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Genius Sports Acquires FanHub, a Leading Free-To-Play Game Provider

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Acquisition of fast-growing gaming technology platform diversifies Genius Sports’ customer offering and direct-to-fan engagement capabilities

  • Adds new F2P game offering to increase fan engagement and customer retention
  • Allows Genius Sports to offer a more personalized user experience for sports fans across the world
  • Genius Sports’ network is expected to generate significant growth opportunities for FanHub through broad distribution across sports, betting, and media customers
  • Transaction builds on Genius Sports’ track record of acquiring and scaling innovative companies, including Sportzcast Inc. in December 2020

Genius Sports Limited (NYSE: GENI) (“Genius Sports” or “the Company”), the official data, technology and commercial partner that powers the ecosystem connecting sports, betting and media, announced today that it has agreed to acquire FanHub Media Holdings Pty Ltd (“FanHub”), a leading provider of free-to-play (F2P) games and fan engagement solutions. Deal terms were not disclosed.

FanHub, founded in 2012, provides a suite of technology solutions built around three core service offerings: games, betting and social activation. As a global leader in F2P, collectively the FanHub services have become a core feature for gaming operators to engage and retain customers. FanHub’s operations span Australia, the U.K., U.S., and Ukraine.

As part of the transaction, Genius Sports will also acquire FanHub’s suite of F2P games, including fantasy sports, trivia, bracket challenges, pick ’em, and polling games. These will complement Genius Sports’ established offering to sports leagues and federations, sportsbooks, media companies and broadcasters worldwide. FanHub works in partnership with some of the largest companies across Genius Sports’ ecosystem, including the NFL, MLB, MLS, Betway and PointsBet.

Building on Genius Sports’ official data capabilities, the business will integrate FanHub’s solutions across its media services, delivering proven content solutions that help drive customer activity, fan engagement, sponsor activation, and lower cost per acquisition. The new portfolio of F2P games will also help Genius Sports to deliver tailored marketing campaigns alongside live odds, rich data and statistics, video highlights and messaging.

“The acquisition of FanHub will provide our sports, betting and media partners with exciting new content platforms that entirely complement our established data, video and marketing solutions,” said Genius Sports CEO Mark Locke. “This transaction is expected to expand Genius Sports’ global audience and reach while accelerating the convergence of sports, betting and media to engage the modern fan.”

“We are delighted to join the Genius Sports family and excited about the potential opportunities for our clients and staff,” said Chairman of FanHub, Tim Lamb.  CEO and Founder of FanHub, Andrew Cronyn added, “We couldn’t imagine a more complementary partner and together we will offer an even richer fan experience, generate more engagement and offer value to our partners – and fans.”

The transaction is expected to close in the second quarter of 2021, subject to customary closing conditions.

On April 20, 2021, Genius Sports completed its previously announced business combination (the “Business Combination”) with dMY Technology Group, Inc. II (“dMY II”). The Business Combination was approved at a special meeting of dMY II’s stockholders held Friday, April 16. Beginning on Wednesday, April 21, 2021, Genius Sports’ ordinary shares and warrants began trading on the New York Stock Exchange (the “NYSE”) under the ticker symbols “GENI” and “GENI WS”, respectively. With over $145 million in cash and no financial debt on the balance sheet, Genius Sports is poised to continue to capitalize on the considerable growth expected in the global online sports betting market.

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Bragg Gaming Group

Bragg Strengthens Executive Team for Enhanced Content Strategy, North American Growth, and AI-First Transformation

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Bragg Gaming Group has announced the appointment of Morten Tonnesen as its new Chief Operating Officer and the promotion of Garrick Morris to the position of Executive Vice President of Global Content, US and Canada.

These immediate management changes emphasize Bragg’s strategic focus on aggressively scaling and expanding the high-margin content business globally, especially throughout the US and Canada. This global content business demonstrated significant growth, increasing by 76% in Q4-2025 compared to Q4-2024 and achieving 69% growth for the full year 2025 compared to 2024. This growth is supported by the acceleration of the “Bragg AI Brain” initiative and the company’s future presence in key emerging markets, such as Historical and Live Racing and Prediction markets. The organizational realignment represents the necessary final steps following the structural cost changes announced in January 2026.

Matevž Mazij, CEO of Bragg Gaming Group, said: “I’m thrilled to welcome Morten to Bragg and congratulate Garrick on his promotion. Both leaders are highly qualified, bringing extensive iGaming expertise that will be vital as we embark on our next chapter: becoming a global B2B leader in Content, Engagement, and Infrastructure and what we believe will be iGaming’s ‘AI-First’ company. Our cutting-edge tech stack has moved beyond the investment phase and is now a proven cash generator engineered for horizontal scaling.

“We believe their contributions will strengthen our ability to deliver operational leverage, meet our goals to streamline internal processes, enhance overall efficiency across our organization, and advance us further along the path toward EBITDA growth and net profitability. Importantly, with Morten streamlining operations and Garrick focused on U.S. and Global content expansion, we also believe that we are uniquely positioned to provide the robust iGaming ecosystems required by leading players in the evolving Historical and Live Racing and Prediction markets. We believe Bragg will stand out as the sole B2B provider operating at the convergence of iGaming, Sports, and Predictions.”

