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Pragmatic Play Makes a Life-Changing Impact With €20,000 Donation in Romania

Published

4 years ago

November 10, 2021

Reading Time: 1 minute

Pragmatic Play, a leading content provider to the iGaming industry has continued with its mission of making an impact in the local communities where it is based by contributing to a life-changing intervention with the Blondie Association in Romania.

Pragmatic Play donated €20,000 to the Blondie Association, and this money went towards covering the cost of a flight to Palermo for Damian, a small baby boy that required a liver transplant. His incredible mother donated part of her liver to give Damian a fighting chance for a better life.

Blondie Association’s main aim is to assist severely sick children with getting the medical care they desperately need by flying them to countries where they can receive the proper medical attention. The Association raises awareness of this issue and organises flights to help these children get better. Unfortunately, many children in Romania are unable to receive adequate medical care for their conditions, and their only chance at surviving is to take a flight to other European countries.

Two members of the Pragmatic Play team from Bucharest, Oana and Ana, were on board the flight from Romania to Palermo and helped Damian and his parents to have a safe and comfortable trip.

In what was an emotional experience, Pragmatic Play was honoured to allow Damian’s mother to make such a strong and loving maternal sacrifice for her son.

This donation has been one of many that Pragmatic Play has made in 2021 across their European hubs of Malta, Gibraltar and Romania. So far this year, in Romania they have given away €65,700 and affected real change in the communities where they are based.

Pragmatic Play remains committed to ensuring equality of opportunity for those in our society who need assistance the most and have further donations planned for the Christmas period.

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The leading digital marketing and customer acquisition group Media Troopers has announced it will expand its reach into the LatAm-regulated market ahead of the 2026 FIFA World Cup.

Published

2 hours ago

March 16, 2026

GamingAmericas.com

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The US, Canada, and Mexico will see a strong surge in soccer engagement ahead of the World Cup from 11 July to 19 July. Media Troopers, which already has a strong foothold in the US and Canada, is moving ahead of the curve and investing in the LatAm region ahead of the big event.

As part of expanding its operations in the region, Media Troopers will create new soccer-focused marketing channels, enhance its expansive portfolio with new and existing publishers and affiliates, and add localized features to its proprietary marketing technology platform, Media Cruiser, to support targeted campaigns across key LatAm markets.

As part of those new features, Media Troopers has introduced enhanced geo-targeting tools, Spanish and Portuguese localization, and more thorough integration with regional traffic sources to help operators drive targeted campaigns.

Operators can also engage fully with audiences in Brazil, Mexico, Colombia, Argentina, and Chile through Media Trooper’s onboarding of sports media sources and affiliates specializing in soccer content.

“Soccer dominates the sports landscape across Latin America, and the World Cup presents a major opportunity for operators to engage fans through localized and data-driven marketing,” said Shmulik Segal, CEO of Media Troopers.

“By expanding our regional publisher network and enhancing the capabilities of our Media Cruiser platform, we’re enabling our partners to launch more targeted campaigns and reach audiences across LATAM at scale.”

The post The leading digital marketing and customer acquisition group Media Troopers has announced it will expand its reach into the LatAm-regulated market ahead of the 2026 FIFA World Cup. appeared first on Americas iGaming & Sports Betting News.

Evoplay

Evoplay expands into Peru through new partnership with LaFija.com

Published

3 hours ago

March 16, 2026

Wladimir P.

evoplay-expands-into-peru-through-new-partnership-with-lafija.com

Evoplay, the award-winning game development studio, has strengthened its presence in Peru by partnering with leading regional operator LaFija.com, marking another step in the company’s ongoing expansion across regulated Latin American markets.

The collaboration introduces Evoplay’s portfolio to LaFija’s Peruvian customer base, bringing popular and high-performing titles such as Cat’s Blessing, Penalty Shoot-Out: Street, and Hot Volcano to local players.

LaFija.com, operated by Virtual Padlocks, is a popular casino brand focused on delivering localised, high-quality content across Latin America.

Evoplay continues to build momentum across the region through strategic partnerships with leading brands, and the launch with LaFija.com further reinforces its commitment in ensuring its content aligns with LatAm preferences and regulatory standards.

Alex Malchenko, Head of Sales at Evoplay, said: “Peru is a key market for us. Partnering with LaFija.com allows us to bring our portfolio of popular, performance-led titles to a new audience, strengthening our presence in the region and supporting our ambition to deliver market-aligned content across LatAm.

“Our goal is to continue to provide operators with experiences that engage players while building upon our own long-term growth.”

Debora Camacho Alvarez, Head of Marketing at Virtual Padlocks, added: “We are pleased to collaborate with Evoplay and bring their visual and engaging content to players via the LaFija.com brand in Peru.

“Their innovative titles complement the platform perfectly, enhancing the experience LaFija.com offers while supporting its drive for localised, high-quality gaming.”

The post Evoplay expands into Peru through new partnership with LaFija.com appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

Media Troopers Extends World Cup Operations to Include LatAm

Published

3 hours ago

March 16, 2026

Wladimir P.

media-troopers-extends-world-cup-operations-to-include-latam

With soccer engagement expected to surge across the United States, Canada, and Mexico ahead of the World Cup from July 11 to July 19, Media Troopers is accelerating its investment in the Latin American market to capitalize on growing demand around the global event.

Already well established in the US and Canada, the company is now expanding its regional presence by developing new soccer-focused marketing channels, strengthening its network of publishers and affiliates, and enhancing its proprietary marketing platform, Media Cruiser, with localized capabilities designed to support campaigns across key Latin American markets.

As part of these upgrades, Media Troopers has introduced advanced geo-targeting tools, Spanish and Portuguese localization, and deeper integration with regional traffic sources to help operators run more precise, market-specific campaigns.

Through the onboarding of sports media outlets and affiliates focused on soccer content, operators will also be able to connect with audiences in major markets including Brazil, Mexico, Colombia, Argentina, and Chile.

Shmulik Segal, CEO of Media Troopers, said:

“Soccer dominates the sports landscape across Latin America, and the World Cup presents a major opportunity for operators to engage fans through localized and data-driven marketing.

By expanding our regional publisher network and enhancing the capabilities of our Media Cruiser platform, we’re enabling our partners to launch more targeted campaigns and reach audiences across LATAM at scale.”

The post Media Troopers Extends World Cup Operations to Include LatAm appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.