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Paddy Power to increase digital betting shop displays in 2022

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Digital age beckons for Paddy Power punters thanks to expanded BoscaSports deal

Digital betting shop displays are becoming commonplace in shops across the UK and Ireland thanks to digital platform provider BoscaSports.

The Dublin-based business’s cutting-edge digital displays will be in more than 40 Flutter owned Paddy Power betting shops in UK and Ireland by the end of 2022.

This BoscaSports service is transforming the LBO and Tote marketplaces with best-in-class technology and real time content that engages customers, with the BoscaSports platform already delivering 5,000+ Tote screens at 84 of the UK & Irelands 86 racecourses.

The retail landscape is emerging from a challenging two years where Covid impacted greatly on customers’ access to shops, with many turning to online platforms to place their bets. Those customers are returning to shops more digitally savvy than before and are increasingly open to new digital experiences in retail.

The 4k in-shop displays feature up-to-the-second live information and Paddy Power pricing on all key sporting events throughout the day, keeping the retail display space live and relevant at all times.

Speaking about the deployment plans, BoscaSports’ Founder & Product Director, Fergal Downey, said: “We’re delighted to be undertaking such a significant further deployment with Paddy Power. They have always led the market in innovation, and this is another example of that. We are looking forward to further developing our product offering with such a forward-thinking operator.”

Simon Charnock, Director of Product at Flutter UK&I, added, “We will be introducing BoscaSport’s digital offering in some new shops and those that are being refitted or retro fitted throughout the year. The shops, which include Manchester’s Piccadilly Plaza, Leeds City Centre and Hammersmith will feature a mix of BoscaSport’s upgraded passive screens and new interactive screens.”

Ben Dowding, Director of Betting at Racecourse Media Group and Director of BoscaSports, added, “Digital betting shop display is just one of the key areas of collaboration RMG are working with Flutter on as part of a long-term strategic agreement announced in late 2021. We are delighted to see the further rollout of BoscaSport’s product in Paddy Power shops throughout 2022, including the deployment of Bosca’s new interactive product.”

The Paddy Power shops will be amongst the first to feature BoscaSports Interactive, a touchscreen solution that offers retail customers access to digital tools previously only available online. Along with the core racing information, it gives access to tools segmented by price, stats, markets, tipsters, and visualised form.

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Danny Gordon Head of Studio at DEGEN Studios

DEGEN Studios unleashes the Plague City chase

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DEGEN Studios has launched Plague City, a Scatter Pays slot built around visible progression, escalating features and a 10,000x max win chase. Every winning combination spreads infection across the reels, creating bigger setups as players build towards Plague Wave Respins, Plague Breakout Free Spins and Super Free Spins.

During the base game, any position that forms part of a winning combination becomes infected, and as wins and cascades continue, the outbreak can spread across more of the reels.

A Med Kit should stop the outbreak. In Plague City, it starts the next stage. Landing a Med Kit while infected positions are active triggers Plague Wave Respins, where infected positions remain active, Wilds become sticky with multipliers, and Respins continue until every infected position has been healed or no further wins occur.

Every Sticky Wild begins with three lives. Each winning cascade reduces a Wild’s life by one, while every newly landed Wild increases the multiplier value of all active Wilds, allowing multiplier chains to continue growing throughout the feature.

The chase escalates further in Plague Breakout Free Spins. Triggered by four, five or six Scatters, every Free Spins feature begins with eight Free Spins. Scatter symbols are replaced by Vaccines, which award retriggers and upgrade the Starting Wild Multiplier, allowing future Wilds to land with increasingly higher multiplier values.

Land six Scatters and the outbreak reaches Super Free Spins, where every newly landed Wild increases the multiplier value of all active Wilds by +2x. From there, the max win chase becomes a race to collect Vaccines, extend the feature and continue landing new Wilds as multiplier chains grow towards 10,000x the bet.

For players looking to accelerate the chase, Buy Bonus and Activate options offer direct entry into Plague Breakout Free Spins, Mystery Buy, or boosted chances of triggering both Free Spins and Plague Wave Respins.

