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Gamingtec Implements ZingBrain.ai Solution
Platform and content provider’s operator partners can now offer players a personalised experience powered by ZingBrain’s pioneering AI engine and recommendation systems
Gamingtec, the provider of turnkey online sportsbook and casino platforms, has partnered with ZingBrain to bring the provider’s innovative artificial intelligence engine to its operator partners for the first time.
The deal will allow sportsbooks and casinos powered by Gamingtec to leverage ZingBrain’s state of the art technology “Zing AI”, which is similar to that used by the likes of Netflix and YouTube, to make recommendations to players based on multiple data sources, behaviours and preferences.
This in turn allows online sportsbook and casino operators to deliver a truly personalised experience to each player and which has been proven to drive engagement, increase wagering activity and ultimately maximise the lifetime value of each customer.
Zing AI is offered via two products – the Zing Sportsbook Recommendation System and the Zing Casino Recommendation System. Both track user behaviour on an operator’s site and not only the games they play and the bets they place, but also their journey across the book or casino.
From this, each system delivers recommendations including different bets that can be placed and games that can be played. This is displayed on specific widgets or via filtering content that is already on the site, such as odds and markets and new games, based on the player’s previous behaviour.
Gamingtec’s operators that use Zing AI can expect to see growth figures (on average) of:
- 20% increase in turnover
- 30% increase in bet count
- 150% increase in bet count per widget
- 150% increase in user engagement
Sapar Karyagdyyev, CEO, at Gamingtec, said: “We go to great lengths to ensure that our operator partners have access to ground-breaking tools and features that allow them to deliver a truly personalised experience to each customer and with Zing AI they will be able to do just that.
“Zing allows players to enjoy a similar user journey and content recommendation experience used by some of the most popular entertainment platforms in the world, and to be able to bring this to an online sportsbook or casino is absolutely game-changing.
“It is partnerships like that this have enabled us to emerge as a leading platform and content provider and we look forward to seeing our partners leverage the tremendous capabilities Zing AI has to offer.”
Vladislav Artemyev, CEO, at ZingBrain, said: “This industry is pioneering and progressive in so many ways, but we believe that it still lags behind others when it comes to user experience and recommendation processes. In Zing AI we have a powerful product that addresses this.
“We are thrilled to have entered into this partnership with Gamingtec and for its operator partners to be able to take advantage of our cutting-edge products.”
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Liquor & Gaming NSW is seeking feedback from industry, stakeholders and the community on how public lotteries are run in NSW.
The Public Lotteries Regulation 2016 is due to expire on 1 September 2026 and Liquor & Gaming NSW intends to renew the regulation to support the legislative framework for lottery regulation, while ensuring it remains fit for purpose.
Public consultation is a key part of the process and the draft Public Lotteries Regulation 2026 and Regulatory Impact Statement will be open for consultation until Friday 10 July.
It is proposed that the regulation will retain most of the existing provisions with some minor amendments to modernise the regulatory framework, remove outdated provisions and improve clarity, consistency and effectiveness.
Before the draft regulation can be remade, legislation requires a formal process of review be undertaken, which includes consultation with the public, interest groups and industry or businesses likely to be affected by the draft regulation.
It’s important for public lotteries to be conducted properly and in line with community interests and expectations, with appropriate harm minimisation measures.
The regulation supports the legislation by setting the standards around the conduct of public lotteries and puts in place consumer protections for people who buy lottery tickets.
The post Feedback Sought on How Public Lotteries are Run in NSW appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
BlueOcean will distribute ENJOY slots plus Live and Hybrid Live titles to operators via a single API.
ENJOY has partnered with BlueOcean Gaming to distribute a selection of its iGaming titles through BlueOcean’s GameHub aggregation platform.
Under the agreement, BlueOcean will integrate ENJOY content into GameHub, allowing operators to access the supplier’s games through a single API. ENJOY said the deal supports its international expansion by extending reach across BlueOcean’s operator network.
The initial content lineup includes slot titles Diamond Slam and Grand Lightning Boost, plus Live and Hybrid Live games. ENJOY also flagged Energy Roulette: Hold and Win as part of the Hybrid Live offering.
Christos Zoulianitis, CCO at ENJOY Gaming, said: “Partnering with BlueOcean Gaming represents a major step forward in how we scale our content globally. Its technology and reach allow us to expand efficiently while continuing to deliver the high-quality experiences our partners expect.
“This collaboration gives us the flexibility to grow faster across multiple markets without compromising on innovation.”
Nina Jelen, CCO at BlueOcean Gaming, added: “ENJOY brings a fresh, performance-focused approach to content that aligns perfectly with our platform strategy.
“Its ability to blend engaging mechanics with strong production values makes its portfolio stand out, particularly in the Hybrid Live space. Together, we’re enhancing our offering with content that helps operators better capture and retain player attention.”
The post ENJOY signs BlueOcean Gaming deal for GameHub aggregation appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
CVC
Gaming Laboratories International (GLI) Welcomes CVC Strategic Opportunities as its First External Investor
Gaming Laboratories International (GLI) and CVC, a leading global investment firm, together announced that they have entered into a strategic partnership to support GLI’s continued growth and long-term development. CVC, through its long-duration investment platform Strategic Opportunities, has completed an investment into GLI and related entities. The investment by CVC will provide resources and expertise to enhance the capabilities and growth prospects of GLI while upholding the company’s history and culture of providing world-class services to the global gaming industry.
GLI is the global leader in testing, certification and cybersecurity services to the global gaming industry with over 1500 employees globally servicing over 710 regulated gaming jurisdictions worldwide. Founded in 1989 by James Maida and Paul Magno, GLI is headquartered in Lakewood, New Jersey.
James Maida, Chief Executive Officer of GLI, said: “We are truly excited and honored to welcome CVC as a strategic investment partner. CVC shares our vision, values, and long-term commitment to the global gaming industry. This partnership creates new opportunities for growth and innovation, allowing GLI to invest even more in the success of the future of the global gaming industry as well as investing in related and adjacent sectors. Our leadership, values, and culture focused on customer service remain unchanged. I will continue as CEO and our leadership team remains intact. Together we will stay focused on quality, speed and the customer experience while continuing to drive innovation and outstanding service worldwide.”
Matt Turner, Partner at CVC and GLI Board Member, said: “Within CVC Strategic Opportunities, we seek to partner with exceptional businesses that have histories of consistent success, strong market positions and significant long-term growth potential. GLI fits perfectly with that approach, as over nearly 40 years James and Paul have built GLI into the clear leader in its industry. The company plays a critical role in the global regulated gaming ecosystem and has established itself as a trusted partner to regulators, operators and suppliers around the world. This positions the business extremely well for continued growth, and we are looking forward to working alongside James and the talented team at GLI to support the company’s future success.”
The post Gaming Laboratories International (GLI) Welcomes CVC Strategic Opportunities as its First External Investor appeared first on Americas iGaming & Sports Betting News.
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