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PADDY POWER IMAGINES A WORLD WHERE RACING FANS BEHAVED LIKE FOOTBALL FANATICS

Published

4 years ago

March 17, 2022

George Miller

Reading Time: 2 minutes

talkSPORT’s Adrian Durham and AFTV’s Ty apply football fan clichés to the world of racing

With Cheltenham fever sweeping the nation, cheeky Irish bookie Paddy Power has released its latest video, imagining a world where racing punters act like poorly behaved football fans.

Starring Adrian Durham from talkSPORT and AFTV’s Ty, the clip breaks down common football fanatic traits, translating it directly to the racing world – opening with a group of racegoers chanting “You’re sh*t ahhhh!” at a horse and jockey.

Social media ‘ITKs’ are then seen using a freight tracker to closely monitor the movements of Willie Mullins’ horses in typical Deadline Day fashion, while Ty pulls out some cracking excuses to blame his horse’s performance the crowd being “a bit too loud for my horse,” and the sun being in his eyes.

Durham hosts his usual talkSPORT phone-in show to hear a furious fan demand Henry de Bromhead be sacked after a run of recent poor performances, and failing to make the top four in the 2020 Grand National, despite there not being a race that year.

Godolphin’s recent net spend and ‘expected wins’ (or xW) are also questioned by callers.

Fights also break out in the stands, as a late charge from the horse in blue takes the win away from a despairing set of yellow and red fans.

The widely mocked keyboard warrior is also depicted in the parody video, cleverly renaming ‘Aintree’ to ‘Emptree’ after spotting an image of an empty stand on a day with two grade ones on the card.

And, that’s all before bragging to his mum that he’s spent his day well, taking a horse from Dundalk to the Melbourne Cup on the latest Horse Racing Manager 2022.

Spokesman Paddy Power said: “Football fans have a very particular way of behaving, so we thought it would be fun to imagine a world where a day at the races felt the same way.

“And let’s be honest, if racing punters had the same attitude as football fanantics, it would only take one bad race here or there before the hashtags were out, calling for the jockeys and trainers to be sacked!

“Despite the feistier than usual scenes on course, no horses were harmed in the making of this video – all punters were simply foaling about.”

Latest News

The UAE Lottery Hosts a Special Iftar for the Blue-Collar Community

Published

34 minutes ago

March 18, 2026

Wladimir P.

the-uae-lottery-hosts-a-special-iftar-for-the-blue-collar-community

The UAE Lottery, dedicated to making a positive impact in the communities it serves, hosted a special Ramadan Iftar for 1,000 members of the blue-collar workforce, celebrating the spirit of the holy month and demonstrating its commitment to inclusivity and empowerment.

Aligned with the UAE’s Year of the Family and the values of Ramadan, the initiative underscores The UAE Lottery’s dedication to participating in one of the nation’s most meaningful traditions while supporting key national priorities.

This marks The UAE Lottery’s first-ever Ramadan outreach effort, carried out in partnership with SmartLife Foundation, a non-profit organization focused on improving the lives of blue-collar workers in the UAE, particularly those residing in labor accommodations.

Suzan Kazzi, Associate Director of CSR at Momentum – The UAE Lottery, commented: “Many of the individuals we are hosting for this Iftar spend this holy month far from their families while working hard to build a better future for their loved ones. Sharing a meal together is a simple but meaningful way to show appreciation and ensure they feel valued, supported, and part of a larger community.”

Alongside its flagship weekly draw, Lucky Day, offering prizes of up to AED 30 million, The UAE Lottery provides a growing portfolio of games, including Scratch Cards and Daily Draws, giving participants more chances to win while continuing to transform play into impact, one draw at a time.

The post The UAE Lottery Hosts a Special Iftar for the Blue-Collar Community appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Africa

BetConstruct AI Fuels Global Innovation Strategy Across Latin America, Asia and Africa

Published

34 minutes ago

March 18, 2026

Wladimir P.

betconstruct-ai-fuels-global-innovation-strategy-across-latin-america,-asia-and-africa

BetConstruct AI is excited to reveal its significant involvement in several top industry events this March: SAGSE LatAm in Buenos Aires, Argentina, GAT Expo in Cartagena, Colombia, SPiCE South Asia in Colombo, Sri Lanka, and the Africa Gaming Expo in Lagos, Nigeria. As a worldwide leader in iGaming technology, BetConstruct AI is leveraging these platforms to strengthen its dedication to local development and support operators with the 2026 idea of “The Choice.”

Throughout all three continents, our focus is on a vision of technological empowerment. In a more complex regulatory environment, BetConstruct AI surpasses conventional offerings to provide strategic independence. We think the future of international iGaming relies on the operator’s ability to select the most adaptable, insightful, and scalable technology to propel their distinct vision ahead.

During every event, attendees will discover a complete range of solutions designed to cater to the varied needs of local communities. At the core of our presentation are the top-tier Sportsbook and Casino Platforms, designed for optimal stability and fast scalability.

In addition to the primary platforms, we deliver the fundamental framework for a leading online brand. This encompasses CMS Pro for centralized hub administration, SpringBuilder X for mobile-oriented website development, and BetChain AI, which offers an innovative approach to create and design iGaming websites more quickly and intelligently.

The exhibitions will highlight the BetConstruct AI Suite, a set of advanced tools aimed at enhancing and streamlining the operator’s experience:

● CRM AI: Delivering deep behavioral insights to drive player retention.
● Umbrella AI: Providing real-time risk management and automated player protection.
● AI Game Recommendation System: Ensuring personalized content delivery.
● Betting Mate: An intuitive AI companion that elevates the player experience.

