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Optimove Appoints Jeremy Remus as Head of France

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The former Oracle and Adobe Campaign Sales Director brings 20 years of sales experience and will lead the company’s expansion into the French market 

Optimove, the leading CRM Marketing Platform, announced today the appointment of Jeremy Remus as the company’s Head of France, overseeing sales and growth of the company’s French operation. The selection indicates Optimove’s rapid growth and determination to expand into new markets.

Jeremy started his sales career in 2003 at Neolane, a conversational marketing company. Neolane recorded annual revenue of just under $60 million and, in 2013, was acquired by Adobe for $600 million, being rebranded as Adobe Campaign and appointing Jeremy as Sales Director. In his most recent role, Jeremy was the VP of Sales, France at Mediarithmics, a next-gen Data Management Platform.

In his new role, Jeremy will oversee Optimove’s sales operation in France and spearhead the company’s expansion into the French market, establishing a dedicated team and a new location for the business, in addition to the company’s existing USA, United Kingdom and Israel offices.

With a Customer Data Platform (CDP) at its core, Optimove helps data-rich brands across industries manage large-scale CRM marketing frameworks. By personalizing thousands of campaigns to hundreds of segments, Optimove allows brands to reach their customers with the right message on the right channel. Unlike other technologies that rely on common, rule-based orchestration, Optimove’s AI-driven solutions autonomously determine the next best action for each customer, eliminating marketers’ need to map every customer journey manually.

In the past 12 months, Optimove has continued its strong momentum, and its CRM Marketing platform has been recognized by research firms and customers alike:

  • Named a Leader in The Forrester Wave™: Cross-Channel Campaign Management.
  • Recognized as a Challenger in Gartner’s Magic Quadrant for Multichannel Marketing Hubs.
  • Received a 4.5/5.0 “Overall Score” and 95% “Willingness to Recommend” by clients on Gartner Peer Insights.
  • Positioned as a Leader in the IDC MarketScape: Worldwide Retail and CPG Customer Data Platform 2022 Vendor Assessment.

“We’re excited to welcome Jeremy to Optimove, to lead the company’s French operation,” said Moshe Demri, VP Revenue EMEA at Optimove.” Jeremy is a crucial addition to the team as we make our first steps toward expanding into the burgeoning French market. We are confident Jeremy’s experience and knowledge will enable us to make significant gains there. The French market needs a CDP solution that can provide an edge in addition to tangible and quantified evidence of success. Optimove, which is time and again recognized as a leader in the category, is the perfect solution for brands looking to transform their CRM Marketing strategies.”

“I’m excited to join Optimove and play a major role in the company’s expansion into the French market,” said Jeremy Remus. “I’m humbled and motivated by the trust vested in me by Optimove. The French market is very much a value and data-driven one, and it needs a tech solution that can provide substantial results for brands’ CRM Marketing activities. Knowing the French market inside and out, I’m confident that Optimove, which combines CDP with an AI-led CRM Marketing hub, will perfectly fit brands across all verticals. I look forward to the challenge of developing meaningful partnerships and helping the French market improve CRM Marketing practices and customer experiences.”

Optimove’s expansion into France continues its business acceleration strategy stemming from its latest funding round.

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Claire Osborne Managing Director of Interactive at Inspired Entertainment

Two new slots from Inspired — Coin Inferno Step ‘N’ Stack™ and Mummy It Up™

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Inspired Entertainment, Inc. is thrilled to unveil the release of two entertaining online and mobile slots: Coin Inferno Step ‘N’ Stack™ and Mummy It Up™, in the UK and Maltese iGaming markets.

Inspired is excited to unveil the release of their new two slot games, broadening the popular Cash Bank series.

Coin Inferno Step ’N’ Stack introduces a fiery twist to traditional slot gameplay with a 3×3 reel setup, five heated win-lines, and casino-themed symbols amidst a background of a raging sea of flames. Central to the base game are Cash Collector symbols that gather visible cash values, generating excitement and forming a pseudo-progressive coin stack that remains on the reels, amplifying the thrill with each spin. The thrill intensifies with the Win & Spin Bonus, where locked collectors, expanding reel rows, and resettable spins merge to form an exhilarating, continually escalating chase for hot cash prizes. For gamers seeking greater control and increased volatility, Fortune Spins, Fortune Bet, Gamble, and Bonus Buy choices offer exciting opportunities to intensify the action and pursue potentially larger payouts.

Mummy It Up with Cash Bank immerses players in a realm of ancient Egyptian magnificence, showcasing glimmering gold and timeless enigma. Nestled within opulent palaces embellished with scarabs, favorable beings, and treasures fit for Pharaohs, each spin ignites a spirit of exploration and the quest for exhilarating Cash Bank victories. The game expands its well-liked Cash Collection features through Cash Bank Free Spins, pseudo-persistence Scarab collections, and a Wheel Bonus Game that can grant free spins, bonus entry, or access to one of four shining Prize Pots: Mini, Minor, Major, or Grand. The game is additionally improved with enjoyable character reel modifiers and customizable gameplay features like Fortune Spins, Fortune Bet, Bonus Buy, and Gamble choices.

