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LVBet goes live with LVision’s BetBooster across multiple brands

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Leading operator adds AI-driven bet stimulation tool to three flagship sites

LVBet has gone live with LVision’s unique AI bet stimulation technology to drive further revenues and provide unrivaled levels of player engagement across three flagship sportsbook brands.

LVBet is a leading operator across multiple regulated markets. The company has integrated LVision’s BetBooster product across Lvbet. com, Lvbet.lv in Latvia and EnergyBet. com.

LVision’s flagship BetBooster product is a fully automated, data-driven sports insights service based on historical data, live incidents, and AI analysis. Delivered as a widget or API, the product covers both pre-match and in-play odds and is compatible with more than 100 popular betting markets.

Provided with full bet slip integration, the product provides brands with instant bet stimulation with proven results of at least 15% increase in turnover and stakes.

BetBooster currently covers tennis, soccer and basketball with more sports to be added throughout 2021 including cricket, esports and major US sports. Its AI-based insights come in multiple languages to maximise reach and stands at an average of more than 20 million insights per year.

New data from four leading LVision operator partners has shown BetBooster to increase the average number of weekly pre-match and in-play bets by up to 18,000 and 2,500 bets respectively, with steady growth.

LVision’s innovative product range of advanced data-driven bet stimulation tools are proven to increase sportsbook turnover and engagement. Its services include a variety of bet stimulation products such as live, high-quality, visualisation of sports, tennis player props markets, re-visualising historical tennis matches into new 24/7 content, and much more.

Ido Lazar, Founder and CEO of LVision, said: “We have signed some of the industry’s biggest operators in recent months and they have instantly seen the benefits of our unique AI-driven products. I’m thrilled LVBet has gone live with BetBooster and look forward to seeing the results come through in what promises to be a huge year for LVision.”

Marcin Doszczeczko, CEO, LVBet, said: “LVision’s BetBooster adds a new dimension to three of our biggest brands, further enhancing our customers’ sports betting experiences and driving additional revenues in an action-packed year of sport. We’re delighted with the results so far.”

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Bombay announces strategic C-Suite appointments with a view towards regulated online growth

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Bombay Group is pleased to announce two strategic appointments to its C-Suite, Rhiannon Bach as Chief Marketing Officer (CMO), and Lauren Findlay as Chief Digital Officer (CDO). Bach and Findlay join the executive leadership team at a pivotal moment in the Group’s evolution.

The Group encompasses Bombay Club Tallinn, the exclusive Bombay Yacht and Jet, a collection of high-end restaurants and bars, the five-star Burman Hotel, and most recently the launch of Yolo.com, a newly licensed, Estonian-regulated online casino. Yolo.com is set to become a unique digital destination where players can unlock exclusive rewards and experiences across Bombay’s prestigious offline assets. Bombay forms part of Yolo Group’s luxury B2B and B2C offering, covering a suite of online and land-based options.

Bach will lead the global marketing and advertising for Bombay Group, overseeing the company’s Clubs, maritime operations, and expanding hospitality and concierge brands. Her mandate includes strengthening brand identity, elevating guest experiences and expanding loyalty and VIP engagement across markets. With a career spanning four continents, Bach brings more than 15 years of senior leadership experience in casino marketing, hospitality, and technology. She has held executive roles with multinational casino operators in Macau, Australia, and the United States, and most recently served as Head of North American Growth for Atomize RMS, a Sweden-based hospitality technology company.

Findlay is tasked with leading the Group’s new flagship online casino, Yolo.com, and driving the digital transformation of Bombay Group’s luxury offline ecosystem into a seamlessly integrated premium digital experience. She brings over 15 years of combined experience in iGaming, agency, and e-commerce, having previously held senior leadership roles including Commercial Strategy Director at LeoVegas Group, Chief Marketing Officer within Happy Hour Group. More recently, she has served as Fractional CCO/CMO for multiple start-ups and scale-ups through her consultancy. Her expertise lies in go-to-market launches, brand development, and optimising commercial performance across digital acquisition and retention operations.

“We are delighted to welcome Rhiannon and Lauren to the executive leadership team,” said Kevin McGowen, Chief Executive of Bombay Group. “The combined and extensive international backgrounds of both individuals and proven track record make these executive appointments exceptionally well-suited to lead Bombay’s digital and marketing strategies as we continue to expand globally.”

