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Football: Respect and dialogue needed to restore normality as breakaway league is strongly disapproved
The FIFA President emphasised his full support to the European sports model, a successful model of openness and inclusivity, promotion and relegation
FIFA President Gianni Infantino has called for respect and dialogue as he expressed FIFA’s strong disapproval of the proposed European breakaway league project, and has requested that the concerned parties consider their position in line with respecting the institutions that exist to protect the interest of national, European and global football.
“FIFA is an organisation which is built on values, the true values of sport,” said the FIFA President in his address to the 45th Ordinary UEFA Congress in Montreux, Switzerland. “It is an organisation that is built on our statutes, the statutes that define the institutional framework, with the pyramid, with FIFA, the confederations, the associations, the leagues, the clubs, the players. And at FIFA, we can only strongly disapprove the creation of a super league which is a closed shop, which is a breakaway from the current institutions, from the leagues, from the associations, from UEFA and from FIFA, which is outside of the system. There is no doubt whatsoever of FIFA’s disapproval for this.”
The FIFA President emphasised his full support to the European sports model, a successful model of openness and inclusivity, promotion and relegation, and a model that he promoted in his 16 years at UEFA: “FIFA is here, and I am here today as FIFA President, to bring full support to European football, to UEFA, and the 55 member associations of UEFA and of FIFA, to the leagues, clubs, players and to fans. To all the fans, all over Europe, and actually all over the world as well.”
“We can see that there is a lot to throw away for the short-term financial gain of some,” the FIFA President added. “People need to think very carefully, they need to reflect, and they need to assume responsibility. They need to think not only of their shareholders, but they need to think about all the people, of all the fans, of all those who have contributed to make European football what it is today. It goes back not only decades, it goes back more than one hundred years. People – with love, with passion, with commitment – have created all this. And we need to protect this. It is our task.”
“FIFA is a democratic organisation, an organisation that is open,” the FIFA President concluded. “Everyone can bring ideas and proposals, but always with respect for the institutions, leagues, associations, UEFA and FIFA. With respect for the history and with the respect for the passion of so many people around the world. I understand as well that in these particular days, emotions are very high, but we need to always keep the line. Football is hope, and it is our responsibility to make hope reality. So we hope that everything will go back to normal, and that everything will be settled, but always with acting responsibly, with respect, with solidarity, and always in the interest of national, European and global football.”
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BetConstruct AI confirms SiGMA Asia 2026 presence in Manila
Supplier plans to pitch a World Cup 2026 sportsbook bundle and its AI Suite at Stand 2572 on June 2–3.
BetConstruct AI will exhibit at SiGMA Asia 2026 in Manila, Philippines, on June 2–3, the company said, appearing at Stand 2572.
At the show, BetConstruct AI said it will highlight a “Best Sportsbook for the World Cup 2026” bundle built around “Special Bets, Powerfull, and Bet on League.” The company positioned the package as ready for operator activation without development work.
BetConstruct AI also said it will showcase its AI Suite, including “CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI,” aimed at use cases such as churn prediction, risk consolidation, personalised casino experiences, and conversational sportsbook engagement.
As product context, the company cited its sportsbook and casino platforms, including “140,000+ pre-match events and 90,000+ live matches monthly” and “45,000+ games from 350+ providers via a single API.” It also highlighted its “Affigates Affiliate Ecosystem” with “7,000+ vetted affiliates and AI-based scoring.”
The company said new partners signing via the show can access commercial incentives, including “a 50% platform setup discount from day one,” “100% Core Suite Access free for the first 3 months (50% off for months 4–12), and third-party tools at 51% off for the first 3 months.”
The post BetConstruct AI confirms SiGMA Asia 2026 presence in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
celebrity-partnerships
Pascal Gaming signs Ronaldinho for football-themed crash and slot titles
First release is Avinho R10, followed by June launch Fortune Ronaldinho as the studio lines up more titles ahead of the World Cup season.
Pascal Gaming has partnered with Brazilian football player Ronaldinho to launch a dedicated portfolio of games inspired by the athlete, the company said on 26 May, 2026.
The planned pipeline includes crash games, slots and additional titles set to roll out through the year. Pascal Gaming said the initiative is aimed at both Brazil and international markets, and will be supported by tournaments, promotional activity and special events tied to the Ronaldinho-branded portfolio.
The first game confirmed is Avinho R10, described as a crash-style title featuring Ronaldinho “above Brazil” in an aviation-themed experience. A second game, Fortune Ronaldinho, is scheduled for release in June and is positioned as a slot-inspired title.
“Ronaldinho is one of the most recognisable and loved football personalities in the world, so for us this collaboration is much more than a game launch. It is a global entertainment project that combines football culture, emotionally engaging gameplay and strong promotional activities ahead of the World Cup,” said Armen Mnaskanian, Head of Sales at SoftConstruct Gaming Content.
Pascal Gaming said it has been expanding its crash game portfolio during 2026 and investing in localised, character-driven content across Latin America, Africa and Asia. The company added that more Ronaldinho-themed titles and marketing campaigns will be revealed in the coming months.
The post Pascal Gaming signs Ronaldinho for football-themed crash and slot titles appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
brand-marketing
Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250
The JUSTIN2026 campaign was shot in Denver and rolls out over four weeks ahead of the 14 June event at the White House.
Duelbits has launched a branded content campaign with UFC interim Lightweight Champion Justin Gaethje, timed to UFC Freedom 250 at the White House on Saturday 14th June.
The campaign, branded JUSTIN2026, was shot on location in Denver, Colorado by UK-based creative agency YRDS. Duelbits said the content is designed as a “premium, cinematic series” and will roll out in phases over the next four weeks, peaking on event day.
According to the company, the campaign was planned before UFC Freedom was officially confirmed. Duelbits framed the early commitment as part of a strategy to move faster than traditional sportsbooks around major cultural moments.
“We didn’t want to create another sportsbook promo,” said Jasper Hoekert, Chief Marketing Officer at Duelbits. “We wanted to create something that combat sports fans want to watch, content built around Justin’s authenticity and intensity, not just his fight record. We were planning this before the White House event was even officially confirmed. When you believe in the magnitude of a moment, you don’t wait for permission to act on it.”
“Duelbits came to me with a vision, not just a brief,” said Gaethje. “They wanted to create something that reflected the reality of what I do and who I am, with no smoke and mirrors. When a brand shows up with that kind of conviction and creative ambition, you back it. This campaign is going to be something people remember.”
The post Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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