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Antstream Arcade Partners with Samsung for new Boost Proposition

Published

5 years ago

May 20, 2021

Reading Time: 2 minutes

Customers eligible for Samsung Boost can sign up for 3 months’ free premium tier access to Antstream Arcade’s library of over 1,000 iconic games

Leading global classic game streaming service Antstream Arcade today announced a landmark partnership with Samsung UK, which sees Antstream included in the Samsung Boost value added service proposition – available to customers of the recently launched Samsung Galaxy S21 5G Series.

From health and fitness, to entertainment, music and creative platforms, Anstream joins a list of premium experiences within Samsung Boost, which can be found on samsung.com/uk/boost.

As part of this exclusive collaboration, users will be able to access Antstream Arcade’s premium ad-free service for three months free of charge. Following this, Samsung Galaxy S21 5G customers can choose to either subscribe to the service, or continue to play any of Antstream’s 1000+ classic games via its ad-funded freemium service.

By streaming games, customers can play any title they want instantly, with no downloads and emulators required. They can also switch between popular classics, such as Mortal Kombat, Disney’s Super Star Wars titles, Space Invaders and Asteroids, whenever they want, straight from their smartphone wherever there is a WiFi, 4G or 5G connection. Furthermore, Antstream Arcade provides players with access to exciting gaming tournaments and challenges, in addition to its global leaderboards and other social features.

Antstream’s Director of Business Development, Sam Butler, said: “We’re absolutely delighted to be supporting Samsung’s Boost proposition for the launch of its new flagship device in Antstream’s home market. Antstream is one of the only truly device agnostic game streaming services in the world. The power and quality of the new Samsung Galaxy S21 5G models offer a perfect environment in which to enjoy some of the most iconic games of all time, on a device you can carry in your pocket. It’s a really exciting time for gamers and the gaming industry”

“At Samsung, our customers are at the heart of everything we do and we challenge ourselves to deliver to them the best services and technologies that enable the very best experience with us. It is from listening to our customers that Samsung Boost was born,” said Teg Dosanjh, Director of Connected Services and Technology, Samsung UK and Ireland. “We’re excited to give our customers the opportunity to try new experiences through our Boost proposition, and are thrilled to have Antstream on board, who enable our customers to get their game on!”

Antstream Arcade’s library features games from Taito, Atari and Bandai-Namco in addition to titles from Disney and Warner Bros – with playable titles ranging from definitive classics to obscure curios. Antstream Arcade represents one of the only ways players are able to officially access the games of the past while simultaneously supporting the game’s original creators and rights holders.

Boost offers are available to all customers who have already purchased a Samsung Galaxy S21 5G device in the UK and Ireland, in addition to those who purchase up until October 31st 2021. Full terms and conditions and more information on Samsung Boost can be viewed here: samsung.com/uk/boost.

Alona Shevtsova

Sends CEO Alona Shevtsova moderates Global Gaming Expansion panel in Riyadh

Published

5 hours ago

June 25, 2026

Wladimir P.

sends-ceo-alona-shevtsova-moderates-global-gaming-expansion-panel-in-riyadh

Alona Shevtsova, CEO of Sends, will moderate a panel at The Blockchain show on 29^th June, bringing together experts from entertainment, location-based gaming, and content localisation to examine what it takes to build sustainable gaming ecosystems across emerging markets.

The panel, titled “Global Gaming Expansion: Lessons from Untapped Markets,” will structure its discussion across four themes: the growth dynamics reshaping emerging gaming markets; the role of localisation in creating experiences that genuinely connect with new audiences; the infrastructure and communities needed to build gaming ecosystems beyond the game itself; and the lessons and opportunities that will define successful expansion in the years ahead.

Alona Shevtsova plans to frame the discussion around the central challenge for companies looking to expand globally: entering a new market requires far more than bringing an existing product to a new audience. Understanding local cultures, building communities, adapting experiences, and creating ecosystems that allow gaming to grow sustainably are all as important as the product itself.

Alona Shevtsova, CEO of Sends, said:

“The future growth of gaming will come not only from new technologies, but from understanding people — their cultures, communities, and the experiences they want to be part of. Successful expansion will belong to those who can combine global ambition with local understanding.”

The first segment will examine why regions including the Middle East, Africa, and South Asia are becoming increasingly significant for developers, operators, and investors — driven by young audiences, accelerating digital adoption, and new entertainment models creating substantial growth potential. Panellists will explore how consumer preferences differ across markets and what trends among younger audiences are shaping the future of gaming and entertainment.

The third segment will broaden the lens beyond the game itself, exploring the role of location-based entertainment, gaming centres, esports, and experiential destinations in attracting new audiences and building long-term communities. Panellists plan to address how entertainment ecosystems — spanning physical venues, events, and community infrastructure — accelerate gaming adoption in markets where the category is still establishing itself.

Earlier this month, Alona Shevtsova was shortlisted for the 2026 Great British Entrepreneur Awards in the Established Business of the Year category. Her team is also preparing for the Fintech Connect conference in London later this year. Sends will be a leading sponsor of this event.

*Sends is a trade name of SMARTFLOW PAYMENTS LIMITED, registered in England and Wales (Company No.11070048). For more information, visit sends.co .

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