Claire Osborne, Managing Director of Interactive at Inspired Entertainment, said: “Inspired is starting 2026 with strong momentum, and these two launches set the tone for the year ahead. Coin Inferno Step ’N’ Stack and Mummy It Up both deliver fun and big win excitement for players, while supporting sustained player engagement and strong performance for operators. With a roadmap packed full of exciting new content, Inspired is well positioned to drive continued growth across the iGaming landscape.”

The post Two new slots from Inspired — Coin Inferno Step ‘N’ Stack™ and Mummy It Up™ appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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ELA Games

Following ICE 2026 Triumph, ELA Games Officially Releases “Wealth of the East”

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ELA Games is excited to announce the official B2B launch of Wealth of the East. The game, now accessible to partners, was initially introduced to the industry as the studio’s highlight during the three-day event in Barcelona, where it attracted the attention of numerous operators and aggregators because of its unique combination of slot mechanics and tabletop gaming.

The unique unveiling at ICE turned out to be a significant triumph, paving the way for the complete rollout. The ELA Games exhibit gathered industry representatives to engage with the game’s distinctive selling proposition: a twenty-sided Dice (D20) element that adds a tactile, physical sensation to digital slot gaming.

A Festivity of Wealth

The reels of Wealth of the East sparkle with the vibrant essence of an Eastern celebration. The gameplay is centered around the charming figure God Fu, a god of wealth serving as the Wild symbol in the game. He may arrive at any moment, and when he shows up, all Dice on the display spring to life, uncovering multipliers that enhance every coin visible or activate instant Jackpots. These empowered coins provide instant payouts, rewarding players as soon as they appear.

Sparking the Hold & Win Safe

The game showcases a visually impressive progression system crafted to uphold the festive theme and decorated with vibrant reds and golds. Every gathered coin also flies upward into the Golden Pot located above the reels, gradually enriching it with festive treasure that players can see and experience.

As the pot overflows, the screen bursts into red and gold as the Hold & Win game starts. Players receive 3 respins and a setup prepared to collect gold. In this intense feature, the elusive Imperial Lotus can appear, boosting multiple rewards simultaneously and elevating the entire round to new levels.

Game Stats:

● Reels: 5×3
● Lines: 10
● Max Win: x5,000
● Max Exposure: €250,000
● Buy Bonus: Yes
● Volatility: Mid
● RTP: 93.97% / 96.06%

Marharyta Yerina, Managing Director of ELA Games, commented: “Wealth of the East was the perfect title for us to showcase at ICE 2026. We took the classic t’Eastern Celebration’ theme and gave it a distinct twist with the God Fu character and his twenty-sided dice. It adds an original, tactile layer of excitement that players really respond to. The ‘Rising Pot’ visualizes the journey toward the bonus, keeping the excitement building spin after spin. We can’t wait for the industry to see the celebration in action.”

The post Following ICE 2026 Triumph, ELA Games Officially Releases “Wealth of the East” appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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QTech Games add more content muscle with Reflex Gaming portfolio

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QTech Games, the leading game aggregator for all emerging markets, has signed its latest supplier partnership with Reflex Gaming, the UK’s largest independently owned omnichannel game supplier, enabling its platform customers to access the studio’s expansive slots catalogue.

Established in 2004, Reflex Gaming’s prolific production line run of legendary games has catapulted the supplier to igaming prominence and recognition, offering a diverse array of gaming experiences across both digital and analogue markets, and driving through new innovations in gaming, including the creation of entirely new gaming categories.

Reflex Gaming creates the highest quality digital gaming content for license to many of the world’s leading casino operators, as evidenced by its steady stream of recent hit titles, including Candy Crazed Pandas DoubleMax, Big Game Fishing Christmas Catch, The Cursed Idol, and 8 Balls of Fire Blazing Bounty. All of these games and more are now available via QTech’s premier platform, which is taking the widest range of online games to international markets, with established names sitting alongside the industry’s most exciting up-and-coming providers.

This collaboration naturally broadens Reflex Gaming’s international scope, unlocking untapped regions for diversified growth, above all in Africa and Latin America.

QTech Games CEO, Philip Doftvik, said: “We’re dedicated to constantly launching more and more first-class content and product innovation that drives revenue for our partners. So, this deal with Reflex Gaming extends our impressive sequential pipeline into 2026 – and we’ve so much more to come this year! In today’s marketplace, only premium games of the highest standard separate you from the crowd. So, we look forward to sharing their wide spectrum of games with both leading and challenger operator brands in emerging markets worldwide.”

Mat Ingram, Chief Product Officer at Reflex Gaming, added: “At Reflex Gaming, we pride ourselves on working with the sector’s biggest and most commercially recognised partners, and QTech Games fits our growth plan perfectly, as we continue to expand our horizons into new territories, leveraging our brand’s values which . QTech’s platform is a gateway to global audiences, so we can’t wait to see how our highly engaging games perform across a greenfield landscape of emerging markets.”

The post QTech Games add more content muscle with Reflex Gaming portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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