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PRAGMATIC PLAY ADDS TASTY TREAT TO ITS LIVE CASINO OFFERING WITH SWEET BONANZA CANDYLAND

Published

5 years ago

November 24, 2021

Reading Time: 2 minutes

Pragmatic Play, a leading content provider to the iGaming industry, has taken its sensational slot hit Sweet Bonanza and given it a Live Casino makeover.

Sweet Bonanza Candyland is a mega wheel-style game, broadcast from a brand-new, specially built studio. The title seamlessly combines both virtual reality and a real-life environment, giving a truly immersive experience.

The wheel contains six separate betting positions, four of which are numbers rewarding a fixed payout multiplier if a player correctly choses the winning selection, of 1x, 2x, 5x or 10x, as well as two bonus games.

Sweet Spins is the main bonus game and awards players 10 free spins, with the same mechanics as the Sweet Bonanza slot, played out live on the big screen, where players can enjoy huge wins. Candy Drop is a separate multiplier bonus game, played out on a virtual ‘plinko’ wall maze. In this game, the players selected Candy Ball will collect randomly generated multipliers on the wall, before paying out the collected winnings at the end of the round.

Sweet Bonanza Candyland also contains the Sugar Bomb feature, where a random multiplier of up to 10x will drop, and a respin will be triggered. If a player selects the Sugar Bomb Booster, the awarded multiplier will double all the way up to 20x. The Sugar Bomb is the same symbol that featured as a multiplier in the slot game, highlighting how the game offers a familiar experience for those who adore Sweet Bonanza.

Featuring dynamic lighting, bright colours, animations and sounds that seamlessly merge, it is a sensory feat that creates a truly unique game. Amongst a myriad of other Live Casino titles with red and green tables and dealers dressed in black, Sweet Bonanza CandyLand is unapologetically vibrant with pinks, purples and yellows.

Available 24/7, with low-latency streaming and auto-play functionality, Sweet Bonanza Candyland contains all the features expected in a Pragmatic Play Live Casino hit.

Sweet Bonanza Candyland is the newest addition to the supplier’s live portfolio, following recent release ONE Blackjack 2 – Indigo along with other successes like Andar Bahar and Mega Wheel

Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: “Sweet Bonanza is one of our most recognisable slot games and we’re thrilled to announce we’ve taken that to our Live Casino studios with the launch of Sweet Bonanza Candyland. We truly believe that this title will offer true cross-sell potential to operators with a convergence of Live Casino and Slots that is unlike anything else out there.

“It is a truly unique addition that showcases the ambition of Pragmatic Play, as we continue on our journey of being the leading multi-product provider to the industry.”

Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino, Virtual Sports and Bingo games as part of its multi-product portfolio, available through one single API.

Contributors Program

Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice

Published

6 hours ago

July 22, 2026

Wladimir P.

gamblers-connect-names-gali-hartuv-as-seventh-2026-contributors-program-voice

The Playa strategic advisor will publish on VIP operations, segmentation and retention, starting with an anonymous VIP Operations Survey 2026.

Gamblers Connect has confirmed Gali Hartuv, Strategic Advisor at The Playa, as the seventh voice to join its 2026 Contributors Program.

The independent B2B iGaming media platform said the programme will reveal one senior industry voice per month throughout 2026, with contributors publishing under the Gamblers Connect Contributor Editorial Code.

Gamblers Connect said Hartuv has more than 15 years’ experience in VIP management, including designing and optimising VIP programmes across more than 50 operator brands, and training “hundreds of professionals” now working in VIP roles across the industry.

Hartuv will publish across four areas: building VIP programmes that drive long-term value; AI-powered VIP identification and player segmentation; hyper-personalisation and retention strategy; and scaling VIP operations across different markets and cultures. His first contribution is a VIP Operations Survey 2026, an anonymous survey intended to benchmark how VIP teams work across iGaming operators, including portfolio sizing, tools, qualification thresholds, workflow standards and where time is spent during the week.

Partnerships and Operations Lead, Luka Dimitrijevic, said: “VIP management is where a great deal of an operator’s value is won or lost, and very few people can speak to it with Gali’s depth. He has spent his career turning high value player relationships into a discipline rather than guesswork, and he is refreshingly candid about what works and what does not. Through the Contributors Program he will share practical insight on VIP strategy, retention, and the smart use of AI, with content grounded in real results rather than recycled best practices.”

The post Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Alberta

St8 extends TonyBet partnership to Alberta after securing supplier registration

Published

7 hours ago

July 22, 2026

Wladimir P.

st8-extends-tonybet-partnership-to-alberta-after-securing-supplier-registration

St8 has extended its partnership with TonyBet into Alberta, expanding their Canada footprint following an earlier launch in Ontario this year.

Under the expanded agreement, TonyBet will use St8’s game aggregation platform through a single API integration. St8 said this provides access to its wider catalogue of casino content for players in Alberta.

St8 said the Alberta rollout follows its newly acquired registration to operate in the province as an iGaming Services Supplier, allowing it to provide aggregation services to licensed operators in the market. The company said its platform connects partners to more than 200 game providers via a single API.

David Fall, Business Development Manager at St8, said:

“Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”

Kiryl Liudvikevich, Head of Product at TonyBet, said:

“We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”

The post St8 extends TonyBet partnership to Alberta after securing supplier registration appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Alberta

St8 continues partnership with TonyBet with an expansion into Alberta

Published

7 hours ago

July 22, 2026

GamingAmericas.com

st8-continues-partnership-with-tonybet-with-an-expansion-into-alberta

Casino game aggregation platform and full-service technology provider St8 has extended its ongoing partnership with TonyBet into Alberta, furthering both companies’ expansion into Canada.

As part of the extended agreement, Tonybet will benefit from St8’s next-generation platform via a single API integration, unlocking seamless access to a wide portfolio of games from the industry’s leading providers and enhancing its casino offering for players in Alberta.

The move is the latest in St8’s successful relationship with TonyBet, having previously launched in Ontario earlier this year in a bid to continually grow in regulated markets worldwide.

This expansion was made possible thanks to St8’s newly acquired registration to operate in Alberta as an iGaming Services Supplier, enabling St8 to provide its next-generation game aggregation services to licensed operators in the region, giving partners access to more than 200 premium game providers through a single API integration.

Featuring over 3,000 games from more than 60 providers, TonyBet, meanwhile, has gone from strength to strength in its 17-year history, establishing itself as one of the industry’s leading game studios by delivering engaging titles that combine player appeal with premium gameplay.

Holding licenses in 10 different jurisdictions including Spain, the Netherlands, the UK, Ireland and Estonia, among others, Tonybet’s partnership with St8 has seen them now launch in two separate territories in Canada, with both companies working collaboratively to explore the opportunities available in exciting new markets. This latest agreement reinforces St8’s strategy of expanding its premium content portfolio while helping operators simplify integration, accelerate market entry, and deliver engaging gaming experiences across multiple regulated jurisdictions.

Speaking on the expansion, David Fall, Business Development Manager at St8, said: “Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”

Kiryl Liudvikevich, Head of Product at TonyBet, had this to say: “We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”

The post St8 continues partnership with TonyBet with an expansion into Alberta appeared first on Americas iGaming & Sports Betting News.