Canada
IOWA SPORTS BETTING FLAT WITH $111 MILLION IN JUNE
Iowa’s pace of sports wagering dropped for the third consecutive month in June, even as revenue jumped and the pace of betting per day held firm. The mostly positive month closed the book on a fiscal year that brought dramatic growth and more than $1.2 billion in wagers in spite of a pandemic and in-person registration requirements that slowed betting for much of 2020, according to analysts from PlayIA.
“The year brought significant challenges to Iowa’s sportsbooks, which made the results all the more impressive,” said Jessica Welman, analyst for the PlayUSA.com Network, which includes PlayIA.com. “The best news is that with the pandemic’s effects on the industry waning, and online registration firmly in place, the last year is only a glimpse of Iowa’s true potential.”
Iowa’s online and retail sportsbooks accepted $111.2 million in June, according to official data released late Thursday. That is down 3.2% from $114.9 million in May. The pace of betting remained $3.7 million per day over the 30 days of June, matching the $3.7 million per day over the 31 days in May.
Net operator revenue rose to $8.4 million in June, up 37.4% from $6.1 million in May. June’s handle resulted in $568,501 in tax revenue.
June’s results closed the book on fiscal year 2020-21, a pandemic-marred year that still brought impressive growth. In June 2020, Iowa’s sportsbooks took in $12.7 million in bets, producing $620,740 in revenue as the pandemic continued to wreak havoc on the U.S. sports schedule. For the entire year, online and retail sports betting accounted for:
- $1.2 billion in wagering
- $90.0 million in gross gaming revenue
- $6.1 million in tax revenue
“With a lighter sports schedule and few local betting events to spur interest, Iowa won’t see significant growth in betting again until the football season,” said Dustin Gouker, analyst for the PlayUSA.com Network, which includes PlayIA.com. “But there is no question that the Hawkeye State is in good position, poised for a fall expansion when Iowa, Iowa State, and the NFL once again draw bettors to sportsbooks.”
In June, $95.1 million in bets were made online, representing 85.6% of the state’s handle. Retail betting accounted for the remaining $16.0 million, up from $15.0 million in May.
William Hill’s sportsbooks accounted for 33.0% of Iowa’s handle in June with $36.65 million in total wagers, even as the operator’s handle ticked down from $37.6 million in May. $34.0 million of June’s wagers were made online. All told, June’s bets produced $1.8 million in net receipts.
Wild Rose, which includes DraftKings and BetRivers, tallied $31.5 million in online and retail wagering, which resulted in $2.5 million in revenue. June’s handle was down from $33.8 million in May and included $31.4 million in online bets.
Diamond Jo, fueled by FanDuel and BetMGM, took in $26.6 million in combined wagers, down from $27.6 million in May. $22.6 million of June’s wagering came online. That was enough to net a market-best $2.6 million in revenue.
Iowa’s menu of online operators is growing, too. Bally Bet went live in late June, the second market the upstart operator has launched in. Meanwhile, a partnership between 888 Holdings and Sports Illustrated promises to bring the new SI Sportsbook to Iowa eventually, and PlayUp Sportsbook confirmed plans to enter the market later this year.
“Iowa is far from reaching its ceiling as a market,” Welman said. “New operators clearly still see untapped potential in the state, and that speaks positively to where the market is heading.”
For more information and analysis on regulated sports betting in Iowa, visit PlayIA.com/news.
About the PlayUSA.com Network:
The PlayUSA.com Network is a leading source for news, analysis, and research related to the market for regulated online gaming in the United States. With a presence in over a dozen states, PlayUSA and its state-focused branches, including PlayIA.com, produce daily original reporting, publish in-depth research, and offer player advocacy tools related to the advancement of safe, licensed, and legal online gaming options for consumers. Based in Las Vegas, the PlayUSA Network is independently owned and operated, with no affiliations to any casino — commercial, tribal, online, or otherwise.
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Bally Bet Sportsbook & Casino app
Bally’s Interactive Launches the New Bally Bet Sportsbook & Casino App in Ontario
Bally’s Interactive, the digital and sports betting division of Bally’s Corporation, has launched the all-new Bally Bet Sportsbook & Casino app in Ontario, Canada. This latest release marks another significant milestone for the company, following the recent app update in New Jersey and a series of successful app launches in the past year, including the introduction of Bally Bet Sportsbook across multiple states and Bally Casino in Rhode Island.
