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ITL report successful show at VendExpo in Russia
Notwithstanding the global situation, VendExpo in Moscow took place last week spanning over three days in the Russian capital. The 14th international exhibition of vending technologies and self-service systems was held at the Expo centre and was one of the first major global exhibitions to take place since the pandemic began last year.
Commenting on ITL’s presence at the show, Georgiy Frolov, Business Development Manager said, “VendExpo was a welcome opportunity to meet up with partners, colleagues and customers given the past year we have all had. Despite the expected reduction in customer traffic compared to previous years, the show was quite successful for us and we had a good number of quality leads, so we predict that overall, the show will produce more potential customers. The team also noticed that both exhibitor and visitor profiles where more varied compared to 2019 suggesting the show is attracting other market sectors beyond vending such as banking and kiosk. Customers from all industries who visited the booth could see the potential for facial recognition and updating their units to improve their recycling capabilities.”
Georgiy continued, “A big success for the region is the adoption of our compact recyclers NV11 Spectral and NV22 Spectral. These are the first choice for Vending applications due to their flexibility and size. Visitors were impressed with their proven ability to maximises cash efficiency and reduce operational costs significantly. It was also great to see some of our more traditional products on other stands such as the BV50, which is used widely across Russia within vending applications.”
“For higher volume, retail applications, customers showed a keen interest in our recycling offerings for both bills and coins using the Spectral Payout and Smart Coin System combination. The Spectral Payout is an 80 note ‘true’ mixed denomination recycler which uses the Central Bank of Russia (CBR) certified NV200 Spectral validator. It gives complete note image capture for exceptional protection against fraudulent and stained notes as well as eliminating change starvation & reducing the note float level required to keep machines operational. This unit combined with the SMART Coin System – a multi-denomination coin recycler, which is now able to work with 1-10 RUB coins – proved to be popular with the visitors.”
Concluding Georgiy said, “This year we also participated in one of the conference programme discussions on self-service innovations. We reviewed ICU, our facial recognition and age verification device, as a part of self-service systems of the future. This was well received and resulted in several discussions and potential partnerships. On the booth ICU was also creating interest with more perspectives of its practical use such as loyalty programs and night clubs. The ICU age verification feature demonstrated on the booth attracted high interest from visitors who sell age-restricted goods and services both in retail and vending sectors as an effective way to automate age checks to ensure compliance. This new era of self-service is fast moving and presents interesting prospects for the future. We look forward to working with customers and partners in the region to explore how our new products and technologies can benefit their businesses.”
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av advertising
BetVictor rolls out new brand campaign with biggest AV spend to date
BVGroup’s flagship brand BetVictor has launched a new brand campaign, “For All Your Favourite Things”, backed by what the company said is its largest AV investment to date.
The campaign, created by Barn Door Studios, uses a rewrite of “My Favourite Things” from The Sound of Music over visuals of sporting events. BetVictor said the creative focuses on “the uncomplicated thrill of sport and betting”.
BetVictor is timing the launch around this weekend’s Premier League schedule, with spots running alongside Arsenal vs Newcastle on Saturday evening and Chelsea vs Leeds on Sunday afternoon.
Media planning is led by Bountiful Cow. The plan includes a new partnership with Sky, spanning live sport integrations, on-demand, YouTube channels and targeted digital placements via Sky Advance. BetVictor also outlined a data-led SVOD and BVOD strategy across ITVX, Channel 4, Prime Video and Netflix, plus digital and social.
Richard Walters, Director of Brand and Creative at BetVictor, said:
“‘For All Your Favourite Things’ captures what BetVictor stands for today – a premium, straightforward experience that enhances the thrill of sport.
When done right, we believe that gambling is a simple pleasure; one that we love connecting our customers to. We wanted to celebrate the moments that matter most to sports fans.”
The post BetVictor rolls out new brand campaign with biggest AV spend to date appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa
QTech Games wins Leader in Online Casino at SBEA+ Eventus Awards 2026
QTech Games has won the Leader in Online Casino award at the Annual Sports Betting East Africa (SBEA+) 2026 Summit in Nairobi, Kenya.
The company said it beat other shortlisted suppliers including SA Gaming, BetConstruct, and DST Gaming. The award is described by the event as recognising the “top all-round online casino platform for innovation, user engagement, and sustained growth” over the past year.
The SBEA+ Eventus Awards focus on the East African igaming and sports betting sector and were presented at a gala ceremony at the Argyle Grand Hotel. QTech Games said the judging period covered 2025/26 and that its aggregation platform performance was ranked highest by the panel.
QTech Games CEO Philip Doftvik said: “We’re thrilled to have walked off with another notable award for the best overall online-casino-platform provision in East Africa. Being shortlisted in such good company was already a result, but victory provides the real validation, particularly after running a great campaign at recent Eventus events in Africa. We’ve been promoting QTech Hybrid, our breakthrough retail solution, to great effect and it’s been fantastic to see that going live with a handful of top-tier clients on this continent has led to such overwhelmingly positive feedback and immediate success cases in the realm of genuine innovation.
“This win is testimony to our diligent team at QTech Games, and to the constantly growing group of innovative suppliers that our platform represents. It’s a truly collaborative effort. We remain committed to rolling out high-quality content that drives revenue for our worldwide partners across Africa and beyond. After all, in today’s marketplace, only premium games of the highest standard will separate you from the crowd, so we were delighted to see the panel acknowledge how our premier platform is delivering across Africa’s eclectic ecosystem. We’ve made our name as the pre-eminent aggregator in these evolving margin markets, delivering localised games that speak to a host of player proclivities. This award win will spur us on to new horizons.”
The post QTech Games wins Leader in Online Casino at SBEA+ Eventus Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Brazil
Evoplay adds 24 slot titles to Oleybet in Brazil deal
Evoplay has signed a content partnership with Brazilian operator Oleybet to distribute 24 slot titles on the brand’s online casino in Brazil’s regulated market.
Oleybet is operated by Lindau Gaming S.A. in Brazil and offers sportsbook, online casino and live casino products. The rollout focuses on Evoplay’s slot portfolio, with the supplier saying the content is intended to support Oleybet’s casino expansion.
The integration is delivered through Sportingtech’s platform, which the companies said is intended to support a streamlined rollout and operational efficiency as Oleybet scales its games catalogue.
Alex Malchenko, Head of Sales at Evoplay, said: “Brazil remains a key focus for Evoplay, and partnering with Oleybet is another key strategic move in strengthening our presence in this dynamic market.
“Our portfolio is designed to deliver strong engagement across diverse player demographics, and we’re confident our games will resonate well with Oleybet’s audience as they continue to grow their offering.”
Robson Salvador, Ombudsman Director at Lindau, added: “We are very pleased to partner with Evoplay, a provider known for innovation and high-quality gaming experiences.
“This collaboration reinforces Oleybet’s commitment to offering a diverse and engaging portfolio to Brazilian players, always aligned with the highest standards of compliance and responsible gaming. We see this partnership as an important step in strengthening our positioning in Brazil’s regulated market.”
The post Evoplay adds 24 slot titles to Oleybet in Brazil deal appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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