Latest News
A New Star Is Born: Ukraine’s Role in the Future of the CIS and Eastern European Markets
International betting and gaming industry event organizer SBC launches a brand new in-person conference and exhibition for the CIS and Eastern European markets. Presented by Parimatch, SBC Summit CIS brings together regional market leaders, national state authorities, and international partners to discuss the future development of the region.
Holding an event of this magnitude in Kyiv confirms Ukraine is becoming a significant new player on the gambling industry map. On the summit panels, state authorities and business representatives discussed the prospects for the region’s development as a gaming hub for Eastern Europe and the increased interest in the Ukrainian market from global players.
The participation of the Olympic gold medal-winner and First Deputy Head of the Verkhovna Rada Committee on Youth and Sports, Zhan Beleniuk, who opened the summit, served as a powerful reminder of the strong connection between sport, government, and the entertainment industry.
Oleksiy Kucher, Head of Executive Body, State Regulatory Agency of Ukraine:
“It’s our firm position that regulation needs to be simple, transparent, and understandable for business. The state approves such a positive goal as the step out from the shadow of the gambling business, but it can fail at the stage of implementation. If we do not regulate relations between clients, businesses, and regulators, gambling may step into the shadows again. We do not want this, and we will not let it happen. Gambling in Ukraine is doing well now, and it will be even more accessible, so keep it up and develop.”
Besides the latest developments in Ukraine, the conference sees renowned expert speakers examine the scale of the opportunities in other markets in the region and the potential impact of the latest technological developments that will filter through into next-generation iGaming products, and how could we forget the region’s leading suppliers who came to demonstrate their latest innovations.
Maksym Liashko, co-CEO at Parimatch Tech, said:
“The legalization of the market has opened up many opportunities for the development of the industry, attracting international capital and benefits for the state. The betting and gaming industry brings innovative technologies, high-tech jobs, and increasing technical expertise among Ukrainian specialists, thanks to the legalization. Proof of this was evident in the showcases presented at the exhibition. And this is just the beginning of Ukraine unleashing its potential.”
Another integral part of the in-person SBC Summit CIS was responsible gambling. The development of responsible gambling became essential in Ukraine to establish a legal market and comply with international industry standards.
Paul Dent, Gambling Therapy Manager:
“Gambling Therapy is very pleased to be working in partnership with Parimatch, the first of its kind in Ukraine to develop and progress more responsible gambling. Through Gambling Therapy, an online and international service offered by Gordon Moody, we will be offering free practical and emotional support to those struggling with gambling as well as supporting affected others. This will take the form of a helpline available in Ukrainian and Russian with access to highly experienced counselors, along with native-speaking groups and forums available 24 hours a day.”
Rostyslav Maikovich, Chief Analytics Officer, leader of the Parimatch’s Responsible Gambling Project:
“Responsible gaming is a significant part of Parimatch’s business development and caring for customers. We take experiences from successful world practices and European countries in this area: Parimatch’s Responsible Gambling Project is being implemented in development, analytics, and communications with clients. For example, the absolute world heavyweight boxing champion and gold medal-winner of the 2012 Olympics, Oleksandr Usyk, joins Parimatch brand as the Responsible Gambling ambassador. Oleksandr helps us to highlight the values of responsible gambling to audiences around the world.”
Powered by WPeMatico
Emerging Markets
QTech Games integrates Blue Tower Games content for emerging markets
QTech Games has signed a content partnership with Blue Tower Games, adding the supplier’s catalogue to QTech’s aggregation platform for clients in emerging markets. The agreement was announced on 8 June 2026.
QTech said the integration gives operators access to Blue Tower Games content across multiple formats, including slots as well as instant win, bingo, table and crash-style games.
Titles cited in the rollout include crash-mechanics games positioned around sports, such as Cricket Showdown and Knockout King, plus mini games and game show-style releases including Sorcerer’s Spin. More traditional content referenced includes slots Western Gold Rush and Vikings Hunt For Wealth, bingo title Casino War, instant win game Hi-Lo, and table games including Baccarat and Teen Patti.
Philip Doftvik, QTech Games’ CEO, said: “Blue Tower’s sprawling range of trending games captures the current zeitgeist perfectly. Theirs is a growing and constantly innovating library, delivering consistent support to the growth of our broad gaming-vertical spread, courtesy of some quality graphics, gameplay and unique features. Like us, they understand that diverse and localised solutions represent the pathway to success.
“Together, we can continue to raise the bar and shape a localised experience for global players. We can’t wait to witness how these games perform across a range of untapped markets which, in many cases, represent new territory for Blue Tower.”