The updated Bally Bet Sportsbook & Casino app represents a major step forward, as it combines the functionalities of the existing Bally Casino app and Bally Bet Sportsbook app into one comprehensive platform. Powered by White Hat Gaming, this new app allows players residing in or traveling to Ontario to conveniently place wagers on both sports and casino games using a single app, account, and universal wallet.
“We are thrilled to introduce the new Bally Bet Sportsbook & Casino app, marking a significant milestone for Bally’s. This integrated platform merges the features of our previous apps, providing players in Ontario with a seamless experience for both sports and casino betting. Our commitment to enhancing the player experience remains at the forefront as we strive to personalize the enjoyment of playing Bally Bet,” said Robeson Reeves, CEO of Bally’s Corporation.
BCLC
Be #GiftSmart: Scratch the Idea of Gifting Scratch & Win Tickets to Kids
BCLC reminds adults to gift responsibly this holiday season
With the holiday season in full swing, BCLC is reminding British Columbians to gift responsibly and scratch lottery products from their shopping lists for kids.
“Scratch & Win tickets can make great stocking stuffers for the adults in your life, but they’re not for kids,” said Ryan McCarthy, BCLC’s Director of Player Health. “The research shows that children who have early encounters with gambling are four times more likely to develop riskier gambling behaviour as they grow up. While people are out shopping for those last-minute gifts, BCLC wants adults to be aware of the potential risks associated with gifting lottery products to children and to consider safer alternatives.”
While Scratch & Win tickets are among the most common ways kids can be introduced to gambling, children are increasingly exposed to various online forms, such as gambling streams.
“With the convergence of gaming and gambling, youth are becoming more exposed to gambling content in online spaces like streaming sites, where creators are able to live-stream their own gambling, usually while playing online slots and instant games,” said Dr. Luke Clark, Director for Gambling Research at UBC. “Our research at the UBC Centre for Gambling shows that a higher frequency of watching online gambling streams is associated with a more positive attitude towards gambling and a high intention to gamble in the future.”
In B.C., it is illegal to sell lottery products to anyone under the age of 19 and BCLC encourages adults to have conversations with the kids in their lives about the risks associated with gambling.
“Open and honest conversations are crucial when it comes to navigating childhood exposure to gambling,” said McCarthy, who shared the following tips to adults:
- Monitor for gambling-related lifestyle changes. For example, developing a positive attitude towards gambling or a preoccupation with video games or streaming sites.
- Be a positive role model. Exhibit safer gambling behaviour and talk about the risks.
- Limit exposure. Monitor kids’ online activities and discourage engagement with gambling content. Explain how gambling is based on chance.
AGCO
Jackpot Digital Receives Approval from AGCO as a Registered Gaming Supplier
Jackpot Digital Inc., a leading provider of innovative dealerless electronic poker gaming solutions, has announced that the Alcohol and Gaming Commission of Ontario (AGCO) has approved the Company to be licensed as a registered Gaming Related-Supplier (the “Supplier License”) under the Gaming Control Act in the Province of Ontario.
This significant achievement allows Jackpot Digital to enter one of the most dynamic and rapidly growing regulated gaming markets in North America. The Supplier License authorizes Jackpot Digital to supply its electronic table games to Ontario’s gaming venues, including casinos and other regulated gaming facilities.
Jackpot Digital’s flagship product, the Jackpot Blitz electronic table game system, offers a modern, dealerless, player-friendly solution that integrates traditional multiplayer poker games with cutting-edge digital technology. The Supplier License will enable the Company to offer its innovative gaming solutions to operators throughout Ontario, driving new revenue opportunities and enhancing player experiences.
“Receiving AGCO’s approval is a major milestone. This approval provides us with the opportunity to offer our top-tier electronic gaming systems to operators throughout all of Ontario, positioning us for further growth in one of the world’s most robust gaming markets. We are excited to bring our innovative products to Ontario’s gaming community and continue our commitment to providing exciting, technology-driven entertainment experiences,” said Jake Kalpakian, CEO of Jackpot Digital.
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