Canada
Paysafe and NeoPollard Interactive announce Canadian collaboration in Alberta’s regulated online gambling space
Integration of AGLC’s regulated online gambling website PlayAlberta.ca sees Paysafe gateway now processing online payments for majority of Canadian provincial lotteries
Paysafe, a leading specialized payments platform, has expanded its partnership with NeoPollard Interactive (“NPi”), the premier provider of the most profitable iLottery programs in North America. Through this partnership, NPi leverages Paysafe’s proprietary payment gateway to power Alberta’s only regulated online gambling website PlayAlberta.ca.
With the integration of PlayAlberta.ca, launched in late 2020 by Alberta Gaming, Liquor and Cannabis (“AGLC”), Paysafe now processes payments for the majority of Canada’s regulated lotteries, including the Atlantic Lottery Corporation (which represents New Brunswick, Newfoundland & Labrador, Nova Scotia, Prince Edward Island), BCLC, Loto-Québec, and Ontario Lottery and Gaming. Each of these lotteries uses Paysafe’s payment gateway technology to enable players to make secure deposits and withdrawals of winnings.
PlayAlberta.ca, which features virtual slots and table games in addition to lottery games, represents NPi’s first client solution for a North American Lottery that offers multi-vertical content. These products are paired with NPi’s existing suite of iLottery content, including eInstant and instant lotto games. By leveraging NPi’s NeoSphere player management platform, which incorporates Paysafe’s best-in-breed payment technology for credit and debit card deposits and withdrawals, PlayAlberta.ca features the advanced technology and flexibility needed to support AGLC’s long-term vision and meet evolving player expectations.
As the contracted operator for PlayAlberta.ca, NPi has implemented a full suite of managed services, including its Customer Engagement Marketing service designed to maintain a strong player funnel from acquisition to conversion to retention. Additional operations provided by NPi include player experience services such as a Customer Support Center that provides phone, e-mail, and chat support.
The expansion of Paysafe’s partnership with NPi follows the July 2020 agreement whereby Paysafe supplied its payment gateway to the North Carolina Education Lottery through an NPi platform integration.
Gregory Kirstein, Director of Business Development for iGaming at Paysafe, said: “Our latest partnership with NPi further strengthens Paysafe’s leadership position in North America’s regulated gambling and lottery markets. Collaborating to support AGLC and PlayAlberta.ca is especially exciting as it creates an opening to expand our existing Canadian customer base.”
Liz Siver, General Manager at NPi, commented: “We are honored to be entrusted by the AGLC team to deliver its long-envisioned PlayAlberta.ca program to market this year. Our ongoing partnership with Paysafe plays an integral role in ensuring that we offer best-in-class online gambling experiences for players in Alberta. As this is NPi’s first Canadian venture, Paysafe’s expert teams were essential to successfully meeting requirements of operating in Canada.”
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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.
The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.
‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.
‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’
AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’
Stay tuned for registration details early next year.
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