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Gamingtec Implements ZingBrain.ai Solution
Platform and content provider’s operator partners can now offer players a personalised experience powered by ZingBrain’s pioneering AI engine and recommendation systems
Gamingtec, the provider of turnkey online sportsbook and casino platforms, has partnered with ZingBrain to bring the provider’s innovative artificial intelligence engine to its operator partners for the first time.
The deal will allow sportsbooks and casinos powered by Gamingtec to leverage ZingBrain’s state of the art technology “Zing AI”, which is similar to that used by the likes of Netflix and YouTube, to make recommendations to players based on multiple data sources, behaviours and preferences.
This in turn allows online sportsbook and casino operators to deliver a truly personalised experience to each player and which has been proven to drive engagement, increase wagering activity and ultimately maximise the lifetime value of each customer.
Zing AI is offered via two products – the Zing Sportsbook Recommendation System and the Zing Casino Recommendation System. Both track user behaviour on an operator’s site and not only the games they play and the bets they place, but also their journey across the book or casino.
From this, each system delivers recommendations including different bets that can be placed and games that can be played. This is displayed on specific widgets or via filtering content that is already on the site, such as odds and markets and new games, based on the player’s previous behaviour.
Gamingtec’s operators that use Zing AI can expect to see growth figures (on average) of:
- 20% increase in turnover
- 30% increase in bet count
- 150% increase in bet count per widget
- 150% increase in user engagement
Sapar Karyagdyyev, CEO, at Gamingtec, said: “We go to great lengths to ensure that our operator partners have access to ground-breaking tools and features that allow them to deliver a truly personalised experience to each customer and with Zing AI they will be able to do just that.
“Zing allows players to enjoy a similar user journey and content recommendation experience used by some of the most popular entertainment platforms in the world, and to be able to bring this to an online sportsbook or casino is absolutely game-changing.
“It is partnerships like that this have enabled us to emerge as a leading platform and content provider and we look forward to seeing our partners leverage the tremendous capabilities Zing AI has to offer.”
Vladislav Artemyev, CEO, at ZingBrain, said: “This industry is pioneering and progressive in so many ways, but we believe that it still lags behind others when it comes to user experience and recommendation processes. In Zing AI we have a powerful product that addresses this.
“We are thrilled to have entered into this partnership with Gamingtec and for its operator partners to be able to take advantage of our cutting-edge products.”
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Buffalo 250 Anniversary
ICONIC21 launches Buffalo 250 Anniversary slot themed around US 250th
Fourth of July-themed release reflects the studio’s push for market-specific content in regulated US-facing iGaming.
ICONIC21 has launched Buffalo 250 Anniversary, a Fourth of July-themed slot created to mark the United States’ 250th anniversary.
The game is centered on a buffalo and set against Independence Day fireworks, using imagery associated with US identity and the country’s upcoming semi quincentennial.
ICONIC21 said the release reflects its focus on building content around themes and player preferences that resonate in specific markets, with the US described as an increasingly important market for its partners and a key source of player engagement. The company develops live casino, RNG and slots content for regulated operators.
“The Fourth of July is one of those occasions that is recognised far beyond the United States, and the country’s 250th anniversary makes it especially significant,” said Edvardas Sadovskis, Chief Product Officer at ICONIC21. “The theme combines a distinctly American symbol with a moment that has real cultural relevance for players and operators alike.”
ICONIC21 added that it works with operators to shape its roadmap around player data, market demand and local relevance, and that it assesses follow-on titles using internal views, performance data and operator feedback. The provider said it has expanded beyond a classic casino portfolio — including roulette, baccarat and blackjack — into RNG and slots while keeping a market-specific focus for regulated environments.
The post ICONIC21 launches Buffalo 250 Anniversary slot themed around US 250th appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Betsson CEO Pontus Lindwall
Gaming in the Nordics launch event sets annual Copenhagen conference from 2027
Invite-only Copenhagen event at Better Collective HQ featured Nordic regulators and operators discussing compliance and channelisation.
Gaming in the Nordics has set plans for a full-size annual conference in Copenhagen starting in June 2027, following an invitation-only launch event held at Better Collective’s HQ in Copenhagen.
The launch event focused on the Nordics’ role in Europe’s iGaming market, with sessions on regulation and compliance. Morten Ronde, CEO of the Danish Online Gambling Association and Partner at Nordic Legal, said the region’s “pragmatism and willingness to be early adopters” could make Nordic jurisdictions the first to deploy “the next generation of innovative iGaming regulation.”
Anders Dorph, Director of Danish regulator Spillemyndigheden, discussed operator compliance, the role of Big Tech, and player monitoring. On the benefits of a regulated market, Dorph said Danish-licensed operators “are all very eager to be compliant. The industry [in Denmark] wants to be compliant. And that is a fact.”
From an operator perspective, Betsson CEO Pontus Lindwall and Immense Group CEO Jesper Kärrbrink addressed market channelisation and player protection. Lindwall outlined three prerequisites for a healthy market with high channelisation: “1) a competitive product; 2) meaningful player protections; and 3) real enforcement.” He added: “We are in a business where there is harm,” and argued that protecting players requires channelisation because “We also need to be able to reach these players, which we can only do if they are inside of the regulated system.”
Gaming in the Nordics founder Willem van Oort said: “I think the Gaming in the Nordics Launch Event was a fantastic success… I am very much looking forward to repeating this experience next year on a larger scale.” Other speakers listed by the organiser included Better Collective co-founder and co-CEO Jesper Søgaard, Birgitte Sand (Birgitte Sand & Associates), Pekka Ilmivalta (Nordic Legal – Finland), Josh Hodgson (H2 Gambling Capital), Daniel Valiollahi (BOS), Rasmus Kjaergaard (Mindway AI), Jeffrey Haas (Blask), and day chair Peter-Paul de Goeij (QuodBonum.se).
The post Gaming in the Nordics launch event sets annual Copenhagen conference from 2027 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Africa
PopOK Gaming sponsors Botswana’s TT Cup Challenge horse racing event
Organisers say the annual community race drew more than 3,500 spectators, with Botswana Gambling Authority and the Ministry of Sport and Arts involved.
PopOK Gaming has sponsored Botswana’s annual TT Cup Challenge Horse Racing Event, backing the community race as it drew what organisers described as its biggest crowd to date.
The company said this year’s TT Cup Challenge attracted more than 3,500 spectators from neighbouring villages. The event is positioned as a community sports fixture celebrating Botswana’s horse racing tradition.
PopOK Gaming said it worked alongside long-standing partners including the Botswana Gambling Authority and the Ministry of Sport and Arts, and with TT Cup founder Mr. Tymon and other sponsors, to support delivery of the event.
The company also used the event for stakeholder engagement, saying its team met with Mr. Kemorwale, CEO of the Botswana Gambling Authority, and the Hon. Minister of Sport and Arts, Jacob Kelebeng. PopOK Gaming said discussions covered the future of Botswana’s gaming sector, industry development, and opportunities for collaboration.
PopOK Gaming said the sponsorship forms part of its wider strategy to build partnerships in regulated markets while supporting community engagement and responsible industry development.
The post PopOK Gaming sponsors Botswana’s TT Cup Challenge horse racing event appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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