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PRAGMATIC PLAY ADDS TASTY TREAT TO ITS LIVE CASINO OFFERING WITH SWEET BONANZA CANDYLAND

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Pragmatic Play, a leading content provider to the iGaming industry, has taken its sensational slot hit Sweet Bonanza and given it a Live Casino makeover.

Sweet Bonanza Candyland is a mega wheel-style game, broadcast from a brand-new, specially built studio. The title seamlessly combines both virtual reality and a real-life environment, giving a truly immersive experience.

The wheel contains six separate betting positions, four of which are numbers rewarding a fixed payout multiplier if a player correctly choses the winning selection, of 1x, 2x, 5x or 10x, as well as two bonus games.

Sweet Spins is the main bonus game and awards players 10 free spins, with the same mechanics as the Sweet Bonanza slot, played out live on the big screen, where players can enjoy huge wins. Candy Drop is a separate multiplier bonus game, played out on a virtual ‘plinko’ wall maze. In this game, the players selected Candy Ball will collect randomly generated multipliers on the wall, before paying out the collected winnings at the end of the round.

Sweet Bonanza Candyland also contains the Sugar Bomb feature, where a random multiplier of up to 10x will drop, and a respin will be triggered. If a player selects the Sugar Bomb Booster, the awarded multiplier will double all the way up to 20x. The Sugar Bomb is the same symbol that featured as a multiplier in the slot game, highlighting how the game offers a familiar experience for those who adore Sweet Bonanza.

Featuring dynamic lighting, bright colours, animations and sounds that seamlessly merge, it is a sensory feat that creates a truly unique game. Amongst a myriad of other Live Casino titles with red and green tables and dealers dressed in black, Sweet Bonanza CandyLand is unapologetically vibrant with pinks, purples and yellows.

Available 24/7, with low-latency streaming and auto-play functionality, Sweet Bonanza Candyland contains all the features expected in a Pragmatic Play Live Casino hit.

Sweet Bonanza Candyland is the newest addition to the supplier’s live portfolio, following recent release ONE Blackjack 2 – Indigo along with other successes like Andar Bahar and Mega Wheel

Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: “Sweet Bonanza is one of our most recognisable slot games and we’re thrilled to announce we’ve taken that to our Live Casino studios with the launch of Sweet Bonanza Candyland. We truly believe that this title will offer true cross-sell potential to operators with a convergence of Live Casino and Slots that is unlike anything else out there.

“It is a truly unique addition that showcases the ambition of Pragmatic Play, as we continue on our journey of being the leading multi-product provider to the industry.”

Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino, Virtual Sports and Bingo games as part of its multi-product portfolio, available through one single API.

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PG Soft signs on as sponsor for SiGMA Asia 2026 in Manila

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PG Soft has been named as a sponsor of SiGMA Asia 2026, set to take place at the SMX Convention Center in Manila.

According to the company, the sponsorship package includes branding in the venue lobby and a 60-second branded video broadcast inside the exhibition hall across 14 hanging HD screens during the two-day expo.

PG Soft said the commercial partnership is part of its focus on engaging with Asian markets and supporting SiGMA’s networking aims for the global iGaming community.

A PG Soft spokesperson said: “SiGMA Asia is a must-attend event on the iGaming calendar, and Manila is one of the most exciting markets in the region. We’re very pleased to be supporting this summit and look forward to presenting our brand to the influential audience that SiGMA Asia continues to attract.”

The post PG Soft signs on as sponsor for SiGMA Asia 2026 in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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PropellerAds rolls out Interactive Ads format aimed at higher-intent clicks

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PropellerAds has launched Interactive Ads, a new ad format the company says is designed to improve click quality and increase conversion rates by adding a brief interaction before users reach an advertiser’s landing page.

Interactive Ads require users to complete a lightweight action—such as swiping, selecting, taking a mini quiz, or clicking a confirmation—before continuing. PropellerAds positions this “engagement step” as a filter for high-intent users, with the aim of reducing accidental clicks and low-interest traffic that can dilute campaign performance.

