Latest News
IMG ARENA adds Ryder Cup to the Golf Event Centre
PGA of America and Ryder Cup Europe collaboration will deliver an enhanced fan experience at the biennial contest
IMG ARENA, a leading sports betting service and content hub, has acquired the data distribution rights to the Ryder Cup.
The biennial match play event will be part of IMG ARENA’s ever-growing Golf Event Centre, which already includes European Tour events, as well as the PGA Championship, also run by the PGA of America.
The Ryder Cup features the United States versus Europe and will next take place at Whistling Straits, in Kohler, Wisconsin, from September 21-26, 2021.
IMG ARENA will package and present the data from the Ryder Cup for sportsbook operators via the Golf Event Centre, working with the organisers and rights holders at the PGA of America and Ryder Cup Europe. The partnership will allow sports bettors to enjoy a comprehensive range of real-time, shot-by-shot data and markets, as well as interactive course visualisations.
The purpose-built sports betting solution is an industry-first product that enables interactive in-play betting on the sport.
Max Wright, SVP Commercial of IMG ARENA, said “As an iconic sporting showpiece, the addition of the Ryder Cup to the Golf Event Centre cements its status as a must-have product.
“Sports bettors will be able to enjoy a totally new and unique experience at this year’s event, with a never-seen-before range of data and content to consume as they enjoy a magical three days of action.”
Seth Waugh, PGA of America CEO, said: “This experience allows fans to engage with our most unique flagship event – the Ryder Cup – in a way that they’ve never been able to before. This is an entirely new avenue to globally reach a world of people, beyond just dedicated golf fans, and importantly to continue the momentum of growing interest in the game from an increasingly diverse fan base.”
Guy Kinnings, European Tour Deputy CEO, Ryder Cup Director and Chief Commercial Officer, said: “The Golf Event Centre offers a new way for fans to enjoy and experience the Ryder Cup, a global event that transcends our sport.
“We have been working closely with IMG ARENA across our European Tour events since 2019 and the inclusion of the Ryder Cup in the Golf Event Centre is the natural next step in that partnership.”
Headquartered in London, IMG ARENA works with more than 470 leading sportsbook brands worldwide to deliver live streaming video and data feeds for more than 45,000 sports events annually, as well as for on-demand virtual sports products including the UFC Event Centre. In 2020, more than 210 million hours of IMG ARENA content was watched by 69 million unique viewers around the globe. IMG ARENA’s clients include the ATP, UFC, European Tour, PGA TOUR and the FA.
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Booming Games
Booming Games launches Berserkin’ Buffalo Power Hit slot
Booming Games has launched Berserkin’ Buffalo Power Hit, a new buffalo-themed slot that adds the supplier’s Power Hit mechanic to its Buffalo Series.
The game uses a 6×4 grid with 4,096 ways to win and a stated maximum win potential of 5,000x. Booming Games said the title is set on a buffalo backdrop and is built around the Power Hit feature.
According to the company, Buffalo Collect symbols can land on reels 1 and 6 to collect Coin Prizes in view, including Mini, Minor, Major and Grand Prize Pots, which “instantly charges up the Power Hit feature.” In the base game, Bonus symbols collect to the Buffalo pot above the reels and can trigger a Berserkin’ Bonus on any spin, while landing 3+ Bonus symbols can award up to nine Berserkin’ Bonus Spins.
Booming Games said the Berserkin’ Bonus free spins run with only the Power Hit feature active and “guaranteeing a win on every spin,” with prize pots “awarding up to 2000x” during the feature. The title also includes a Buy Bonus option priced at 75x, 100x, 150x or 200x the bet for 3, 5, 7 or 9 Berserkin’ Bonus spins, and a Boost+ toggle designed to increase feature chances.
Craig Asling, Director of Games at Booming Games, said: “Berserkin’ Buffalo Power Hit is packed with innovative bonus features that we’re confident will be a hit among players. Our Buffalo games have been among our best performers, and we are delighted to be adding a new game to the Series. The all-new Power Hit feature is the latest example of our commitment to delivering an ultimate gameplay experience that provides high-stakes thrills. Play Berserkin’ Buffalo Power Hit now!”
The post Booming Games launches Berserkin’ Buffalo Power Hit slot appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
B2B
DATA.BET adds Infront official tennis data to sportsbook feed
DATA.BET has partnered with Infront to integrate official tennis data into its sportsbook offering, expanding its tennis coverage for operator clients.
DATA.BET said the integration will allow clients to add more tennis events and markets, with the aim of maintaining consistent coverage during peak periods and across different competition levels.
“Tennis is among the top five most popular sports for our clients, which makes expanding coverage in this discipline a clear priority for DATA.BET,” said Otto Bonning, Head of Sales at DATA.BET. “By expanding our tennis coverage, we provide operators with deeper, year-round tennis coverage.”
“Our collaboration with DATA.BET is part of our strategy to make sure that the whole betting market has access to official data, reaching as many sportsbooks as possible and making sure that their customers have a great offer in front of them, whilst also being protected by the usage of live fast-path official data from the umpire`s chair” said Diogo Almeida, Head of Sales at Infront Bettor.
DATA.BET positioned the agreement as part of its longer-term strategy to build a scalable sportsbook solution across major sports using official data and content.
The post DATA.BET adds Infront official tennis data to sportsbook feed appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Compliance Updates
Endorphina secures UAE Gaming-Related Vendor License (Tier II) from GCGRA
Endorphina Limited has been granted a Gaming-Related Vendor License (Tier II) by the UAE’s General Commercial Gaming Regulatory Authority (GCGRA), positioning the supplier to operate in the country’s newly regulated commercial gaming market.
The company said it is among the early licensed entities in the UAE. It added that the license is granted subject to ongoing compliance with GCGRA regulations, conditions, and directives.
Džangar Jesenov, Head of Compliance at Endorphina, said:
“Over the past years, Endorphina has grown into a truly reputable, internationally recognized supplier, following a principle of gradual and sustainable development. Today, in terms of the number of jurisdictions where we are authorized to operate, we are proud to be ranked among the Тop providers worldwide. Receiving this license in the early stages of the UAE’s regulated gaming market is both an honor and a responsibility. We are excited to contribute to shaping a sustainable and innovative industry under the guidance of the GCGRA.”
Endorphina said the UAE approval supports its broader strategy of expanding across regulated markets.
The post Endorphina secures UAE Gaming-Related Vendor License (Tier II) from GCGRA appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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