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IMG ARENA acquires FlightScope Services to boost data collection and delivery solutions for rights holders

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Data technology and software company co-developed IMG ARENA’s pioneering data system for European Tour

IMG ARENA, a leading sports betting service and content hub, has today acquired FlightScope Services, the data collection, audio-visual production and tracking technology specialist in golf and tennis.

Based out of Gliwice, Poland, FlightScope Services will be fully incorporated into the IMG ARENA offering under the continued oversight of Jacek Gronek and Wojtek Szumilas, who will join IMG ARENA, along with approximately 160 employees. Gronek joins the IMG ARENA leadership team as VP Rightsholder Services. Szumilas is Head of Technology.

IMG ARENA will invest significant funds and resource to introduce FlightScope Services’ innovative technology into other sports in its portfolio, including football, basketball and volleyball, and major US sports.

IMG ARENA will also use the FlightScope Services’ technology to introduce additional products and services to federations and rights holders under the new pillar of IMG ARENA Rightsholder Solutions.

Freddie Longe, Managing Director, IMG ARENA, said: “This is a very exciting acquisition for IMG ARENA. The integration of FlightScope Services technology is a fundamental part of our growth strategy and provides the foundation for the launch of our new Rightsholder Solutions. This new pillar within IMG ARENA will see us enhance the services we provide to rightsholders to include automated and manual content creation, content governance and operational excellence.”

He added: “The acquisition allows IMG ARENA to enrich our innovation in fan engagement via the development of data and audio-visual content, while creating new content and commercial opportunities for federations and rights holders across our portfolio.”

Jacek Gronek, VP Rightsholder Services, IMG ARENA, said: “FlightScope Services joining the IMG ARENA business is a natural union born out of synergies in product, customer base and, most importantly, culture and vision. It will enable us to leverage our knowledge, strengths and resources to deliver an enhanced range of best-in-class services and technologies across multiple sports.”

IMG ARENA has worked extensively with FlightScope Services since 2013. The two organisations co-developed the ground-breaking data collection system used by IMG ARENA to record the data from every shot played on the European Tour, through tracking and marking the ball to within millimetres of its position on the course. The state-of-the-art, live scoring capture system has delivered a wealth of previously inaccessible data and powered a range of exciting new live betting markets.

The companies also partner on producing live streaming and data collection across ATP Tour events.

FlightScope was founded by Henri Johnson in 1989. Following the sale of FlightScope Services to IMG ARENA, Johnson will retain the FlightScope brand name and continue to operate professional and consumer product divisions.

Headquartered in London, IMG ARENA works with more than 470 leading sportsbook brands worldwide to deliver live streaming video and data feeds for more than 45,000 sports events annually, as well as for on-demand virtual sports products including the UFC Event Centre. In 2020, more than 210 million hours of IMG ARENA content was watched by 69 million unique viewers around the globe. IMG ARENA’s clients include the ATP, UFC, European Tour, PGA Tour, the FA, and Serie A.

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Regulating the Game Global Awards: First-Ever Winners Announced

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Regulating the Game has declared the winners of the first RTG Global Awards, honoring exceptional leadership, stewardship, and excellence in gambling policy and regulation, safer gambling practices, compliance, technology, and community results.

The Awards were created to recognize the people, groups, and innovations that significantly contribute to integrity, public trust, and sustainable progress in the sector. After substantial worldwide involvement in the first year, victors have now been chosen in all six categories by an impartial judging panel made up of senior leaders with knowledge across industry, law, integrity, governance, and safer gambling.

The 2026 RTG Global Award winners are:

• Leadership Voice — Danny Munk, Wests Illawarra
• Safer Gambling Champion — Gamble Alert
• Compliance Excellence — Dominic Monti, Wests Illawarra
• RegTech Solution of the Year — Cherry Hub
• Community Impact Initiative — Nathan Reeves, Unibet
• Emerging Leader — Michael Simone, Bankstown Sports

The award winners showcase the diversity of leadership throughout the sector, from individuals steering the industry with vision and intent to those promoting excellence in compliance, innovation, responsible gambling, and community engagement.

RTG Founder and Principal at Vanguard Overwatch, Paul Newson, said the inaugural winners had set a strong benchmark for future years: “The inaugural RTG Global Awards were established to recognise substance, integrity and measurable contribution across the sector. This year’s winners represent the calibre of leadership, innovation and commitment required to strengthen regulatory practice, improve industry capability and deliver better outcomes for communities.”

“What distinguishes these recipients is not simply professional achievement, but their contribution to lifting standards, advancing safer gambling, strengthening compliance and demonstrating leadership in areas that matter to public confidence and sector credibility.”

The quality of this year’s nominations resulted in a very competitive field, with finalists chosen from an exceptional group of candidates in every category. Being shortlisted was already a noteworthy accomplishment, showcasing the quality of work, leadership, and contributions made by the finalists, while the eventual winners came from an incredibly competitive group.

