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Football: Respect and dialogue needed to restore normality as breakaway league is strongly disapproved
The FIFA President emphasised his full support to the European sports model, a successful model of openness and inclusivity, promotion and relegation
FIFA President Gianni Infantino has called for respect and dialogue as he expressed FIFA’s strong disapproval of the proposed European breakaway league project, and has requested that the concerned parties consider their position in line with respecting the institutions that exist to protect the interest of national, European and global football.
“FIFA is an organisation which is built on values, the true values of sport,” said the FIFA President in his address to the 45th Ordinary UEFA Congress in Montreux, Switzerland. “It is an organisation that is built on our statutes, the statutes that define the institutional framework, with the pyramid, with FIFA, the confederations, the associations, the leagues, the clubs, the players. And at FIFA, we can only strongly disapprove the creation of a super league which is a closed shop, which is a breakaway from the current institutions, from the leagues, from the associations, from UEFA and from FIFA, which is outside of the system. There is no doubt whatsoever of FIFA’s disapproval for this.”
The FIFA President emphasised his full support to the European sports model, a successful model of openness and inclusivity, promotion and relegation, and a model that he promoted in his 16 years at UEFA: “FIFA is here, and I am here today as FIFA President, to bring full support to European football, to UEFA, and the 55 member associations of UEFA and of FIFA, to the leagues, clubs, players and to fans. To all the fans, all over Europe, and actually all over the world as well.”
“We can see that there is a lot to throw away for the short-term financial gain of some,” the FIFA President added. “People need to think very carefully, they need to reflect, and they need to assume responsibility. They need to think not only of their shareholders, but they need to think about all the people, of all the fans, of all those who have contributed to make European football what it is today. It goes back not only decades, it goes back more than one hundred years. People – with love, with passion, with commitment – have created all this. And we need to protect this. It is our task.”
“FIFA is a democratic organisation, an organisation that is open,” the FIFA President concluded. “Everyone can bring ideas and proposals, but always with respect for the institutions, leagues, associations, UEFA and FIFA. With respect for the history and with the respect for the passion of so many people around the world. I understand as well that in these particular days, emotions are very high, but we need to always keep the line. Football is hope, and it is our responsibility to make hope reality. So we hope that everything will go back to normal, and that everything will be settled, but always with acting responsibly, with respect, with solidarity, and always in the interest of national, European and global football.”
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With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.
Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.
The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.
Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.
During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.
“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.
The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.
The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BetConstruct AI, a global iGaming platform provider, will present its full ecosystem at Stand N150 during SiGMA South America 2026, taking place from April 7–9 in São Paulo, Brazil.
With South America rapidly emerging as one of the most dynamic iGaming regions, BetConstruct AI is positioning itself as a key partner for operators looking to scale efficiently and competitively. The company delivers a vast offering, including over 140,000 pre-match events, 90,000+ live matches monthly, and 45,000+ casino games from 350+ providers.
One Platform, Multiple Growth Drivers
Visitors to Stand N150 will experience live demos across six core solution areas:
Acquisition, Content & Entertainment
A comprehensive offering spanning sportsbook, casino aggregation, affiliate marketing through Affigates, and six flexible front-end solutions, including crypto-ready platforms.
Payments & Licensing
With 500+ payment integrations and a fully managed licensing service, BetConstruct AI enables operators to enter regulated South American markets with confidence and compliance.
Retention & CRM
AI-powered CRM tools predict churn up to 14 days in advance, identify high-value players early, and automate personalized engagement across multiple channels. A game recommendation engine further enhances player activity and revenue potential.
Risk Management
The Umbrella AI system combines sportsbook and casino risk, AML, and responsible gaming into a unified solution. Advanced tools detect fraudulent behavior early and forecast negative-value players well in advance.
Operational Services
End-to-end support includes licensing, digital marketing, CRM management, trading, risk control, and infrastructure protection.
BetConstruct AI Poker
A flexible B2B poker network offering turnkey, white-label, or API integration, supported by strong liquidity, built-in security, and Web3-ready infrastructure.
World Cup-Focused Engagement Tools
To help operators maximize opportunities around the 2026 World Cup, BetConstruct AI is introducing two zero-cost promotional solutions:
Powerfull (Pre-Tournament Campaign)
A challenge-based campaign running before kickoff, rewarding players with Free Bets that accumulate and activate during the tournament—driving engagement, reactivation, and cross-product activity.
Bet on League (In-Tournament Hub)
A fully integrated World Cup hub featuring standings, schedules, and interactive tools that convert fan engagement into betting activity. It includes AI-powered bet suggestions and requires no additional development or fees.
Beyond the Expo
In addition to the exhibition, BetConstruct AI will host an exclusive Harmony ChoiceMe event on April 7 at Tetto Lounge in São Paulo, offering industry leaders a premium networking environment.
As the South American market accelerates, BetConstruct AI invites operators to visit Stand N150 to explore how its platform, tools, and expertise can drive the next phase of growth.
The post BetConstruct AI Showcases Full Platform at SiGMA South America 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.
Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.
The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.
Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.
During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.
“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.
The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.
The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Americas iGaming & Sports Betting News.
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