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Optimove Appoints Jeremy Remus as Head of France
The former Oracle and Adobe Campaign Sales Director brings 20 years of sales experience and will lead the company’s expansion into the French market
Optimove, the leading CRM Marketing Platform, announced today the appointment of Jeremy Remus as the company’s Head of France, overseeing sales and growth of the company’s French operation. The selection indicates Optimove’s rapid growth and determination to expand into new markets.
Jeremy started his sales career in 2003 at Neolane, a conversational marketing company. Neolane recorded annual revenue of just under $60 million and, in 2013, was acquired by Adobe for $600 million, being rebranded as Adobe Campaign and appointing Jeremy as Sales Director. In his most recent role, Jeremy was the VP of Sales, France at Mediarithmics, a next-gen Data Management Platform.
In his new role, Jeremy will oversee Optimove’s sales operation in France and spearhead the company’s expansion into the French market, establishing a dedicated team and a new location for the business, in addition to the company’s existing USA, United Kingdom and Israel offices.
With a Customer Data Platform (CDP) at its core, Optimove helps data-rich brands across industries manage large-scale CRM marketing frameworks. By personalizing thousands of campaigns to hundreds of segments, Optimove allows brands to reach their customers with the right message on the right channel. Unlike other technologies that rely on common, rule-based orchestration, Optimove’s AI-driven solutions autonomously determine the next best action for each customer, eliminating marketers’ need to map every customer journey manually.
In the past 12 months, Optimove has continued its strong momentum, and its CRM Marketing platform has been recognized by research firms and customers alike:
- Named a Leader in The Forrester Wave™: Cross-Channel Campaign Management.
- Recognized as a Challenger in Gartner’s Magic Quadrant for Multichannel Marketing Hubs.
- Received a 4.5/5.0 “Overall Score” and 95% “Willingness to Recommend” by clients on Gartner Peer Insights.
- Positioned as a Leader in the IDC MarketScape: Worldwide Retail and CPG Customer Data Platform 2022 Vendor Assessment.
“We’re excited to welcome Jeremy to Optimove, to lead the company’s French operation,” said Moshe Demri, VP Revenue EMEA at Optimove.” Jeremy is a crucial addition to the team as we make our first steps toward expanding into the burgeoning French market. We are confident Jeremy’s experience and knowledge will enable us to make significant gains there. The French market needs a CDP solution that can provide an edge in addition to tangible and quantified evidence of success. Optimove, which is time and again recognized as a leader in the category, is the perfect solution for brands looking to transform their CRM Marketing strategies.”
“I’m excited to join Optimove and play a major role in the company’s expansion into the French market,” said Jeremy Remus. “I’m humbled and motivated by the trust vested in me by Optimove. The French market is very much a value and data-driven one, and it needs a tech solution that can provide substantial results for brands’ CRM Marketing activities. Knowing the French market inside and out, I’m confident that Optimove, which combines CDP with an AI-led CRM Marketing hub, will perfectly fit brands across all verticals. I look forward to the challenge of developing meaningful partnerships and helping the French market improve CRM Marketing practices and customer experiences.”
Optimove’s expansion into France continues its business acceleration strategy stemming from its latest funding round.
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End2End, a global technology provider dedicated exclusively to multiplayer bingo solutions, is set to strengthen its presence in Brazil during BiS SiGMA South America 2026, taking place from April 6–9 at the Transamerica Expo Center in São Paulo.
As Brazil’s regulated gaming market continues to evolve, digital bingo is emerging as a compelling complementary vertical for licensed operators. With a deep-rooted cultural connection to bingo, Brazilian players are primed for modern, multiplayer digital experiences, offering significant opportunities for operators to diversify their portfolios.
At the event, End2End will showcase its expertise in the Brazilian market, engage with potential white-label partners for the End2End Bingo Network, and explore new affiliate partnerships to expand distribution and differentiate operator offerings.
Founder and CEO Alejandro Revich and Chief Commercial Officer Pablo Bonifacich will be on-site throughout the expo to meet with operators, affiliates, and partners seeking innovative product solutions for the Brazilian ecosystem.
End2End’s technology is designed as a complete end-to-end solution, combining its proprietary multiplayer bingo platform, Player Account Management (PAM) system, and network infrastructure to enable scalable deployments across mobile, online, and retail environments. All solutions are certified for Brazil and fully compliant with GLI-19 standards, underscoring the company’s commitment to regulatory compliance and high operational standards.