The winners were selected following an independent assessment process led by a judging panel comprising:
• Don Hammond, Chief Executive Officer, Leagues Clubs Australia
• Jamie Nettleton, Former President, International Masters of Gaming Law and Partner, Addisons
• Khalid Ali, Chief Executive Officer, International Betting Integrity Association (IBIA)
• Tracy Parker, Senior Vice-President – Accreditation, Advisory and Insights, Responsible Gambling Council (Canada)

The RTG Global Awards form part of the broader Regulating the Game program, which brings together regulators, industry leaders, compliance professionals and innovators to examine critical issues, advance policy dialogue and strengthen sector capability.

The post Regulating the Game Global Awards: First-Ever Winners Announced appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Seasonal Campaigns and Tournaments: Q&A w/ Olga Pronak Head of Key Account Management at Evoplay

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How are seasonal campaigns and tournament-based mechanics changing the way players engage with slots compared to traditional gameplay?

Right now, we see that tournament mechanics and seasonal campaigns increase player engagement by introducing additional layers of success and rewards. However, we cannot say this with complete certainty yet, as we need more time to observe long-term patterns. Sometimes players simply do not have time to join short promotions, as they are busy with their daily lives. At the same time, running shorter campaigns of around three months gives players multiple chances to compete while maintaining high engagement throughout the promotion.

What makes limited-time events and promotional layers so effective in driving retention and repeat play?

By now, the gaming industry is very familiar with tournaments and, more recently, prize drops. However, in today’s environment, where people are used to receiving new information in short 30-second videos every day, it can become boring for a player to see and play the same things everywhere, even though they enjoy tournaments. A greater number of promotional layers gives players a sense of novelty and fresh engagement.

We saw this in practice with our Big Adventures campaign, which ran in phases featuring Tournaments, Prize Drops, and Wheel of Fortune rather than a single promo. Prize draws were held every three months, offering high-value rewards such as iPhones, alongside in-game rewards and additional chances to win through Tournaments, Prize Drops, and Wheel of Fortune. This mix maintained player activity, built anticipation, and generated extra engagement as players approached the final grand prize, a trip for two to the Maldives. The key value of this approach is that it expands the pool of potential winners, giving more players real opportunities to succeed and stay motivated.

How do competitive elements like leaderboards and rewards reshape player motivation and interaction?

I believe this principle is well known, as it is used everywhere now – in marketing, education, and sports. However, in Tournaments, Prize Drops, or Wheel of Fortune, it may differ slightly, as we see different motivations shaping player interaction and engagement. In Tournaments, we show players their current position and how many additional points they need to earn to reach a prize or move to a higher tier. In Prize Drops or Wheel of Fortune, we show that other players have already won prizes, demonstrating that the rewards are real and that everyone has the same opportunity to win. People like to be part of exclusive groups.

Do you see seasonal ecosystems becoming a standard expectation for slot audiences in the years ahead?

It’s hard to say whether this will remain the standard over the coming years, as the entertainment industry is evolving rapidly, including in iGaming, where innovations driven by AI and other emerging technologies are advancing. We also enjoy experimenting with new tools and implementing bold ideas, including exploring ways to engage players in fresh and unexpected ways. But at least for the next year, I believe this will be one of the most popular approaches.

The post Seasonal Campaigns and Tournaments: Q&A w/ Olga Pronak Head of Key Account Management at Evoplay appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Smarkets Files for CFTC License to Enter U.S. Prediction Markets

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Smarkets, one of the UK’s leading prediction markets, has filed for a license with the U.S. Commodity Futures Trading Commission (CFTC), marking its formal entry into the U.S. prediction markets space. Built on nearly two decades of technology development and approximately $50 billion in lifetime trading volume, the company is bringing a genuinely different model to America – one where prices are set by participants, not the house.

The filing opens two parallel regulatory tracks: a federal route through the CFTC for its core exchange platform, and state-by-state sportsbook licensing for its SBK product.

Founded in 2008 and now the number two prediction market in the UK, Smarkets owns its full technology stack end-to-end, including its matching engine, market-making capability, payments and data settlement systems. The company processes approximately $3 billion in annual traded volume and is profitable. Unlike traditional sportsbooks, which build margins of around 10+ percent into every price, Smarkets operates as a financial exchange with prices being determined in an open marketplace.

“The U.S. market is currently in a race against time to figure out how to regulate the predictions market. For the last nearly two decades, we’ve built Smarkets slow and steady, ensuring we built an exchange platform that did not cut corners and operated with transparency, putting the power into the hands of traders rather than the house. We believe now is the time to enter the U.S. market and bring the learnings that have made us successful in the UK, working with regulators, not around them,” said Jason Trost, founder and CEO.

Smarkets is backed by Susquehanna, one of the world’s largest quantitative trading firms, which led a $30M Series B. Previous investors include Passion Capital and DTCP.

The post Smarkets Files for CFTC License to Enter U.S. Prediction Markets appeared first on Americas iGaming & Sports Betting News.

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