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Jamie Chadwick secures Silverstone silverware

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Veloce Racing star produces podium performance at home W Series event

Reigning Champion Jamie Chadwick scored a podium in front of around 100,000 passionate spectators as the Veloce Racing star impressed the crowds at her home W Series event at Silverstone.

Veloce Racing team-mate Bruna Tomaselli made solid progress throughout the 30-minute race as the Brazilian crossed the finish line in 12th place, an improvement of three positions over the course of the contest.

Chadwick maintained third position off-the-line as she watched the lead battle between Alice Powell and Fabienne Wohlwend rage on throughout the race. Powell would eventually get the better of long-time leader Wohlwend following a short safety car period, whilst 23-year-old Chadwick powered to a podium and an important 15 championship points.

It was a relatively lonely race for Chadwick, but her consistency proved key, and despite not having the ultimate pace to challenge for victory the 23-year-old ensured that home silverware was secured for Veloce Racing.

Tomaselli also had eyes on a frenetic battle ahead of her during much of the encounter as the rookie carefully picked off those immediately in front. Overtaking proved difficult throughout the order, but Tomaselli performed well to take 12th place around the world-famous 3.66-mile Grand Prix circuit.

Chadwick now lies second in the overall Drivers’ standings, whilst Tomaselli is 11th overall.

Round 4 of the 2021 W Series will take place at the Hungaroring on 30/31 July.

Jamie Chadwick, Driver, Veloce Racing said: “It was a quiet race for me in third because we just didn’t have the pace to fight for victory today, but to get a podium in front of these fans is still absolutely fantastic.

“The atmosphere has been incredible here at Silverstone and I’ve never experienced anything like this. Points make prizes, and of course we would have liked to have scored the big points this weekend of all weekends, but it’s a long season and winning the championship is the ultimate goal.”

Bruna Tomaselli, Driver, Veloce Racing: “It was a good race today, but we knew it was going to be difficult after qualifying yesterday and we were unable to make too much progress from our grid position.

“We improved throughout and made up a few positions, but overtaking was quite difficult as the drivers were quite evenly matched in the midfield. I have learnt a lot this weekend and I’m already looking forward to the Hungaroring in two weeks’ time.”

Mariella Bailey, Team Principal, Veloce Racing: “It wasn’t to be today in terms of winning the race, but we can be pleased with a podium at our home event at Silverstone.

“It’s important to score points consistently, particularly on days when you maybe don’t have the pace to win, and that’s exactly what we’ve done. It has been a real honour to lead Jamie, Bruna and Veloce Racing for the first time this weekend, and we’re looking forward to improving further at the next event.”

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Stake releases hot air balloon football match stunt at 10,000ft

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Stake published a new campaign video on June 23 showing a small-sided football match played on a pitch suspended from a hot air balloon at 10,000ft.

The video features six extreme sports content creators—Nathan Roque, Alessio Papia, Nicolo Contrada, Yasmin Xavier, Sara Vidal, and Carol Chafauzer—playing on a 12m x 20m synthetic grass platform. Stake said the 3,000kg pitch was carried by balloon during a 60-minute flight, with participants later jumping from the platform using parachutes.

The activation sits within Stake’s “It’s All At Stake” brand platform, which the company launched ahead of this summer’s global football tournament. According to Stake, the campaign is being promoted across YouTube, Instagram and X.

Jarrod Febbraio, Director at Stake, said: “This summer sees one of the biggest cultural moments on the planet and simply showing up is no longer enough. Our ambition is to create campaigns that genuinely capture people’s attention, spark conversation and give fans something they haven’t seen before.

“At Stake, we are always looking for ways to push creative boundaries and challenge expectations around sports marketing. Whether it’s our It’s All At Stake campaign or staging a football match thousands of feet in the air, the objective is the same – creating entertainment that resonates with audiences and delivers memorable experiences around the moments they care most about.”

Stake also said the “It’s All At Stake” campaign has generated more than 200 million views across earned and social channels in the first week of the tournament.

