Latest News
Optimove Appoints Jeremy Remus as Head of France
The former Oracle and Adobe Campaign Sales Director brings 20 years of sales experience and will lead the company’s expansion into the French market
Optimove, the leading CRM Marketing Platform, announced today the appointment of Jeremy Remus as the company’s Head of France, overseeing sales and growth of the company’s French operation. The selection indicates Optimove’s rapid growth and determination to expand into new markets.
Jeremy started his sales career in 2003 at Neolane, a conversational marketing company. Neolane recorded annual revenue of just under $60 million and, in 2013, was acquired by Adobe for $600 million, being rebranded as Adobe Campaign and appointing Jeremy as Sales Director. In his most recent role, Jeremy was the VP of Sales, France at Mediarithmics, a next-gen Data Management Platform.
In his new role, Jeremy will oversee Optimove’s sales operation in France and spearhead the company’s expansion into the French market, establishing a dedicated team and a new location for the business, in addition to the company’s existing USA, United Kingdom and Israel offices.
With a Customer Data Platform (CDP) at its core, Optimove helps data-rich brands across industries manage large-scale CRM marketing frameworks. By personalizing thousands of campaigns to hundreds of segments, Optimove allows brands to reach their customers with the right message on the right channel. Unlike other technologies that rely on common, rule-based orchestration, Optimove’s AI-driven solutions autonomously determine the next best action for each customer, eliminating marketers’ need to map every customer journey manually.
In the past 12 months, Optimove has continued its strong momentum, and its CRM Marketing platform has been recognized by research firms and customers alike:
- Named a Leader in The Forrester Wave™: Cross-Channel Campaign Management.
- Recognized as a Challenger in Gartner’s Magic Quadrant for Multichannel Marketing Hubs.
- Received a 4.5/5.0 “Overall Score” and 95% “Willingness to Recommend” by clients on Gartner Peer Insights.
- Positioned as a Leader in the IDC MarketScape: Worldwide Retail and CPG Customer Data Platform 2022 Vendor Assessment.
“We’re excited to welcome Jeremy to Optimove, to lead the company’s French operation,” said Moshe Demri, VP Revenue EMEA at Optimove.” Jeremy is a crucial addition to the team as we make our first steps toward expanding into the burgeoning French market. We are confident Jeremy’s experience and knowledge will enable us to make significant gains there. The French market needs a CDP solution that can provide an edge in addition to tangible and quantified evidence of success. Optimove, which is time and again recognized as a leader in the category, is the perfect solution for brands looking to transform their CRM Marketing strategies.”
“I’m excited to join Optimove and play a major role in the company’s expansion into the French market,” said Jeremy Remus. “I’m humbled and motivated by the trust vested in me by Optimove. The French market is very much a value and data-driven one, and it needs a tech solution that can provide substantial results for brands’ CRM Marketing activities. Knowing the French market inside and out, I’m confident that Optimove, which combines CDP with an AI-led CRM Marketing hub, will perfectly fit brands across all verticals. I look forward to the challenge of developing meaningful partnerships and helping the French market improve CRM Marketing practices and customer experiences.”
Optimove’s expansion into France continues its business acceleration strategy stemming from its latest funding round.
Powered by WPeMatico
GamingTECH Awards 2026
N1 Partners Wins Best Affiliate Program at GamingTECH Awards 2026
N1 Partners won Best Affiliate Program in Central and Eastern Europe at the GamingTECH Awards 2026, presented at the HIPTHER Prague Summit, marking another milestone in its growth and industry recognition.
This achievement highlights the strength of N1 Partners’ affiliate ecosystem and its consistent focus on delivering performance-driven solutions for partners across key markets.
Alexa Bond, Head of Affiliates at N1 Partners, commented:
“This award reflects the work we put into building more than just an affiliate program. We focus on creating a strong, reliable ecosystem where partners can scale with confidence, supported by transparent processes, high-performing products, and a team that understands the realities of the market. It’s great to see this approach recognized at the industry level, and we see it as motivation to keep moving forward.”
N1 Partners continues to stand out through a combination of high-converting brands, flexible partnership models, and a product-driven approach to retention and monetization. With strong Reg2Dep performance in Tier-1 GEOs, tailored offers, and a growing portfolio of casino and sportsbook brands, the company provides partners with reliable tools to scale and maximize revenue.
A key factor behind this recognition is N1 Partners’ focus on performance-driven initiatives that directly support partner growth. One of the latest examples is the N1 SEO Traffic Cup, a flagship affiliate tournament designed for SEO traffic. The campaign challenges partners to compete by driving high-quality traffic, improving their N1 Cup Score, and climbing the leaderboard to unlock premium rewards.
