The EWC 2026 lineup of games features: Apex Legends, Call of Duty: Black Ops 7, Call of Duty: Warzone, Chess, Counter-Strike 2, Crossfire, Dota 2, EA Sports FC 26, FATAL FURY: City of the Wolves, Fortnite, Free Fire, Honor of Kings, League of Legends, Mobile Legends: Bang Bang, Overwatch 2, PUBG: Battlegrounds, PUBG Mobile, Rocket League, Street Fighter 6, Teamfight Tactics, TEKKEN 8, Tom Clancy’s Rainbow Six Siege X, Trackmania, and VALORANT.
EWC 2026 competitions will be staged across seven weeks and multiple arenas, allowing several game championships to take place in parallel with a coordinated, multi-venue schedule designed to enhance fan experience and viewership across the lineup.
Tickets for EWC 2026 will be available at esportsworldcup.com, and through EWC 2026 international ticketing partners: Webook, Platinumlist, Damai, Maiseat, and Tixr. Early Bird tickets include Weekly Access Passes, Premium Tournament Passes, and Hospitality Packages for the Esports Embassy, the EWC’s premium on-site hospitality destination.
The announcement builds on the landmark success of the Esports World Cup 2025. In its second year, EWC reached 750 million viewers worldwide and generated 350 million hours watched, with peak concurrent viewership of 7.98 million during the League of Legends at EWC ‘25 tournament. Coverage was delivered across 28 platforms through 97 broadcast partners and more than 800 channels in 35 languages. Twenty-five tournaments spanning 24 games featured more than 2000 players representing approximately 200 Clubs from over 100 countries. In Riyadh, the EWC and its Festival welcomed more than 3 million visitors over the seven-week event.
The post $75 Million Prize Pool, Full Game Lineup and Schedule Announced for Esports World Cup 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Asia
World Esports Summit Celebrates Its 10th Edition in Busan
The World Esports Summit returns to Busan, South Korea, for its 10th edition, taking place on 10–11 February 2025.
Hosted at the Wyndham Grand Busan, the Summit will bring together 40+ speakers from the international esports ecosystem, including representatives from federations, publishers, global brands, sports organizations, technology companies, and public institutions.
Over the past decade, the World Esports Summit has provided a platform for dialogue and cooperation among stakeholders shaping the world of esports. The 2025 edition will continue this role, offering space for discussion on current developments, industry challenges, and future directions.
The Summit will feature contributions from a wide range of organizations, including Alibaba, FIBA, FIFAe, Tencent, Moonton, NetEase, FIA, Sportradar, EFG, Good Game, Telekom, among others.
Across two days, participants will take part in keynote sessions and panel discussions addressing topics such as esports governance, international collaboration, industry development, integrity, and the continued convergence of esports and traditional sports.
Further information on the program, speakers, and registration is available on the official World Esports Summit website.
The post World Esports Summit Celebrates Its 10th Edition in Busan appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Age of Empires competitive
Team Vitality Enters Age of Empires II Esports with Star-Studded Roster
Team Vitality, one of the most influential names in modern esports, has officially announced its entry into the Age of Empires II competitive scene. This marks a major milestone: the merging of a contemporary esports powerhouse with one of the most iconic real-time strategy franchises in history.
Aiming for the Throne: Star-Studded Roster
Team Vitality isn’t just entering for exposure — they are targeting dominance. The team has assembled a roster featuring three of the most decorated players in Age of Empires II history:
- Hamzah “Hera” El-Baher – The Golden Boy
Known for his unmatched consistency and strategic mastery, Hera defines the modern AoE era. In 2023, he achieved a historic 14-tournament winning streak in S-Tier events. Fresh off his Red Bull Wololo: El Reinado 2024 victory, the current Player of the Year is set to continue his reign under the Vitality banner. - Kai “Liereyy” Kallinger – The Archer God
Renowned for exceptional micro-management and aggressive play, Liereyy brings mechanical perfection and explosive strategies to the squad. A multi-time Red Bull Wololo Champion (II & IV), the Austrian star is widely regarded as one of the most spectacular talents in the game’s history. - Hernán “Hearttt” Pizarro – The Veteran Strategist
With a professional career dating back to 2012 and 80+ tournament appearances, Hearttt is the rock of the team. Named Comeback Player of the Year 2023, the Peruvian strategist provides depth, resilience, and unparalleled tactical insight.
First Major Appearance: Red Bull Wololo 2026
Team Vitality’s AoE II roster will make its competitive debut at Red Bull Wololo 2026: Londinium, one of the most prestigious events on the global RTS calendar. Fans can expect high-level strategic gameplay and the start of Vitality’s quest for world championship titles in the genre.
“At Team Vitality, our expansion is always driven by a certain ambition: to compete for and win World Championships in the world’s most iconic games. Age of Empires and our new superstar lineup align perfectly with that vision… We are honored to be part of this history and can’t wait to welcome AoE fans into the Vitality Hive.” — Danny Engels, Corporate Director, Global Operations, Team Vitality
Why This Matters
Team Vitality’s entry into Age of Empires II is a significant moment for the RTS esports ecosystem:
- It bridges legacy RTS titles and modern esports organizations.
- Brings global visibility to Age of Empires II tournaments.
- Sets the stage for strategic showdowns at major international events.
With Hera, Liereyy, and Hearttt, Team Vitality is positioned to challenge for the top spots in competitive AoE II and potentially reshape the RTS landscape for years to come.
The post Team Vitality Enters Age of Empires II Esports with Star-Studded Roster appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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