Allied Esports
Allied Esports and NASCAR Bring Back Gaming Truck Tour with 17 Events in 2022
NASCAR Arcade on the Allied Esports Truck Set to Kick Off at Cup Series Race Weekends Starting February 19-20 at the DAYTONA 500
Allied Esports, a global esports entertainment company and a subsidiary of Allied Esports Entertainment, Inc., and the National Association for Stock Car Auto Racing, LLC (NASCAR®) announced the renewal of their partnership to bring the eNASCAR Arcade on the Allied Esports Truck to 17 race weekends across the 2022 NASCAR Cup Series schedule starting at the DAYTONA 500® on February 19-20.
Following seven successful events during the second half of the 2021 Cup Series schedule, eNASCAR Arcade activations will again provide attendees with a unique racing experience as fans get the chance to race at some of NASCAR’s most iconic tracks via iRacing simulators on the truck’s main stage. Select eNASCAR Arcade stops will also include driver appearances, live radio and TV hits featuring NASCAR talent, prizes and giveaways.
“Last year’s eNASCAR Arcade events were wildly popular, adding a new, exciting fan experience to what are already action-packed race weekends,” said Jud Hannigan, CEO of Allied Esports. “The Allied Esports Truck continues to be a fan-favorite when it rolls into town, and we’re thrilled to partner with NASCAR to provide even more race fans around the country the opportunity to take center stage and show off their driving skills.”
“Gaming is an important part of who we are at NASCAR,” said Nick Rend, Managing Director of Gaming and Esports. “The eNASCAR Arcade gives race fans a new way to interact with the sport and builds on the excitement that each race weekend brings to tracks across the country.”
The eNASCAR Arcade will make appearances at the following 2022 NASCAR Cup Series racetracks:
Feb. 19-20 – Daytona International Speedway in Daytona Beach, Florida
Feb. 26-27 – Auto Club Speedway in Fontana, California
Mar. 12-13 – Phoenix Raceway in Avondale, Arizona
Mar. 26-27 – Circuit of the Americas in Austin, Texas
Apr. 8-9 – Martinsville Speedway in Martinsville, Virginia
Apr. 23-24 – Talladega Superspeedway in Talladega, Alabama
May 7-8 – Darlington Raceway in Darlington, South Carolina
May 14-15 – Kansas Speedway in Kansas City, Kansas
Aug. 6-7 – Michigan International Speedway in Brooklyn, Michigan
Aug. 13-14 – Richmond Raceway in Richmond, Virginia
Aug. 20-21 – Watkins Glen International in Watkins Glen, New York
Aug. 26-27 – Daytona International Speedway in Daytona Beach, Florida
Sep. 3-4 – Darlington Raceway in Darlington, South Carolina
Oct. 1-2 – Talladega Superspeedway in Talladega, Alabama
Oct. 22-23 – Homestead-Miami Speedway in Homestead, Florida
Oct. 29-30 – Martinsville Speedway in Martinsville, Virginia
Nov. 5-6 – NASCAR Phoenix Raceway in Phoenix, Arizona
The Allied Esports Truck, North America’s first and only 18-wheel gaming truck, made its sporting event debut at the 2018 DAYTONA 500. Since then, the popular mobile arena has been a regular attraction at some of the biggest gaming, sports, entertainment and consumer events, including Super Bowl LIII, CES, DreamHack, WonderCon, KAABOO, E3, VidCon, Posty Fest and the Goodyear Cotton Bowl Classic.
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