Danny Gordon, Head of Studio at DEGEN Studios, said: “At DEGEN, we’re obsessed with building gameplay that players can actually follow. In Plague City, every mechanic has a purpose. The infection spreads, Vaccines extend the feature, Wild multipliers continue growing and every step brings the max win chase closer.”

The post DEGEN Studios unleashes the Plague City chase appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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AccaMAX

Hub88 adds AccaMAX slots and crash games to its aggregation platform

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SlotsMAX and CrashMAX titles roll out via one-click access for Hub88’s operator partners, alongside tiered progressive jackpots.

Hub88 has signed a content distribution deal with AccaMAX to add the studio’s slots and crash portfolio to its aggregation platform, making the content available to Hub88’s operator partners via one-click access.

Under the agreement, AccaMAX’s catalogue will be delivered through Hub88, including the provider’s SlotsMAX and CrashMAX collections. The companies said the integration will also include AccaMAX’s four-tier progressive jackpot network.

Hub88 said AccaMAX’s titles are tested for “fairness, performance and regulatory compliance across all major jurisdictions,” positioning the content for multi-market operator rollouts.

Ollie Castleman, Managing Director at Hub88, said: “AccaMAX has been making waves over the last year, since the launch of its SlotsMAX library in 2025. With a broad range of themes and a highly motivating jackpot system, the supplier is a welcome addition to our platform. We are excited to deliver their portfolio and see what other surprises await in their roadmap this year.”

Christo Bezuidenhout, CPO at AccaMAX, said: “Partnering with Hub88 means operators can enable our entire product offering in a single step, with none of the usual integration overhead. Every title we ship is crafted for entertainment value and tested for compliance across major markets, and this partnership puts that quality in front of operators worldwide. We’d encourage anyone already on the Hub88 network to switch us on and see the difference for their players.”

The post Hub88 adds AccaMAX slots and crash games to its aggregation platform appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Gaming Corps expands Entain deal with Ontario live and Alberta launch planned

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Supplier content is already live on BetMGM in Ontario, with Party Casino & Sports Interaction lined up ahead of Alberta’s July iGaming opening.

Gaming Corps has expanded its partnership with Entain, extending distribution of its casino content across more Entain brands and markets, with Canada positioned as a key near-term focus.

The supplier went live with Entain’s joint venture BetMGM in Ontario in December 2025, followed by a wider Entain rollout in the province in March 2026. Gaming Corps and Entain are also preparing for Alberta’s regulated iGaming market opening in July, with Gaming Corps content “ready to go live from day one with BetMGM” and Party Casino & Sports Interaction to follow.

Outside Canada, Gaming Corps said it completed a full content launch in Brazil with Sportingbet and Betboo in May, and launched 3 Pigs of Olympus exclusively across Entain’s UK-facing Ladbrokes, Coral Gala and Foxy brands in June. The company also said additional launches are being prepared for Portugal, Spain and New Zealand.

The latest phase includes football-themed titles such as Penalty Champion, Goals to Glory: Football Fever and Goals to Glory: Instant Blitz, alongside the supplier’s 3 Pigs IP. Graham Greensmith, Chief Commercial Officer at Gaming Corps, said: “For Gaming Corps, this is a huge milestone. Entain is one of the biggest names in global gaming, so to see our relationship grow in this way is a clear sign of the trust, performance and commercial value we have built together.

“What makes this particularly exciting is the scale of the opportunity. This is not a single-brand launch or a one-market rollout. Entain is continuing to take Gaming Corps content into more territories, across more of its brands, and that says a lot about where we are as a business.

“We have worked hard to build a portfolio that gives major operators real flexibility, from high-performing IP to timely, event-led content and new game formats. To see that strategy being recognised by a partner of Entain’s calibre is incredibly rewarding, and we are very excited about what comes next.”

Obdulio Bacarese, Global Gaming Director at Entain, added: “Gaming Corps has been a valuable partner over the last four years. The strength of the relationship lies in how easily the content can be activated around different commercial priorities, from supporting new market entries to adding timely releases around key calendar moments. The studio understands the need for content that is flexible, relevant and easy to position locally, and we are pleased to continue building on the partnership.”

The post Gaming Corps expands Entain deal with Ontario live and Alberta launch planned appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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