As Chief Operating Officer, Mr. Tonnesen’s mandate includes driving operational leverage and implementing Bragg’s ambitious artificial intelligence (AI) transformation. The goal of this transformation is to establish Bragg as an AI-First company by 2027. This transition is supported by specific 2027 objectives: ensuring AI-Enhanced Products are standard in over 90% of new launches and integrating AI into more than three-quarters of Bragg’s operational workflows.

Mr. Tonnesen brings over 17 years of progressive leadership experience in the iGaming, sports betting and technology sectors. He is recognized for his expertise in scaling complex businesses, driving cost efficiencies and operational excellence, and successfully executing high-impact initiatives to expand into new markets and achieve profitable growth. Before joining Bragg, Mr. Tonnesen served as Chief Growth Officer at Xtremepush, a leading provider of AI-powered CRM and loyalty marketing. Prior to his role at Xtremepush, which he joined in 2024, he was Chief Commercial Officer at Shape Games, an award-winning digital B2B platform and service provider for the iGaming industry, which was subsequently sold to Kambi. Earlier in his career, he co-founded and successfully exited the sports betting operator BetWarrior, now a major player in LatAm. He also spent six years in various roles at PokerStars. Mr. Tonnesen holds a Bachelor of Science in General Economics and a Master of Science in Strategy, Management, and Organisation from Copenhagen Business School.

Mr. Tonnesen said: “It has been captivating to watch the scale, scope and speed with which Bragg is already building the Bragg AI Brain and, thereby, transforming itself into an AI-first company. With Bragg navigating a combination of increasingly complex regulatory compliance requirements and recent tax headwinds in the Netherlands and other regions, exciting new emerging market opportunities in the U.S. and elsewhere, and potential consolidation in the overall global iGaming and Prediction markets, my near-term focus will be squarely on helping steer the Bragg AI Brain toward protecting the Company’s cash runway and driving its EBITDA growth.”

Mr. Morris first joined Bragg as Senior Vice President Commercial for the U.S. & Canada in 2024. In an iGaming management career spanning more than 15 years, before joining Bragg, he served as Chief Operating Officer at Digital Gaming Corporation, Operations Manager at Microgaming, and IT Platforms Manager at Derivco. Mr. Morris has a Bachelor of Economics from Stellenbosch University.

Mr. Morris said: “Since I first joined Bragg in May 2024, we have significantly expanded our U.S. content footprint through the launch of our newest games, Remote Gaming Server technology, and Player Account Management platform. I look forward to working with the team to help further accelerate growth, including via our planned strategic entrance into the Historical and Live Racing, and Prediction markets segments, with the aim of enhancing value for our shareholders.”

The post Bragg Strengthens Executive Team for Enhanced Content Strategy, North American Growth, and AI-First Transformation appeared first on Americas iGaming & Sports Betting News.

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Wazdan’s North American Growth Accelerates Following FanDuel Alliance

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Wazdan, the player-centric developer, has further strengthened its notable North American presence by forming a partnership with FanDuel, a top iGaming company in the area.

The deal represents a crucial milestone in Wazdan’s continuous global growth, as FanDuel introduces two feature-packed games at the same time in Ontario and Michigan, enabled by Light & Wonder’s aggregation platform.

In Ontario, gamers can experience Mighty Fish: Blue Marlin and 36 Coins, two games that highlight Wazdan’s distinctive blend of familiar themes and performance-focused mechanics. In Michigan, 12 Bells and Hot Slot: 777 Crown will offer players captivating gameplay designs centered on clarity, rhythm, and extensive features.

After the initial launch, FanDuel’s famous iGaming platform, FanDuel Casino, will have its collection expanded by a wide array of new slot games, each meticulously selected to include various Wazdan features that enhance player engagement like Cash Infinity™, Hold the Jackpot, and Sticky to Infinity™, all aimed at increasing entertainment and providing tangible growth for operators.

The newest expansion capitalizes on Wazdan’s progress in North America, succeeding in Michigan, New Jersey, Pennsylvania, and previous entries into West Virginia.

Radka Bacheva, Head of Sales at Wazdan, said: “Partnering with FanDuel represents a major milestone in Wazdan’s North American growth strategy and underlines the strong demand for our engagement-driven portfolio across regulated markets.

“FanDuel’s reach and reputation make them an ideal partner, and launching simultaneously in Ontario and Michigan is a powerful way to introduce our games to new audiences. We are confident that our feature-rich titles and proven mechanics will resonate strongly with players and deliver tangible value for FanDuel as we continue to scale our presence across the region.”

The post Wazdan’s North American Growth Accelerates Following FanDuel Alliance appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Canada

PointsBet Canada to Contest Proposed 5-Day Suspension by AGCO

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PointsBet Canada confirmed it will request a hearing before the independent Licence Appeal Tribunal to contest the Notice of Proposed Order issued by the Alcohol and Gaming Commission of Ontario (AGCO) on February 12, 2026, proposing a five-day suspension of its operator registration.

PointsBet claims that the proposed sanction overemphasized an isolated incident that was a result of human error, not a systemic issue. The company also said that it did not intentionally withhold information from gaming regulators, and it immediately sent the necessary information once it was discovered.

The operator, which launched in Ontario in April 2022, also said that it cooperated fully with the AGCO’s investigation.

“We have a strong compliance record in Ontario and remain fully committed to the highest standards of integrity and player protection. We look forward to presenting our case at the Tribunal,” said Scott Vanderwel, PointsBet Canada Chief Executive Officer.

The post PointsBet Canada to Contest Proposed 5-Day Suspension by AGCO appeared first on Americas iGaming & Sports Betting News.

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