The company said the format is designed to be activated within existing campaign workflows and does not require additional creative assets or technical development. PropellerAds also said its platform automatically selects the interaction type based on advertiser goals and user characteristics.

PropellerAds suggested the format can be used alongside other ad approaches in a broader funnel—for example, using Social Commerce to generate initial traffic and Interactive Ads to qualify users before conversion.

Separately, PropellerAds said it was featured in G2’s Summer Report, which the software marketplace compiles using verified customer reviews, market presence, and user feedback.

The post PropellerAds rolls out Interactive Ads format aimed at higher-intent clicks appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Weekend Reels | Week 21: Slot Drops & Trends

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Here are this weeks latest slots releases compiled by Eastern European Gaming

Booming Games has released its latest slot “Diamond Forge: Link & Loot”. Boasting a 5×3 grid with 10 fixed paylines, the game offers players a maximum win potential of 10,000x. Set on a classic, diamond background, two explosive bonus features provide the ultimate experience for those seeking entertaining gameplay.

GAMOMAT has expanded its portfolio with the launch of Multi Machine, a classic fruit game crafted to connect with German players. Multi Machine is a 4-reel, 81 Ways to win fruit title that places the Wild at the centre, focusing on clean, stripped-back reel action.

DEGEN Studios has released Tomb of Wishes, a 5×5 cluster pays slot built around cascading wins, Random Wilds and a three-stage bonus sequence themed around a genie. In the base game, winning clusters remove symbols from the grid and feed a central counter. As more symbols are cleared, Random Wilds can land to help complete clusters and extend cascades.

PopOK Gaming has launched a new slot game, Fortune Tarta, with the title released on May 15, 2026. The supplier said the Asian-themed game is available for integration and is built around a 3×3 layout with five paylines.

Greentube continues to build on one of its most popular game franchises with the launch of Cash Connection Charming Lady’s Boom Coins, the latest charming addition to the Cash Connection series. Bringing together two fan-favourites, the 5×3 title combines the widely enjoyed Cash Connection mechanics with the unmistakable elegance of Charming Lady’s Boom.

Evoplay has launched Juicy Fruit Coins Hold and Win, its latest slot release built around a classic fruit-machine theme and a modern Hold and Win mechanic. The five-reel title uses traditional fruit symbols and wilds, with Scatter symbols triggering Free Spins.

Evoplay launches Juicy Fruit Coins Hold and Win slot

Relax Gaming has released Purrrminator Dream Drop, the latest title in its Dream Drop jackpot series. The supplier said the Dream Drop series has now produced 30 MEGA Jackpot millionaires, with four payouts triggered this year in a record time frame.

Relax Gaming adds Purrrminator Dream Drop to its jackpot series

BetGames has launched Chili Cash, a new high-volatility slot that debuts the supplier’s Hold & Win Plus feature. The game includes 243 ways to win, four jackpots and a stated maximum payout of 10,000x. Chili Cash is built on a 5×3 reel layout. BetGames said Hold & Win Plus allows players to lock in cash and jackpot prizes.

Pragmatic Play has expanded its fan-favourite canine slot franchise with the release of “The Big Dog House”. The main highlight of this new slot is the introduction of colossal wilds that help players target a massive 15,000x win potential.

Inspired Entertainment, Inc., a prominent B2B provider of gaming content, systems, and solutions, has announced the launch of three new titles—The Great Eggscape™, Aphrodite Legends of Olympus™, and Gold Fever Mine All Mine™—across the UK and Malta iGaming markets.

Inspired Expands Portfolio with Three New iGaming Slots: THE GREAT EGGSCAPE™, APHRODITE LEGENDS OF OLYMPUS™, GOLD FEVER MINE ALL MINE™

 

The post Weekend Reels | Week 21: Slot Drops & Trends appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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