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1X2 Network secures 32Red partnership

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Exciting content from the developer’s 1X2gaming and Iron Dog Studio subsidiaries now live with tier one operator 32Red

1X2 Network continues to add tier one gambling brands to its impressive  roster of partners after joining forces with 32Red in a deal that will see the provider integrate its popular content to the operator. 

The integration,  facilitated by Microgaming, means that 32Red players can access titles from the provider’s 1X2gaming and  Iron Dog Studio for the very first time, including blockbuster hits such as Pirate Kingdom Megaways TM , Rock the Reels Megaways TM  and Rainbow Wilds  Megaways TM.

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32Red will also take 1X2gaming  classics including Neon Jungle and Blood Queen TM , allowing the operator to  add quality content to its proposition with games that have a proven track record when it comes to delivering a fun and thrilling player experience. 

The deal will also see 32Red launch a Branded  Megaways TM slot, allowing players to access a bespoke  MegawaysTM  game that uses the operator’s brand to drive instant recognition and engagement. Branded Megaways TM  slots have gone on to be the most spun in operator portfolios. 

1X2 Network introduced Branded  Megaways TM back in August  2020, allowing operators to quickly and cost-effectively launch their own Megaways TM  slot that captures and showcases their brand identity. It has proved to be so popular the developer was awarded Game of the Year at the EGR Operator Awards. 

Jack Brown, Sales Director at 1X2 Network, said: “32Red is one of the biggest brands in the business and adding our games to its portfolio is a major milestone for 1X2 Network and our 1X2gaming and Iron Dog Studio subsidiaries. 

“It shows that our games are now considered firm player favourites and that they are  a must-have for operators looking to offer their players the best slots and table games on the market. 

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“We are also thrilled that 32Red has opted to launch a Branded  Megaways TM game. These slots have proved to be something of a phenomenon among  operators that have launched them to date and 32Red will be able to leverage the unique potential they provide.” 

Adam Newnham, Commercial Operations Manager at 32Red,  said:  “We are extremely happy to finally go live with 1×2’s slot content which will include top performers such as Pirate Kingdom Megaways TM and  Megaways Jack TM ”.

“We look forward to our future partnership with 1×2 and hope to collaborate to launch some exclusive titles in the not too distant  future”.

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