N1 Partners would like to extend our sincere thanks to HIPTHER for this recognition and to all our partners whose trust and collaboration continue to drive our growth. This achievement would not be possible without you.
N1 Partners is a multi-brand affiliate program and direct advertiser. The company unites 14+ casino and betting brands, operates across Tier-1 GEOs, delivers Reg2Dep rates of up to 70%, and offers competitive deals for top partners — CPA up to €700 and RevShare up to 45%. Trusted by 14,000+ partners, N1 Partners is recognized for its transparency, flexibility, and partner-first approach — where people and communication quality remain the foundation of long-term success.
The post N1 Partners Wins Best Affiliate Program at GamingTECH Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Baroness Fiona Twycross
BGC AGM 2026 Discussed About Surging Illegal Gambling Black Market
The Betting and Gaming Council AGM 2026 has discussed about the surging illegal gambling black market. As speakers repeatedly highlighted, 1.5 million people in Britain are already gambling on unlicensed sites and staking around £10bn a year outside UK regulation.
That concern is only set to intensify in the coming weeks as the Government considers further regulatory changes. In particular, Financial Risk Assessments (FRAs), which would require customers to provide detailed financial information such as bank statements and will only drive more customers towards unlicensed operators.
Chaired by broadcasters Gloria de Piero and Liam Halligan, the event began with a keynote from the Gambling Minister, followed by a discussion with BGC Chief Executive Grainne Hurst. A panel on the illegal market and the Gambling Commission’s assessment of the challenge followed, alongside research, polling and personal testimony from across the industry highlighting the scale of the problem.
Baroness Fiona Twycross, Parliamentary Under Secretary of State and Minister for Gambling, opened proceedings by addressing the tensions in current policy. She acknowledged that the gambling duty changes announced in November’s Budget were “extremely challenging for the sector, particularly for online operators,” and that they would “significantly affect business decisions and staff.” She defended the government’s position, arguing the changes were necessary to support public finances and would raise over a billion pounds a year for the Treasury.
The minister was clear: “Illegal gambling causes harm to vulnerable consumers,” she said, adding that it also damages the regulated sector. She announced an additional £26m for the Gambling Commission over the next three years and publicly confirmed the establishment of an Illegal Gambling Taskforce. This will bring together major companies including Google, Mastercard, TikTok and Visa alongside law enforcement and advertising bodies with a focus on illegal payments, advertising and cross-agency collaboration. She also announced a forthcoming consultation on the banning of unlicensed sport sponsorships, including in the Premier League. For many in the industry, this welcome action on enforcement will sit uneasily alongside tax policy that they believe is actively driving consumers towards the harmful black market.
The post BGC AGM 2026 Discussed About Surging Illegal Gambling Black Market appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BetPlays
BetPlays Announces Strategic Acquisition into a Premier iGaming Brand to Elevate Platform and Crypto Capabilities
BetPlays has announced its integration into a major iGaming brand group. The move puts BetPlays in a strong position to elevate its services, with a robust technological infrastructure for quick expansion. This platform upgrade brings a faster and more efficient user experience and enhanced crypto compatibility. All accounts, wallets and profiles remain secure and intact. Players will enjoy a more secure experience with enhanced crypto compatibility and improved support options.
The integration brings a robust technological infrastructure to the popular BetPlays platform. The goal is to enhance operational efficiency through an upgraded, seamless user experience. With a stronger tech footing and enhanced crypto compatibility, BetPlays is looking ahead of the curve for continued growth in this competitive sector.
The full integration was completed on March 31. It deliver Betplays powerful new features to a familiar brand. BetPlays’ fanbase remains on the platform they know and love, with profile and payments intact. Additionally, users will benefit from a faster, more reliable system and consolidated resources.
The post BetPlays Announces Strategic Acquisition into a Premier iGaming Brand to Elevate Platform and Crypto Capabilities appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
Betnacional7 days agoOperational Leadership and the Driving Force Behind LatAm’s Largest Event
-
Australia7 days agoNSW: More Than 650 Gaming Machine Exemptions Revoked to Address Gambling Harm
-
2026 SPiCE South Asia Awards7 days agoQTech Games wins Innovation of the Year at the 2026 SPiCE South Asia Awards
-
Compliance Updates7 days agoUK Government proposals to undermine the ‘aim to permit’ of the Gambling Act 2005?
-
BIS SIGMA SOUTH AMERICA 20266 days agoVeliTech makes its Brazil debut at BiS SiGMA South America 2026
-
Canada6 days agoPeter & Sons Goes Live in Ontario with Ellipse Entertainment
-
AMUSEBOX6 days agoCasino Iveria Tbilisi Installs Amusnet’s Type S 50 F Slot Cabinets at its Gaming Floor
-
Brazil7 days agoPragmatic Play’s Smart Studio Goes Live with Cactus Gaming



