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FSB unites with gamification and loyalty specialist Captain Up

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Operators powered by the award-winning sports betting and iGaming technology provider can now drive activity and loyalty through gamification, behavioural psychology and social tools

FSB, the progressive platform provider and challenger brand, has partnered with award winning cloud-based gamification and loyalty platform, Captain Up, in a major boost to its burgeoning online sportsbook and casino offering.

The partnership will allow operators powered by FSB’s award-winning full tech-stack sportsbook and casino solution to maximise customer activity and drive loyalty through the use of gamification, behavioural psychology and smart social tools.

This includes the ability to create and launch scheduled and targeted segmented campaigns, matching rewards and bonuses within various categories and channels.

Shaan Balani, Head of Product at FSB, said: “It’s been a busy start to 2021 at FSB with new partners and new product integrations and we’re delighted this momentum continues on the back of our new agreement with Captain Up.

“Captain Up allows our partners to run highly targeted campaigns to different player categories to ensure the bonuses they receive are perfectly aligned with their playing preferences and patterns.

“This deal is just another example of how we are constantly improving the FSB platform to make sure that our partners have the technologies and tools required to deliver a superior player experience.”

Uri Admon, Chief Executive Officer at Captain Up, said: “We aim to push the boundaries of innovation in iGaming with features such as Progressive Jackpots, Social Tournaments Avators and Smart promotions.

“Captain Up is dedicated to maximising engagement, providing personal, gamified tools, analysing multiple data points, reacting with relevant feedback, supporting various KPIs and adhering to the dynamic regulatory guidelines in markets around the world. We’re excited to be offering our products to operators via FSB.”

In a further boost to the FSB product, this latest news comes just three weeks after the provider joined forces with Incentive Games to provide its operator partners with access to a range of free to play and pay to play games that work particularly well in new and emerging markets.

The supplier has also recently signed major platform deals with operators in Europe, including German iGaming group OGaming, and has been expanding its footprint in the fast-growing US market via a strategic alignment with USBookmaking.

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BMM Testlabs to Exhibit at SiGMA Asia Summit 2026

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BMM Testlabs announced its participation in the SiGMA Asia Summit May 31-June 3 at the SMX Convention Center Manila.

Attendees can visit BMM Testlabs at Stand No. 2619 to learn how the Company supports suppliers, operators and regulators across regulated gaming markets worldwide through its comprehensive compliance and product certification services.

BMM will highlight its ability to test and certify gaming products to every regulator’s standard, anywhere in the world.

In the Philippines, BMM Testlabs is licensed to provide testing and certification services for slot machines, table games, electronic table games, iGaming, bingo, retail and online sports betting, poker and mobile gaming solutions.

BMM Testlabs’ Vice President, Business Development – Asia Jeffrey Fong said: “SiGMA Asia Summit continues to be an important event for the gaming industry across the Asia-Pacific region. We are proud to support suppliers, operators, and regulators with trusted compliance expertise that helps bring products to market efficiently and responsibly. Our global experience, combined with our strong regional knowledge, allows us to help our customers grow confidently in regulated gaming markets throughout Asia and beyond.”

BMM Testlabs continues to expand its support of regulated gaming markets worldwide through its global network of laboratories and technical experts, helping customers achieve faster market access while maintaining the highest standards of quality, security and regulatory compliance.

The post BMM Testlabs to Exhibit at SiGMA Asia Summit 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Amusnet

Amusnet Hosts Second Charity Run to Empower Bulgarian Athletes

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For a second consecutive year, Amusnet united employees, families, friends and sports enthusiasts around a meaningful cause through the Amusnet Charity Run. It is a corporate initiative combining active lifestyles, teamwork and social impact. The event was initiated by Konstantin Ivanov, Director, Engineering Casino at Amusnet, and has quickly become a growing tradition within the company.

This year’s edition attracted nearly 200 participants, including representatives from almost every division across the organisation, with especially strong involvement from the technical, product, compliance and production teams. Employees took part alongside family members and friends, turning the event into a celebration of community spirit and shared values.

The initiative aims to support athletes from the National Paralympic Organisation in their preparation for upcoming national and international competitions. For every kilometre completed, Amusnet donated funds to the Organisation in support of the athletes and their future participation in competitions, reflecting the idea that sport unites people, builds resilience and drives positive change.

Participants collectively covered an impressive 960 kilometres, and the atmosphere throughout the event reflected strong engagement and enthusiasm across all levels of the company, from employees and specialists to division leads and management representatives. Many colleagues joined the initiative for a second consecutive year, further reinforcing the event’s importance within the company culture.

“This event is a sporting challenge for us, but also reflects the spirit of solidarity and responsibility shared across the company. Seeing so many colleagues and their families personally support this cause proves that when people unite around a meaningful mission, they can create real impact,” said Konstantin Ivanov, Director, Engineering Casino at Amusnet and initiator of the Charity Run.

Ilia Lalov, Chairman of the National Paralympic Federation, said: “Support like this is invaluable for our athletes. Beyond the financial contribution, initiatives such as the Amusnet Charity Run send a strong message of respect, inclusion, and encouragement to the entire Paralympic community. We are grateful to everyone who stood behind this cause.”

The post Amusnet Hosts Second Charity Run to Empower Bulgarian Athletes appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Amusnet Greece

Amusnet Goes Live with Superbet in Greece

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Amusnet Greece has launched its portfolio on Superbet.gr, marking an important step in strengthening its presence in the Greek regulated market.

Through this partnership, the players can now enjoy a selection of Amusnet’s most popular and proven titles, known for their engaging gameplay, reliability and high-quality design. The rollout features 69 top-performing titles, providing a robust selection of content from day one.

The initial release for Greece includes world-renowned games such as Shining Crown and Shining Crown Buy Bonus, the 14 Golden Coins Link Jackpot titles and the popular “Hot” series featuring Super Hot, Power Hot and Burning Hot. These games offer players a balanced mix of classical mechanics and modern features, tailored to the local audience’s preferences.

“We are grateful to be part of Superbet’s entry into the Greek market and excited about the opportunities this partnership brings. With our strong local presence and proven performance in the market, we are confident we can support Superbet in building a competitive and engaging offering from day one,” said Jelena Stankovic, Director at Amusnet Greece.

“Partnering with Amusnet, a globally renowned provider with strong traction in the Greek market, marks another milestone in our ambitious growth journey, while elevating our commitment to delivering a next-level, immersive entertainment experience for our customers,” said Stathis Leontaritis, Casino Lead at Superbet Greece.

The launch further reinforces Amusnet’s commitment to expanding its footprint in key regulated markets while delivering tailored, high-quality content to local audiences through trusted partners like Superbet.

The post Amusnet Goes Live with Superbet in Greece appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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