Latest News

Greentube strengthens in Italy through Capecod acquisition

Published

4 years ago

November 10, 2021

Reading Time: 2 minutes

Greentube, the NOVOMATIC Interactive division, has significantly boosted its presence in the Italian market with the acquisition of Capecod Solutions.

The takeover of the experienced Italian developer, which has been part of NOVOMATIC Italia since 2017, not only increases Greentube’s Italian game portfolio but also adds the first aggregator pole within its online offering.

The integration of Capecod-developed products within Greentube’s offering is designed to further the Group’s geographical expansion by widening its product portfolio, with a particular focus on Italy. With strong credentials in the Italian market, the acquisition of Capecod also allows Greentube to enhance the NOVOMATIC Group’s omni-channel strategy. Capecod’s games development capabilities will be made available to NOVOMATIC Italia’s land-based clients in the AWP segment, becoming part of the NovoElsy AWP games portfolio.

The deal also means that NOVOMATIC Italia’s conversions of popular AWP titles will be supplied to Capecod. The purpose of the cross-selling strategy is to provide a continuous output of new games produced to the highest standards in terms of performance and compliance, for both online and AWP customers.

Markus Buechele, CEO of NOVOMATIC Italia, said: “It is an honour to be able to bring all of the know-how and experience gained in recent years through working with the renowned software house Capecod to the whole NOVOMATIC AG Group. The acquisition is proof of the good work that has been achieved and the importance of investing continuously in technology and human resources. Moreover, it also enables us to give our Group an even stronger international focus, presenting ourselves to our customers synergistically while relying on the best products available on the market.”

Michael Bauer, CFO/CGO at Greentube, said: “This acquisition ticks all the boxes, strengthening our hand in Italy across both online and land-based sectors. We have seen over the last few years how successful Capecod has been in developing games that resonate with players in Italy and in bringing the expertise of such a well-regarded company under the Greentube umbrella, we envisage all parties going from strength to strength in offering products to the widest audience. Additionally, our goal is to boost Capecod’s performance by offering their top titles in other markets as well. “

betting technology

GG.BET adds ‘Popular Bets’ ready-made combo slips

Published

2 hours ago

April 15, 2026

Wladimir P.

gg.bet-adds-‘popular-bets’-ready-made-combo-slips

GG.BET has launched Popular Bets, a new platform feature that lets users place bets on ready-made combo selections in a few clicks.

The operator said the “Popular” section on the homepage highlights pre-built combinations based on popular matches and the latest markets. Once a user selects a combo, the full set of selections is automatically added to the bet slip.

According to GG.BET, the combos are generated using “enhanced recommendation algorithms” and built from markets that are popular among gg.bet users. The company said the goal is to reduce the time customers spend building selections and make the betting flow “easier and more accessible” for both experienced and newer bettors.

The update follows other recent product changes on the platform, including the launch of Bet Builder, which GG.BET said allows users to combine multiple markets within one match across both sports and esports.

The post GG.BET adds ‘Popular Bets’ ready-made combo slips appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

22Bet Partners

22Bet Partners Introduces The Winner’s League — An Affiliate Competition Built for Football Season

Published

2 hours ago

April 15, 2026

Wladimir P.

22bet-partners-introduces-the-winner’s-league-—-an-affiliate-competition-built-for-football-season

As the football world prepares for its biggest stage, 22Bet Partners is warming up with a competition of its own.

In anticipation of the upcoming World Cup, the affiliate program has announced “The Winner’s League”, a limited-time campaign designed to reward new partners who bring winning traffic during the most exciting period of the football calendar.

Being a brand deeply rooted in the global sports scene, 22Bet has long aligned its identity with the energy, competition, and global passion surrounding football. The new campaign reflects that same spirit — turning affiliate performance into a league of its own.

Running from April 15 to June 15, The Winner’s League invites new affiliates to step onto the field, compete for performance-based rewards, and secure boosted revenue share conditions ahead of the football season’s peak traffic period.

