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Altenar closes 2021 financial year with record-breaking results
Latest commercial figures mark second consecutive year of exponential growth
Altenar, the leading sportsbook and iGaming software provider, has celebrated another year of exponential growth as it closes its 2021 financial year with record-breaking commercial figures.
The UKGC-licensed supplier has continued to prove itself as one of the most stable and flexible platforms on the market – quickly establishing itself as the sportsbook of choice for operators looking to capitalise on the next generation of players.
Over the course of the year, Altenar has hit key targets in several areas of its business, allowing it to expand across multiple key jurisdictions with notable successes across the UK, Italy, Spain, Sweden and Colombia.
In total, Altenar’s expansion into new markets coupled with strategic partnerships has seen Altenar grow its commercial client base by 270% over the 2021 financial year, surpassing an already outstanding 130% for 2020.
The provider’s sportsbook has also marked record-breaking growth, seeing a surge in 150% for total bets and player count, with its key specialisations across Esports, data and virtuals proving to be a major engagement and acquisition tool for operator partners.
Testament to the Altenar’s contribution to the industry, the previous year has also seen the supplier celebrate multiple industry awards, including Best Online Sports-Betting Supplier at the 2021 MiGEA Awards, as well as taking home Virtual Sports Supplier of the Year at the 2022 EGR Nordic Awards.
Commenting on the company’s record-breaking year, Domenico Mazzola, Commercial Director at Altenar said:
“It’s been an outstanding 12 months for all of us at Altenar and we’re very proud of our excellent numbers, with yet another year of record-breaking success! The team has worked extremely hard while all focusing on the same goal which is fantastic to see.
“The 2021 financial year has seen us greatly expand our products and services, as well as our global offices, with a 36% increase in headcount. It’s brilliant to have so many new specialists aboard and I have no doubt we will continue to grow and develop throughout 2022 as the team looks to keep this momentum going!”
Licensed across a total of 13 major global markets, Altenar has established itself as the sportsbook provider of choice for multiple leading operators.
Founded in 2011 with more than a decade of experience, the company’s sportsbook and iGaming platform has a proven track record of outstanding success across the likes of the UK, Malta, Spain, Colombia, Denmark and Sweden.
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community
Score Queens launches with free-to-play World Cup predictor game Palace Picks
Score Queens, a new female-first sports gaming community, has launched with Palace Picks, a free-to-play daily predictor game created for this summer’s World Cup.
Palace Picks runs throughout the tournament and asks players to answer five multiple-choice predictor questions plus one score prediction linked to that day’s matches. Players collect “Jewels” through participation, which the company says can be used to unlock raffle tickets for the headline prize.
The product has been developed in collaboration with Two-Up, a digital agency focused on sports, betting and gaming experiences. Score Queens said the partnership combines its brand positioning with Two-Up’s product, UX and digital delivery work.
The launch prize, sponsored by Vision4Sport, is a Monaco Grand Prix 2027 experience for one winner and a guest. The package includes Friday attendance with two grandstand passes, two superyacht party tickets in Port Hercule with food and drinks, and £1,500 towards flights and accommodation. Score Queens values the prize at over £5,000.
Kitty Miller, Founder of Score Queens, said: “Score Queens came from a very simple frustration. Women are already watching sport, talking about sport and being part of the big sporting moments, but so much of the betting and gaming world still feels like it wasn’t built with us in mind.
“Palace Picks is our first step in changing that. It is free to play, easy to join, and designed to bring more women into the sporting conversation through play, prediction, culture and community. We wanted to create something that feels fun, social and accessible, without dumbing anything down.”
The post Score Queens launches with free-to-play World Cup predictor game Palace Picks appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
content-aggregation
SkillOnNet launches Konami Online Interactive iGaming content in Mexico
SkillOnNet has launched Konami Online Interactive’s iGaming portfolio in Mexico, making Konami Gaming, Inc. casino titles available to players via its Spanish-language site, PlayUZU.
Mexico is the first market in what the companies described as a broader multi-country rollout planned over the coming months, targeting additional regulated jurisdictions.
PlayUZU players in Mexico will have access to Konami slot titles including China Shores
, All Aboard
, African Diamond
and BOMBERMAN BLAST
, a game inspired by Konami’s BOMBERMAN video games.
Jani Kontturi, Head of Games at SkillOnNet said: “Konami Online Interactive has developed some of the industry’s most recognisable casino titles, and we’re proud to partner with them to introduce this content to our players in Mexico. These are iconic games with proven appeal both on land and online.”
Eduardo Aching, Vice President of iGaming & International Gaming Operations at Konami Gaming, Inc. said: “SkillOnNet’s proven track record makes them an ideal partner as we continue to grow the reach of Konami content internationally. We are excited to expand our games with players in Mexico through this collaboration and further strengthen our presence in Latin America.”
The post SkillOnNet launches Konami Online Interactive iGaming content in Mexico appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Ben Bradtke Co-Founder of ThrillTech
ThrillTech rolls out ThrillPots jackpot side-bet with Lottomart in UK and Gibraltar
Lottomart launches Flash Pots, adding ThrillTech’s operator-branded jackpots to its regulated markets.
ThrillTech has launched its ThrillPots
side-bet jackpot product with Lottomart across the operator’s regulated UK and Gibraltar markets.
The rollout introduces Flash Pots, a ThrillPots
-powered jackpot game integrated within Lottomart’s gaming platform. ThrillTech said the deployment expands its UK footprint and adds another regulated-market operator to its integration network.
ThrillPots
is an operator-branded jackpot layer designed to sit alongside existing betting and gaming products. Players opt in by placing a small additional stake alongside eligible gameplay—such as slots, live casino games or sports bets—for a chance to enter pooled jackpot prizes.
Ben Bradtke, Co-Founder of ThrillTech, said: “Lottomart is exactly the kind of operator ThrillPots is built for. Lottomart is renowned for offering the excitement of jackpots and we’re delighted that ThrillPots
can elevate the experience for players.”
Chris Ruddock, Commercial Director at Lottomart commented: “Jackpot-centric gaming is core to the Lottomart experience, making this partnership a natural evolution of our offering. While our players are already engaged with our Jackpot pooled prizes, this collaboration allows us to bring a uniquely branded proposition to our players. We are thrilled to introduce Flash Pots, our new ThrillPots
powered jackpot, to the site.”
ThrillTech said it is now live across 10 regulated jurisdictions and has recently announced partnerships with NordPlay, EstrelaBet in Brazil, the Tote Group and BVGroup’s UK brands such as Betano, talkSPORT Bet and Heart Bingo. The company also said it holds ISO 27001 certification.
The post ThrillTech rolls out ThrillPots jackpot side-bet with Lottomart in UK and Gibraltar appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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