Alejandro Revich, Founder and CEO of End2End, commented:
“Brazil is one of the most exciting gaming markets in the world, and with our certification in place, bingo is poised to become a key vertical as operators expand their offerings. The cultural affinity for bingo is undeniable, and the digital infrastructure is ready. At BiS SiGMA, we aim to demonstrate how our network model works and why End2End is the ideal partner to bring bingo to life in Brazil. We’re here to grow our network, build partnerships, and show that when it comes to bingo in Brazil, End2End is the clear choice.”
The post appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
155.io
155.io launches Snow Run, bringing real-world winter sports action to its CCTV Game™ portfolio
155.io, Winter Sports Betting, the innovative content studio redefining real-world gaming, has unveiled Snow Run, the latest addition to its CCTV Game
portfolio. The title offers a fresh, immersive betting experience powered by live-action winter sports footage.
The game launches exclusively with Roobet for a seven-day period before being rolled out to other operator partners.
Building on the success of its traffic-themed hit Rush Hour, Snow Run takes players to stunning mountain resorts worldwide, where skiers and snowboarders race down slopes captured via GoPro POVs, drones, slope-side cameras, and CCTV feeds. Players must predict how many athletes will pass through a designated zone, creating a fast-paced and intuitive betting experience.
Available 24/7, Snow Run offers multiple betting options, including Under, Over, Range, and Exact, with multipliers of up to 18x. Using automated computer vision, all skiers are tracked in real time, ensuring transparent, consistent results without human intervention.
As with all CCTV Game
titles, Snow Run features entirely real footage curated from leading content creators, delivering an authentic and visually engaging gaming experience that stands out in the online casino space.
Sam Jones, Founder & CEO of 155.io, said:
“Snow Run takes our simple, engaging mechanic to a completely new environment — real mountain slopes captured from multiple angles. The social media response from streamers has been phenomenal, showing just how much players value authenticity. Launching with Roobet gives us a perfect head start, and we’re confident it will gain real traction ahead of the global rollout.”
After the exclusivity period, Snow Run will be available globally, further expanding 155.io’s portfolio of real-time, content-driven gaming experiences.
The post 155.io launches Snow Run, bringing real-world winter sports action to its CCTV Game™ portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Champions Club
Champions Club Secures José Mourinho on New Deal
GR8 Tech and José Mourinho have formed a collaboration designed for the Champions Club—GR8 Tech’s exclusive network for partners competing at a championship standard, where technology, knowledge, and a performance-driven culture take the place of luck to achieve outcomes.
Because a championship is not just a moment. It is a technique—one that appears in training sessions, in data, in choices made without stress that later withstand it all.
Among the most accomplished coaches in football history, Mourinho has established his career through discipline, tactical brilliance, and unyielding preparation. GR8 Tech, a celebrated B2B iGaming platform provider, applies this same methodology to the sector with robust technology, intelligent analytics, and high-performing solutions.
This collaboration brings together two entities that hold the belief that success is founded on strategy, management, and implementation.
“José Mourinho represents the mindset we believe in: success is engineered long before the final result. In iGaming, just like in football, winning comes from preparation, structure, and the ability to perform under pressure,” said Oleksandr Feshchenko, CEO of GR8 Tech.
Champions Don’t Believe in Luck
Success in football and iGaming is frequently viewed by individuals as a result of luck, an opportune moment, ideal timing, or a pass that aligns perfectly with your needs. However, lasting success is never by chance.
That is why José Mourinho is such an ideal match for GR8 Tech. His career has been characterized by the capacity to transform preparation into outcomes, establishing successful systems, and setting the stage for triumph prior to the start of the competition.
The same applies in iGaming. Sustainable performance relies on the robustness of the platform, the caliber of the technology, and the capability to scale accurately. Benefit arises from smart choices and steady implementation.
“I have worked with many organizations over the years. What separates the ones who win consistently is never talent alone—it is culture. The belief that preparation is never optional. I recognized that in GR8 Tech immediately,” said José Mourinho.
What Comes Next
José Mourinho’s arrival marks the start of a wider campaign for GR8 Tech. Over the coming months, GR8 Tech will bring the Champions Club to life through a series of activations and collaborations that reflect what both parties stand for—and what operators who compete at the highest level should expect from a platform built to match their ambition.
The standard has been set. The work has already begun.
Luck off. Championship—ON!
The post Champions Club Secures José Mourinho on New Deal appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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