For traffic owners focused on Tier-1, Tier-2 markets, the campaign offers a straightforward challenge: bring players, reach milestones, and climb the reward ladder.

How The Winner’s League Works

The promotion is available exclusively to new partners who register and meet the campaign requirements during the promotional period.

To participate, affiliates must:

Register in the 22Bet Partners affiliate program
Drive traffic from eligible Tier-1, Tier-2 regions
(For detailed GEO information, partners are encouraged to contact their affiliate managers.)
Generate verified First Time Deposits (FTDs) during the campaign period

Only traffic that complies with the program’s official rules and conditions will be considered eligible.

Bonus Levels & Rewards

The Winner’s League operates with a clear milestone structure. As partners increase their performance, their rewards grow accordingly.

20 FTDs

5% RevShare boost for 1 month

50 FTDs

10% RevShare boost for 2 months

100 FTDs

5% RevShare boost for 3 months
Exclusive Secret Football Box

The Secret Football Box will be awarded to the first 10 partners who reach the 100 FTD milestone.

Additional Campaign Rules

Bonuses are credited after FTD confirmation.
Each partner receives only the highest reward tier achieved.
The promotion applies to the following brands within the program:
- 22Bet
- Betlabel
All traffic must comply with the official affiliate program rules outlined in the Terms & Conditions

Playing the Long Game

For affiliates who treat performance marketing like a competitive sport, the timing of the campaign is no coincidence.

Major football tournaments historically bring some of the highest engagement levels in sports betting, and 22Bet Partners is positioning its affiliate network to capture that momentum early.

With The Winner’s League, the message is simple: the football season is approaching, the audience is warming up, and the field is open for new players.

For affiliates ready to compete, the league has already begun.

The post 22Bet Partners Introduces The Winner’s League — An Affiliate Competition Built for Football Season appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

22Bet Partners

22Bet Partners Introduces The Winner’s League — An Affiliate Competition Built for Football Season

Published

2 hours ago

April 15, 2026

GamingAmericas.com

As the football world prepares for its biggest stage, 22Bet Partners is warming up with a competition of its own.

For traffic owners focused on Tier-1, Tier-2 markets, the campaign offers a straightforward challenge: bring players, reach milestones, and climb the reward ladder.

How The Winner’s League Works

The promotion is available exclusively to new partners who register and meet the campaign requirements during the promotional period.

To participate, affiliates must:

Register in the 22Bet Partners affiliate program
Drive traffic from eligible Tier-1, Tier-2 regions
(For detailed GEO information, partners are encouraged to contact their affiliate managers.)
Generate verified First Time Deposits (FTDs) during the campaign period

Only traffic that complies with the program’s official rules and conditions will be considered eligible.

Bonus Levels & Rewards

The Winner’s League operates with a clear milestone structure. As partners increase their performance, their rewards grow accordingly.

20 FTDs

5% RevShare boost for 1 month

50 FTDs

10% RevShare boost for 2 months

100 FTDs

5% RevShare boost for 3 months
Exclusive Secret Football Box

The Secret Football Box will be awarded to the first 10 partners who reach the 100 FTD milestone.

Additional Campaign Rules

Bonuses are credited after FTD confirmation.
Each partner receives only the highest reward tier achieved.
The promotion applies to the following brands within the program:
- 22Bet
- Betlabel
All traffic must comply with the official affiliate program rules outlined in the Terms & Conditions

Playing the Long Game

For affiliates who treat performance marketing like a competitive sport, the timing of the campaign is no coincidence.

Major football tournaments historically bring some of the highest engagement levels in sports betting, and 22Bet Partners is positioning its affiliate network to capture that momentum early.

With The Winner’s League, the message is simple: the football season is approaching, the audience is warming up, and the field is open for new players.

For affiliates ready to compete, the league has already begun.

The post 22Bet Partners Introduces The Winner’s League — An Affiliate Competition Built for Football Season appeared first on Americas iGaming & Sports Betting News.