Canada
Harrah’s Resort Atlantic City To Open Five New Dining, Nightlife, & Spa Concepts This Spring

Building on its legacy of four decades of success in the Atlantic City market, the Marina District’s first casino-hotel, Harrah’s Resort Atlantic City, announced today it will debut five new offerings this spring that introduce a brand-new spa and four new dining, nightlife and entertainment concepts for guests to enjoy.
Following the excitement of Caesars Entertainment’s recently-announced commitment of $400 million in capital investment and improvements into its Atlantic City resorts over the next three years, which includes upgrades to guestrooms and suites in Harrah’s Atrium Tower, Harrah’s Resort will additionally unveil five new offerings that will further complement the new guestroom renovations. These enhancements to the overall resort include:
The Spa at Harrah’s Resort – a first-class spa experience conveniently situated adjacent to The Pool, Fitness Center, and The Waterfront Conference Center
The Lobby Bar – an expanded and upgraded bar experience that will serve as the ultimate pre and post destination for an evening out at the resort with top-shelf selections, craft cocktails, and over 70 variations of whiskey and spirits
The Baywalk at Harrah’s – an outdoor, bayside container bar with dining and live music
Rum Point Crab House – a fresh crab and seafood restaurant with scenic sunsets and water views
A new dining and nightlife experience at the resort’s famous Pool at Harrah’s.
“Harrah’s Resort was the very first casino to open in the Marina District more than 40 years ago. It helped transform the area into a sophisticated resort destination within the market,” said Gregg Klein, Senior Vice President and General Manager for Harrah’s Resort Atlantic City. “Four decades later, we are continuing to evolve and introduce brand-new amenities and first-to-market experiences here in Atlantic City. Building on our recently-announced room enhancements to our Atrium hotel tower, these five new concepts will further position our resort as the ultimate summer destination with something for everyone under one roof.”
All five new offerings will open in time for Memorial Day weekend, with the first phase of the Atrium Tower project completed by Summer 2021.
The All-New Atrium Hotel Tower at Harrah’s Resort
The all-new Atrium Tower at Harrah’s Resort is part of Caesars Entertainment’s commitment to $170 million in hotel renovations in the Atlantic City market. The tower offers spectacular views and fresh design elements in rooms ranging from 450 to 700 square feet per room.
Designed by Interior Image Group, the remodeled guestroom and suites were inspired by the casino’s upscale, yet accessible brand of hospitality with rich elements that are fun, lively and vibrant playing off the resort’s sophisticated Marina District locale. Renderings of the Atrium Tower guestrooms and suites are available HERE.
The Spa at Harrah’s Resort
Debuting May 2021
Opening this May, The Spa at Harrah’s Resort will be a new peaceful oasis for guests to enjoy and recharge for an evening out at the casino-hotel. This state-of-the-art sanctuary will allow guests to take a break from the action in sophisticated style. The sprawling spa retreat will feature 23 treatment rooms, including a deluxe couples suite, complete with an in-room Jacuzzi and fireplace, and a menu of customized spa and salon services, which include skincare, massage and body treatments, as well as nail care, makeup artistry and hair design. Amenities will include individual flat-screen televisions that grace the cutting-edge manicure stations and pedicure chairs, both an in-spa retail and makeup boutique, a hair styling area and separate female and male “wet zones” complete with steam room, sauna and Jacuzzi pool surrounding a fireplace. At this pampering paradise, guests can also relax poolside at Harrah’s spectacular glass dome pool complex located directly across from the spa where the temperature is 82 degrees all year long.
The Lobby Bar
Opening May 2021
Harrah’s Resort will enhance The Lobby Bar, which is located in the center of the property, doubling the size of the existing bar. It will offer a relaxed, casual environment for guests to grab a specialty drink or classic cocktail. The extensive menu will feature a variety of spirits and creative handcrafted cocktails such as the Fire Flight, a house-made cinnamon elixir shaken with three whiskeys and bourbons and the Sage Peppercorn Smash, made with fresh lemon, sage and mint muddled with house-made peppercorn sage simple syrup, finished with Dad’s Hat Rye whiskey. A variety of local craft beer, bottled beer and wine will also be featured.
The Baywalk at Harrah’s Resort
Opening Late May 2021
Inspired by the success of outdoor, bayside dining at the resort last summer, The Baywalk at Harrah’s Resort will be the ultimate summer destination in Atlantic City with live music, selections from the new Rum Point Crab House’s raw bar, and drinks along the water. With stunning views and refreshing bay breezes, The Baywalk will feature a custom-designed container bar, offering signature cocktails and drinks. The dining menu will feature a wide array of selections that will complement entertainment, games and interactive activities outside in the open air, including live music throughout the week. Signature bites include the Baywalk Burger, featuring aged Angus Beef paired with white cheddar and served with freshly prepared chips.
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BetVictor
BetVictor Canada launches Tracy McGrady Safer Gambling campaign

BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.
Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.
To further enhance the campaign’s reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm – 9:00pm) on select dates until April 5th, 2025.
The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.
BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.
Mark Harper, Head of Emerging Markets at BV Group, said: “BetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.
“In using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictor’s safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.”
The post BetVictor Canada launches Tracy McGrady Safer Gambling campaign appeared first on Gaming and Gambling Industry in the Americas.
AGCO
AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers

The Alcohol and Gaming Commission of Ontario (AGCO) has served BetMGM Canada Inc. with an Order of Monetary Penalty (OMP) of $110,000 for violations of the Registrar’s Standards for Internet Gaming.
In two separate incidents in 2024, BetMGM engaged marketing companies who offered cash to members of the public in return for opening new BetMGM accounts. The marketing activities occurred in public forums, such as a major national trade conference. Under AGCO’s Standards, operators are responsible for the conduct of their third-party suppliers who are contracted to support the operator’s Ontario gaming business, and must require their third-parties to meet Ontario laws, regulations and standards (Standard 1.19).
Ontario is one of the first jurisdictions in the world to establish and enforce rules that strictly limit high-risk inducement advertising and marketing in the online gambling industry. Registered iGaming operators are prohibited from offering gambling inducements, bonuses and credits as part of their broad public advertising and marketing activities (Standard 2.05). These Standards exist to protect Ontarians from predatory advertising and promotional marketing practices in order to limit the risk of gambling-related harm.
A registered operator served with an OMP by the AGCO has the right to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), which is an adjudicative tribunal independent of the AGCO and part of Tribunals Ontario.
QUOTE
“Responsible gambling safeguards and the protection of Ontarians on registered gaming sites is among our key priorities. The AGCO monitors the activities of all registered operators and their third-party suppliers to ensure they are meeting our high standards and we continue to take strong action to ensure they operate within the public interest.”
Dr. Karin Schnarr, Chief Executive Officer and Registrar – AGCO
ADDITIONAL INFORMATION
BetMGM Canada Inc. failed to comply with the Registrar’s Standards for Internet Gaming. Specifically, the licensee failed to comply with the following provisions of the Standards:
- 1.19 Operators are responsible for the actions of third parties with whom they contract for the provision of any aspect of the Operator’s business related to gaming in Ontario and must require the third party to conduct themselves in so far as they carry out activities on behalf of the operator as if they were bound by the same laws, regulations, and standards.
- 2.05 Advertising and marketing materials that communicate gambling inducements, bonuses and credits are prohibited, except on an operator’s gaming site and through direct advertising and marketing, after receiving active player consent.
Contrary to the Standards, BetMGM Canada Inc. and/or their affiliates allegedly engaged in the following activities:
a) | On or about January 13 and 14, 2024, BetMGM representatives were alleged to have attended the National Franchise Show and were offering $100 in cash to new players for opening a new account and depositing $15. |
b) | On or about March 11, 2024, BetMGM acknowledged that its marketing affiliate “Above the Street” had engaged in prohibited inducement marketing. The conduct resulted in 377 player sign-ups and $127,180.00 in commissions to “Above the Street”. |
c) | On or about April 13, 2024, another BetMGM marketing affiliate “Maple Leaf Marketing” engaged in prohibited inducements and marketing to induce on-site activations and acquire new players. The conduct resulted in 94 player sign-ups and about $34,000.00 in commissions paid to “Maple Leaf Marketing”. |
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BCLC
BCLC Launches “What’s played here stays here” Campaign

BCLC’s new “What’s played here stays here” campaign is issuing an important reminder to British Columbians who choose to gamble – specifically that all net profit its operations generate stays in B.C. to help fund critical services like education, health care and community programs.
The campaign also reinforces that all other gambling websites operating in B.C. are illegal and take away funds from critical community programs and services.
“Across B.C. and Canada, we’ve seen incredible groundswell around the importance of buying and supporting local, and that’s no different for British Columbians who choose gambling for their entertainment. We want our B.C. players to know they can find a world-class gambling experience in their own backyard, whether it’s at one of our 33 casinos, 3,400 lottery retailers, or online at PlayNow.com, and that the proceeds from their play with BCLC make a positive impact at home in their community,” Pat Davis, President and CEO of BCLC, said.
Along with illegal online gambling websites, BCLC also competes with Washington State and Las Vegas casinos, all of which aggressively market to B.C. residents.
“BCLC continues to raise awareness that these gambling options do not support B.C.’s economy and take away funds from vital provincial and community-based programs and services. In a time when British Columbians are standing united, we want to reinforce that playing together with BCLC helps make B.C. even better,” Pat Davis added.
The post BCLC Launches “What’s played here stays here” Campaign appeared first on Gaming and Gambling Industry in the Americas.
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