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TOM WEBB JOINS RED KNOT COMMUNICATIONS AS HEAD OF U.S. OPERATIONS

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Experienced sports PR and communications executive joins Red Knot Communications as partner, building Austin, Texas-based U.S. office to service clients with North American and Latin American sports, sports betting and gaming interests

Red Knot Communications has announced that Tom Webb has joined the agency as partner and head of U.S. operations to build Red Knot’s office in the U.S., servicing clients with interests in North America, Latin America and worldwide. Red Knot Communications is the boutique agency founded by Andy Clerkson, Rich Thorp, Camilla Wright and Romilly Evans with offices in the UK and Hong Kong, specializing in sports, sports betting and gaming PR and communications.

Webb, a sports PR and communications expert with over 25 years of experience working for brands including Red Bull, Emirates, and Polo Ralph Lauren, and in Formula 1, the Olympic Games, Major League Soccer and the America’s Cup, will spearhead the agency’s growth in the U.S. and Latin American markets from Austin, Texas.

“We’re delighted Tom has taken up the opportunity to join Red Knot Communications and look forward to bringing his experience, contacts and knowledge of the U.S., Latin American and global sports markets to our client base,” commented Andy Clerkson, Founder and Partner in Red Knot Communications. “We have a diverse, growing list of clients in sports, sports betting, gaming and associated industries who are looking to expand into the North American and LATAM markets. Tom and the team we will build in the U.S. under his leadership are going to add huge value to the work our clients are engaged in, and we’re excited to continue to develop Red Knot Communications globally with Tom on board.”

“I could not be happier to join Red Knot Communications,” added Tom Webb. “My fellow partners are a highly experienced, incredibly well connected group who bring decades of experience of sports, sports betting and gaming PR and communications, and the global media market, and it is an honor to have the chance to help continue to grow Red Knot’s footprint from Austin, the city my family and I have called home since 2014.”

Red Knot Communications was started by Andy Clerkson, Rich Thorp, Camilla Wright and Romilly Evans to bring a fresh approach to PR and communications for the sport, gaming and betting sectors. Red Knot’s combination of skills and deep experience is unique in this sector worldwide.

The partner group has worked with some of the biggest names in media, and operates at the intersection of the growth of sports betting and gaming around the globe with offices in the UK, Latin America, Asia, and now, the U.S.

Red Knot Communications offers a diverse range of PR and communications services, from PR, brand and marketing strategy, to tactical services including press office functions, reputation management, crisis communications planning and activation, content creation, design and social media management. The agency is also experienced in monitoring, evaluation and reporting, enabling brands to work with Red Knot on all stages of PR and communications activities – from planning to activation and through to evaluation.

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CasinoCanada partners with LolaJack Casino to expand Canadian visibility

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CasinoCanada.com has entered into a partnership with LolaJack Casino to increase brand visibility and direct traffic to the platform in the Canadian market, the companies said.

Under the agreement, CasinoCanada will produce and distribute content about LolaJack Casino, including its gaming catalogue, platform features, and operational details. The content will be published in CasinoCanada’s review, comparison, and informational sections, with the stated aim of attracting and redirecting user traffic.

CasinoCanada is a Canada-focused online casino guide operated by SEOBROTHERS.

Eugene Ravdin, Head of PR at SEOBROTHERS, said: “We are pleased to support LolaJack Casino in strengthening its presence in the Canadian market. This partnership is aimed at driving relevant traffic to the platform through CasinoCanada’s content and distribution channels.”

LolaJack Casino is operated by WinLeads and was established in 2026.

The platform operates under a Costa Rican licence issued to Tafico Ltd. Alfie, Affiliate Manager at WinLeads, said: “We are delighted to team up with CasinoCanada to strengthen our brand visibility across Canada. This partnership aligns perfectly with our goal to deliver a top-tier gaming experience to Canadian players through a trusted informational guide.”

The companies said Canadian users have access to a gaming library of more than 11,000 titles from 107 software providers, including Pragmatic Play, Playson, Mascot Gaming, and Hacksaw Gaming.

The post CasinoCanada partners with LolaJack Casino to expand Canadian visibility appeared first on Americas iGaming & Sports Betting News.

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Playson strengthens North American footprint with Caesars Entertainment partnership

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Launch brings slot studio’s award-winning portfolio to an increased player base across Ontario

 Playson, the accomplished digital entertainment supplier, has secured its latest partnership in Ontario with Caesars Entertainment, bringing a new portfolio of titles to Caesars Palace Online Casino, Horseshoe Online Casino and Caesars Sportsbook & Casino.

The agreement will see Playson elevate the industry-renowned operator’s comprehensive online slot collection with an array of top-performing releases from its Hold and Win library, integrated via Light & Wonder’s aggregation platform.

Titles including 4 Pots Riches: Hold and Win, Thunder Coins: Hold and Win and Diamonds Power XXL: Hold and Win will enable players across the province to enjoy feature-led, captivating gameplay experiences, which have already proven successful since Playson first entered the market in 2022.

Playson’s latest tie-up highlights the international recognition of its brand, with its extensive portfolio continuing to drive long-term value for operators worldwide.

Ben Wood, CCO at Playson, said: “Caesars Digital is a prestigious entertainment brand and this partnership reinforces our commitment to deliver player-favourite content to the world’s leading casino operators. We look forward to bringing our proven portfolio to an increased number of players across Ontario and continue strengthening our North American footprint.”

Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, said: “The addition of Playson’s established portfolio of titles broadens the online casino offering for our players in Ontario. This partnership reflects our ongoing focus on advancing the online casino experience across our platforms.”

The post Playson strengthens North American footprint with Caesars Entertainment partnership appeared first on Americas iGaming & Sports Betting News.

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Peter & Sons signs St8 deal to distribute slots in Ontario and the UK

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The content rollout targets two regulated markets via St8’s aggregation platform, giving operators access to titles including Barbarossa Dragon Empire and Zombie Road.

Peter & Sons has signed a partnership with aggregation platform St8 to distribute the studio’s casino content to operators in Ontario and the UK.

The agreement expands Peter & Sons’ reach through St8’s aggregation network, with the initial focus on the regulated Ontario and UK markets.

Operators in both jurisdictions will be able to offer Peter & Sons titles including Barbarossa Dragon Empire, Ghostfather Awakened, Zombie Road, and Sand of Destiny.

Yann Bautista, Founder and Commercial Director at Peter & Sons, said: “Ontario and the UK are both hugely important markets for us, so partnering with St8 represents a very exciting step in our continued expansion. Their aggregation network creates a strong route for bringing our portfolio to operators in these regions, and we’re looking forward to seeing our games reach even more players across both markets. St8’s approach and understanding of regulated gaming make them a natural partner for Peter & Sons.”

David Fall, Business Development Manager at ST8, added: “We are absolutely delighted to be working with Peter & Sons across the UK and Ontario markets. Their bold creative vision, distinctive game design and commitment to player-first entertainment make them an outstanding partner for us. We are excited about what we can achieve together and look forward to bringing their unique portfolio to even more players.”

The post Peter & Sons signs St8 deal to distribute slots in Ontario and the UK appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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