Asia
Galaxy Racer To Invest RM42 Million (US$10 Million) Into Malaysia’s Esports Ecosystem
Galaxy Racer (GXR), founded in 2019 by Paul Roy, is the largest esports, gaming and lifestyle organization in the world, headquartered in Dubai, with over 100 content creators across Southeast Asia, the Middle East North Africa, South Asia and Europe, with over 500 million followers and over 2.5 billion monthly views, signed a Memorandum of Understanding (MoU) at the Expo 2020 Dubai, witnessed by Tan Sri Annuar Musa, the Minister of Communications and Multimedia Malaysia (KKMM) and Mahadhir Aziz, the CEO of Malaysia Digital Economy Corporation (MDEC).
Galaxy Racer is one of the participating companies in the Malaysia Digital Economy Week, which was launched on January 12th 2021, at the Expo 2020 Dubai by Malaysia’s Communications and Multimedia Minister, Tan Sri Annuar Musa.
Galaxy Racer has announced a projected investment of RM42 million (US$10 million) in Malaysia within the next five years and plans to organise more esports events and tournaments to facilitate and boost the country’s esports ecosystem.
Galaxy Racer aims to boost the involvement of females in esports, adding that it had organised the ‘Girl Gamer Festival World Finals’ in Dubai, which was the first and only esports festival to celebrate women’s competitiveness in video games, and ‘Her Galaxy’, the first women’s esports tournament in Pakistan.
Galaxy Racer will be launching its Asia Pacific headquarters (APAC HQ) in Malaysia in 2022 and is looking to position Malaysia as its digital hub in the region. The APAC HQ will focus on six business verticals – content, esports teams, content creators, esports and gaming events, merchandising, a music label and an upcoming world-class visual effects (VFX) animation studio, positioning Galaxy Racer as a global content powerhouse and market leader in the digital content industry.
Galaxy Racer plans to be a catalyst by providing highly-skilled jobs and the opportunity for Malaysians to work in an international esports, gaming and lifestyle organization, which will contribute incremental revenue to the country via its intellectual properties in the digital content industry.
CEO of Malaysia Digital Economy Corporation (MDEC), Mahadhir Aziz, said: “As part of our mission to drive the digital economy with high-impact initiatives, MDEC is committed in growing the esports industry in Malaysia and together with industry leaders such as Galaxy Racer, I am sure we will be able to elevate the industry to greater heights. Their investment into Malaysia will contribute greatly into the esports industry.”
Founder and Group CEO of Galaxy Racer, Paul Roy, said: “Galaxy Racer believes in MDEC’s vision for Malaysia to become a high-value-added economy and a net exporter of home-grown technologies and digital solutions. We are excited to establish our APAC headquarters in Malaysia and we appreciate the support by MDEC and KKMM in facilitating foreign direct investments into Malaysia, with the
MSC status application, ease of doing business and gaming-related industry grants. We look forward to creating a positive impact in the esports and digital economy and elevating the quality of the talent pool in Malaysia.”
The digital economy is becoming one of the biggest contributors to Malaysia’s gross domestic product (GDP), making up to 22.6% of the nation’s economy. It is expected to contribute as high as 25.5% by 2025, outperforming the traditional largest contributor to the nation’s GDP – oil and gas. Galaxy Racer believes that MDEC would also be the catalyst for the nation’s Fourth Industrial Revolution (IR 4.0).
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Asia
PG Soft sponsors Manila’s Waterbomb 2025
PG Soft, a world-class digital mobile games company, is thrilled to sponsor the highly anticipated Waterbomb World Tour 2025 in Manila, taking place on February 22-23, 2025, at the Quirino Grandstand in Rizal Park Luneta.
Known as the “best summer experience,” Waterbomb promises an unforgettable blend of dazzling K-POP performances, vibrant HIP-HOP acts, and explosive sets by Korean DJs, delivering a sensory spectacle like no other.
As part of the sponsorship agreement, PG Soft will gain significant brand exposure, with its logo featured on the Waterbomb Official Poster and Official Homepage ahead of the event. On-site, the brand will be prominently promoted across the venue, including a special Main Artist visit to the VVIP Booth and the hosting of VVIP Tables to elevate attendee experiences.
PG Soft’s spokesperson commented: “PG Soft is excited to be part of this iconic event, blending the worlds of cutting-edge gaming and electrifying live entertainment.”
The post PG Soft sponsors Manila’s Waterbomb 2025 appeared first on European Gaming Industry News.