These appointments underscore Bombay Group’s commitment to investing in world-class leadership and delivering innovative, memorable experiences to guests worldwide.

The post Bombay announces strategic C-Suite appointments with a view towards regulated online growth appeared first on European Gaming Industry News.

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SEOBROTHERS ambassador Jevgenijs Aleksejevs crowned IBF Europe Middleweight boxing champion

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Latvian boxer and SEOBROTHERS ambassador Jevgenijs “The Hurricane” Aleksejevs has captured the IBF Europe Middleweight title, defeating Poland’s Przemysław Zyśk in a commanding performance at the KOK 127 World Series event, held on Saturday night at the Xiaomi Arena in Riga.

The victory continues Aleksejevs’ unbeaten streak and marks his second major title. In September 2024, the 32-year-old claimed the IBO European Middleweight belt.

Eugene Ravdin, Head of PR at SEOBROTHERS, said: “Congratulations to Jevgenijs and all the team behind him. This title took an awful lot of effort from an awful lot of people. We’re proud of Jevgenijs. Winning the IBF Europe title confirms his place among Europe’s top middleweights.”

Aleksejevs dictated the pace from the opening bell, targeting the body and mixing in precise combinations. Zyśk, known for his resilience and inconvenient style, attempted to disrupt Aleksejevs’ rhythm through frequent clinches, but struggled to find momentum.

As the fight progressed, Aleksejevs showcased his technical versatility — alternating between body and head attacks, using sharp uppercuts, and controlling the distance.

The final rounds saw the Polish fighter pushing for a knockout, but Aleksejevs’ composure and defense ensured a decisive finish. The judges delivered a unanimous decision: 100-89, 99-90, and 98-91, all in favour of Aleksejevs.

Aleksejevs said: “To be honest, I got sick a day before the fight – I didn’t tell anyone, but I felt like I was run over by a truck. Still, to stand here now as European champion is incredible.”

“In the first round, I landed some good shots, but then I decided to slow down and not waste too much energy. My opponent is a tough, tricky boxer. Even though I wasn’t at my best physically, I stuck to the plan and it worked.”

The post SEOBROTHERS ambassador Jevgenijs Aleksejevs crowned IBF Europe Middleweight boxing champion appeared first on European Gaming Industry News.

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Stakelogic Live and Optibet Double Down on Live Casino with Branded Blackjack and Roulette Launches

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Stakelogic Live has reinforced its position in the Baltic market with the launch of exclusive branded live casino tables for Optibet, the leading sportsbook and casino brand in the region and part of global iGaming powerhouse Entain.

Following the successful rollout of Optibet-branded roulette and Optibet-branded blackjack, players in Latvia and Estonia can now enjoy both premium tables, which are now live via Pariplay’s Fusion aggregation platform.

Developed and streamed from Stakelogic Live’s state-of-the-art studio, both blackjack and roulette tables have been fully customised to reflect Optibet’s distinctive branding. Hosted by native-speaking professional dealers and filmed in high definition, the games offer an immersive environment tailored to Optibet’s local player base, combining high production values with seamless gameplay.

This partnership marks a continued strategic expansion for Stakelogic Live, which has rapidly become one of the most sought-after providers of branded and bespoke live casino environments in Europe.

Neil Tanti, Head of Sales at Stakelogic, said: “Optibet is a flagship brand across the Baltic states and we’re proud to bring their identity to life in the live casino space. This collaboration goes beyond adding tables to a lobby, it’s about creating an immersive branded universe that players can connect with. The launch is just the next step in what we expect to be a long and fruitful partnership.”

Anna Borisenkova, Head of Live Casino at Optibet, said: “Optibet has built its reputation on delivering premium gaming experiences with a strong local identity. Partnering with Stakelogic Live to create branded blackjack and roulette tables allows us to enrich that experience even further. These games reflect our brand and set the stage for a truly standout live casino offering across Latvia and Estonia.”

The post Stakelogic Live and Optibet Double Down on Live Casino with Branded Blackjack and Roulette Launches appeared first on European Gaming Industry News.

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