Reiterating its commitment to partner success, BetConstruct AI will present The Last Battle Universe, the first B2B loyalty system in the industry designed to recognize performance. Operators reaching a GGR growth rate exceeding 12% (determined by comparing the third month of the current quarter to the third month of the prior quarter) gain access to unique rewards. This comprises a 51% reduction on invoices for Nebula Badge holders, a 50% setup discount for Zenith Badge holders, and complete setup fee refunds to enable direct reinvestment into the platform.

BetConstruct AI encourages all industry stakeholders, operators, and media personnel to engage with our team of specialists at these locations:

● SAGSE LatAm (Buenos Aires, Argentina): March 18 – 19 | Stand 134
● SPiCE South Asia (Colombo, Sri Lanka): March 24 – 25 | Stand 1017
● GAT Expo (Cartagena, Colombia): March 25 – 26 | Stand A31
● Africa Gaming Expo (Lagos, Nigeria): March 25 – 26 | Stand E17

To foster deeper connections beyond the exhibition floor, we are hosting a series of exclusive Harmony Dinners. These invitation-only meetups offer a unique space for BetConstruct AI leaders and our valued partners to align visions in an atmosphere of world-class hospitality:

1. Buenos Aires: March 18 | Hilton Buenos Aires
2. Colombo: March 24 | Shangri-La, Colombo
3. Cartagena: March 25 | Cartagena, Colombia
4. Lagos: March 25 | Lagos, Nigeria

The post BetConstruct AI Fuels Global Innovation Strategy Across Latin America, Asia and Africa appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Africa

BetConstruct AI to Drive Global Innovation and Strategic Growth AcrossKey Markets in LatAm, Asia, and Africa

Published

34 minutes ago

March 18, 2026

GamingAmericas.com

betconstruct-ai-to-drive-global-innovation-and-strategic-growth-acrosskey-markets-in-latam,-asia,-and-africa

BetConstruct AI is proud to announce its high-impact participation in a series of premier industry events this March: SAGSE LatAm in Buenos Aires, Argentina,GAT Expo in Cartagena, Colombia, SPiCE South Asia in Colombo, Sri Lanka; and the Africa Gaming Expo in Lagos, Nigeria. As a global leader in iGaming technology, BetConstruct AI is utilizing these platforms to reinforce its commitment to regional growth and empower operators through the 2026 concept of “The Choice.”

Across all three continents, our presence centers on a vision of technological empowerment. In an increasingly complex regulatory landscape, BetConstruct AI moves beyond traditional provision to offer strategic autonomy. We believe the future of global iGaming is built on the power of the operator to choose the most flexible, intelligent, and scalable technology to drive their unique vision forward.

At each event, visitors will explore a comprehensive ecosystem of solutions tailored to meet the diverse demands of local audiences. Central to our showcase are the industry-leading Sportsbook and Casino Platforms, engineered for high-performance stability and rapid scalability.

Beyond the core platforms, we provide the essential architecture for a dominant online brand. This includes CMS Pro for centralized hub management, SpringBuilder X for mobile-first website construction, and BetChain AI, which provides a revolutionary way to build and shape iGaming websites faster and smarter.

The exhibitions will spotlight the BetConstruct AI Suite, a collection of sophisticated tools designed to automate and optimize the operator’s journey:

CRM AI: Delivering deep behavioral insights to drive player retention.
Umbrella AI: Providing real-time risk management and automated player protection.
AI Game Recommendation System: Ensuring personalized content delivery.
Betting Mate: An intuitive AI companion that elevates the player experience.

Reaffirming its dedication to partner success, BetConstruct AI will showcase The Last Battle Universe, the industry’s first B2B loyalty system built to reward performance. Operators who achieve a GGR growth rate of more than 12% (calculated by comparing the third month of the current quarter against the third month of the previous quarter) unlock exclusive rewards. This includes a 51% discount on invoices for Nebula Badge holders, a 50% setup discount for Zenith Badge holders, and full setup fee reimbursements to allow for direct reinvestment into the platform.

BetConstruct AI invites all industry stakeholders, operators, and media representatives to connect with our team of experts at the following locations:

SAGSE LatAm (Buenos Aires, Argentina): March 18 – 19 | Stand 134
SPiCE South Asia (Colombo, Sri Lanka): March 24 – 25 | Stand 1017
GAT Expo (Cartagena, Colombia): March 25 – 26 | Stand A31
Africa Gaming Expo (Lagos, Nigeria): March 25 – 26 | Stand E17

To foster deeper connections beyond the exhibition floor, we are hosting a series of exclusive Harmony Dinners. These invitation-only meetups offer a unique space for BetConstruct AI leaders and our valued partners to align visions in an atmosphere of world-class hospitality:

Buenos Aires: March 18 | Hilton Buenos Aires
Colombo: March 24 | Shangri-La, Colombo
Cartagena: March 25 | Cartagena, Colombia
Lagos: March 25 | Lagos, Nigeria

Our team will be available throughout these summits to demonstrate how a connected, AI-driven environment allows partners to choose the path of innovation and efficiency, defining the next era of market leadership worldwide.

The post BetConstruct AI to Drive Global Innovation and Strategic Growth AcrossKey Markets in LatAm, Asia, and Africa appeared first on Americas iGaming & Sports Betting News.