Asia
DigiPlus Secures Three Honours at the 60th Anvil Awards
DigiPlus Interactive, the company behind leading digital entertainment platforms BingoPlus, ArenaPlus and GameZone, secured three honours at the 60th Anvil Awards. Recognised as the gold standard of public relations excellence in the Philippines, the Anvil Awards celebrate outstanding programmes and tools that elevate the field of communications and public relations.
DigiPlus was honored with a Gold Anvil for its transformative corporate rebranding campaign, “DigiPlus Reimagined: Pioneering Fun, Technology, and Community”, which highlighted the company’s evolution from a traditional leisure and resorts operator to a leader in digital entertainment. Additionally, DigiPlus garnered two Silver Anvils: one for its 2023 Integrated Report, “Ushering a New Era of Digital Entertainment”, and another for BingoPlus Foundation’s “FutureSmart” programme, an initiative dedicated to empowering the next generation of innovators through education.
The rebranding initiative, developed in collaboration with global brand specialist Landor, encapsulated DigiPlus’ commitment to harness technology and innovation to deliver new forms of entertainment for Filipinos. This strategic transformation not only revitalized the company’s visual identity but also reinforced its mission to deliver immersive and enjoyable experiences through its products. The 2023 Integrated Report chronicles DigiPlus’ strategic direction, financial and operational performance, as well as its performance around environmental, social and governance metrics. The report follows the Integrated Report framework, which adheres to the highest global standards of annual reporting.
“These accolades from Anvil highlight DigiPlus’ commitment to innovation, transparency, and building strong connections with our stakeholders. The award for our corporate rebranding celebrates our bold transformation into a digital entertainment leader, while the recognition for our Integrated Report underscores our dedication to global standards of accountability and transparency. These achievements inspire us to deliver even greater value to our customers, investors, and communities” said Celeste Jovenir, Vice President for Investor Relations, Corporate Communications and Sustainability.
BingoPlus Foundation’s FutureSmart Programme was recognised for its transformative impact on marginalised communities. In 2024, the programme reached 5332 individuals, focusing on IT education, digital literacy and inclusive livelihood powered by technology. Initiatives included providing 60 scholarships to IT students across 20 universities nationwide and introducing the P.L.U.S. Factor development programme to equip scholars with critical workplace skills. The Coding for Kids initiative brought robotics and programming to 4853 students in the Visayas, alongside training for 213 teachers. The programme also launched PLUS Tech Centers, providing computers and digital skills training to underserved communities. These centers aim to bridge the digital divide and create more inclusive job opportunities for marginalized sectors, reinforcing BingoPlus Foundation’s commitment to education, technology and livelihood empowerment.
“We are honored to receive an Anvil for BingoPlus Foundation’s FutureSmart Program. This recognition reaffirms our commitment to uplifting communities through education, technology, and livelihood opportunities. FutureSmart is a testament to how we aim to create lasting, positive change by preparing individuals for a brighter and more sustainable future,” said Angela Camins-Wieneke, Executive Director of the BingoPlus Foundation.
The post DigiPlus Secures Three Honours at the 60th Anvil Awards appeared first on European Gaming Industry News.
Asia
BETBY PARTNERS WITH SABA SPORTS TO DELIVER ESPORTS CONTENT THROUGH BETBY GAMES
BETBY strengthens its Asian position with agreement to power leading brand SABA Sports
Premium sportsbook provider BETBY has entered into a strategic partnership with renowned sports gaming supplier SABA Sports, marking a significant step in bringing BETBY’s award-winning esports feature, BETBY Games, to the Asian-facing market.
The partnership with SABA Sports, the largest sports betting provider in Asia, will kick off with the integration of NBA focused eBasketball content in its esports portfolio. Going forward SABA Sports will be expanding its e-sim offering with additional BETBY Games titles, which are renowned to increase player engagement through fast-betting content designed for the next generation of players.
“This partnership with SABA represents an important milestone for BETBY as we expand our footprint into the Asian market,” said Chris Nikolopoulos, BETBY’s Chief Commercial Officer. “SABA’s exceptional market presence and reputation make them an ideal partner to bring BETBY Games content to life for operators across the region. Together, we aim to deliver unparalleled esports experiences and redefine how players engage with these dynamic esports offerings.”
The post BETBY PARTNERS WITH SABA SPORTS TO DELIVER ESPORTS CONTENT THROUGH BETBY GAMES appeared first on European Gaming Industry News.
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