The post Stake releases hot air balloon football match stunt at 10,000ft appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Infingame says tournaments and missions drive retention on sweepstakes platforms

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Infingame has published operational observations on what it says is driving player engagement on sweepstakes platforms, arguing that traditional online casino retention tactics don’t consistently translate to the sweepstakes model.

According to the aggregator, the strongest-performing sweepstakes products are built around progression-driven engagement, social-style competition, lightweight onboarding, and highly dynamic promotional systems. “Sweepstakes players behave very differently from traditional casino audiences,” said Jana Filagina, Head of Commercial at Infingame. “The expectation is much closer to entertainment platforms and gaming ecosystems than classic gambling products. Retention is driven by interaction quality, progression, and continuous engagement rather than purely transactional behavior.”

Infingame identified tournament ecosystems as a leading mechanic for repeat participation and session continuity, saying competitive formats outperform static reward campaigns by adding progression loops and achievement motivation. The company said operators using segmented tournament mechanics recorded higher repeat participation rates than those relying mainly on bonus-driven campaigns, and flagged “multiplier races, win races, and progression-based leaderboard systems” as particularly effective for mobile-first audiences due to short-session play patterns.

“Players want activity, not passive rewards,” Filagina said. “The strongest-performing sweepstakes platforms are creating environments where players continuously interact with missions, rankings, tournaments, and achievement systems rather than simply claiming bonuses.”

Infingame also highlighted mission-based challenge systems as a fast-growing retention lever, saying they encourage broader content exploration and higher daily return activity than standard promotional structures. Separately, the company pointed to infrastructure scalability as an operational priority, arguing that mobile-heavy, interaction-focused audiences make responsiveness and gameplay continuity central to engagement performance as operators scale across North America.

The post Infingame says tournaments and missions drive retention on sweepstakes platforms appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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SolutionsHub marks 10 years and plans more overseas offices

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Isle of Man-based regulatory and licensing consultancy says it has opened in Ireland and will announce further locations.

SolutionsHub has marked its 10-year anniversary, highlighting international expansion plans from its Isle of Man base. Founder Lee Hills set up the regulatory and licensing consultancy on 23 June 2016, the day of the Brexit referendum.

The company said it has grown from a one-person operation into what it describes as “the largest regulatory and licensing consultancy on the Isle of Man,” supported by a team that includes former regulators, government officials and compliance specialists. SolutionsHub said it now supports “hundreds of businesses and organisations” across gaming, fintech and other regulated sectors, and has received “more than 55 industry awards, including three EGR awards.”

SolutionsHub said its international footprint has increased, with an office established in Ireland and further overseas offices set to be announced as part of its next stage of development. The company also said it is broadening its work into adjacent regulated industries as regulation and operational complexity evolve globally.

Hills said: “I did not begin with a detailed ten-year plan. I knew the type of business I wanted to create and the standards I wanted it to represent, but what SolutionsHub has become has been built by the people who joined the business and contributed their own knowledge, experience and commitment.

“We have never pursued growth simply for the sake of becoming bigger. We have focused on being consistent, investing in people with genuine regulatory and operational experience and making sure that growth does not come at the expense of the quality of our work.

“That has been a collective effort throughout the past ten years. Every person who has worked with us, supported the business or trusted us to advise them has played a part in reaching this point.

“The opportunity now is to take the same approach into new markets, strengthen our international presence and continue building the expertise our clients will need as regulation becomes increasingly complex.”

SolutionsHub COO Nick Wright added: “When I joined SolutionsHub, it was still a very young business, but the ambition and the standards behind it were already clear,” Wright said.

“What has followed has been a genuine team effort. We have brought together people with significant regulatory, operational and industry experience, and each of them has contributed to the business SolutionsHub is today.

“The company is larger, the team has grown and we now work across more markets, but the underlying principles have remained the same. We want to do the work properly, give clients practical support and build relationships that last.

“Reaching ten years gives us an opportunity to recognise everything the team has achieved together, while also looking ahead to what we can build next.”

The post SolutionsHub marks 10 years and plans more overseas offices appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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