Param Patel, COO at Blue Tower Games, added: “At Blue Tower, we pride ourselves on our commitment to excellence, consistently testing the limits of game design with unique mechanics, adaptive layouts, and dynamic features that keep players coming back for more. Our dedicated team combines creative vision with technical expertise to craft games that not only look and sound incredible but also offer compelling and rewarding gameplay. With a focus on innovation and a deep understanding of player preferences, Blue Tower Games continues to lead the industry, creating unforgettable experiences that resonate with players across the planet.
“This deal with QTech greatly improves our product distribution across emerging territories, delivering our fantastic games to a range of untapped operators. Powered by the fine-tuned recommendation algorithms of QTech’s game lobby, which cut through the white noise of competing releases and match the right game to the right audience, we look forward to seeing how our titles capture the imaginations of a swathe of new players across emerging markets.”
The post QTech Games integrates Blue Tower Games content for emerging markets appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Affiliates
Digicode brings Diger Suite iGaming ecosystem to SBC Summit Americas 2026
Digicode will attend SBC Summit Americas 2026 on June 9–11 at the Broward County Convention Center in Fort Lauderdale, where it plans to present its Diger Suite iGaming technology ecosystem.
The company positions Diger Suite as a modular stack aimed at operators managing multi-jurisdiction expansion, including platform operations, payments, compliance, affiliates and player engagement. Digicode said the product is designed to support “more control and flexibility” as operators modernize legacy infrastructure.
Digicode said the Diger Suite includes DigerRGS (remote game server), DigerPAM (player account management), DigerPay (payment orchestration), DigerClick (affiliate management), and DigerCompanion, described as an AI-powered operational assistant for automating support processes and routine tasks.
During the event, Digicode said its team will discuss platform ownership, operational scalability, and approaches to reduce reliance on rigid SaaS and revenue-share models, alongside demos of the suite.
“SBC Summit Americas brings together organizations that are actively navigating the realities of multi-market growth,” said Elkhan Shabanov, CEO Americas at Digicode. “As operators expand across jurisdictions, the need for flexible, ownership-driven technology becomes increasingly important. Through the Diger Suite, we help businesses gain greater control over their platforms, streamline operations, and build foundations that support sustainable long-term growth.”
The post Digicode brings Diger Suite iGaming ecosystem to SBC Summit Americas 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Jackpot
Winaday Casino turns 18 with new Alona’s Wild Realm slot and June promos
WinadayCasino.eu is marking its 18th birthday with a month-long promotion schedule through June, led by the launch of a new slot title, Alona’s Wild Realm, and a set of daily bonus offers.
The new game, Alona’s Wild Realm, is described by the operator as a 5×4, 28-payline video slot with a $0.28–$44.80 bet range. Winaday says the title includes Colossal symbols, Wilds, and a Free Spins Bonus round that triggers with 3–5 BONUS symbols for up to 30 free spins, with 3×3 Colossal symbols and “all wins DOUBLED.”
Winaday also highlighted a late-May jackpot payout: player BIGMIKE888 won $97,146 on Gods Of Egypt. The operator said the game has been “long retired from most casinos but still paying at Winaday.”
For June 8–14, Winaday’s published “Birthday Bonus Bash” includes: 50 free spins (code “MAGIC,” 1x per day, 33x wagering, valid on Alona’s Wild Realm); a 135% match for VIPs and 90% for all players on deposits $15–$300 (code “FRIENDSHIP,” 1x per day, 35x wagering, valid on Alona’s Wild Realm); and a 125% match on deposits $100–$400 plus a 95% match on $25–$99 (code “ADVENTURE,” redeem 2x per day, 27x wagering, valid on all Slotland Ent. slots & keno).
The operator said the broader June calendar also includes free chips on Winaday Originals (early June), weekly VIP free spins on Buffalo Wild Wins, Cowboys vs Aliens, Four Leaf Fever, and 7Heaven (mid-June), and a late-June “grand finale” with free spins on Diamond Riches 2 and travel-themed slot bonuses.
The post Winaday Casino turns 18 with new Alona’s Wild Realm slot and June promos appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
Asia6 days agoEGT Brings High-Impact Asian-Themed Portfolio to SiGMA Asia 2026
-
Africa6 days agoGaming Realms expands into three African markets via SportyBet partnership
-
Africa6 days agoGreentube partners with World Sports Betting to expand in South Africa
-
Conference6 days agoDanish regulator to speak at Gaming in the Nordics launch event
-
BETER6 days agoBETER expands US footprint with Illinois approval
-
Argentina6 days agoStake continues Latin American expansion with Argentina launch
-
affiliate marketing6 days agoCasinoCanada partners with LolaJack Casino to expand Canadian visibility
-
Ben Wood CCO at Playson6 days agoPlayson strengthens North American footprint with Caesars Entertainment partnership



