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Star Sports goes live with LVision Betting & Animation widget

Published

5 years ago

March 15, 2021

Reading Time: 2 minutes

UK online bookmaker Star Sports has enhanced its sportsbook offering with the addition of LVision’s Betting & Animation Widget to accelerate customer turnover and player engagement levels.

Based on LVision’s proprietary AI algorithms and historical data, the product serves as a unique live match tracker by converting broadcasts into meaningful data and high-quality sports visualisations.

Initially launched with tennis, with other sports to come later this year, the AI-driven widget provides Star Sports customers with exciting second screen entertainment with real-time in-play odds, insights, and statistics and coverage across all matches including all professional players and tournaments. One customer registered session time and engagement level increase of 65%, while others have reported similar numbers.

Several LVision customers have seen session times and engagement levels increase by up to 65% from using the product.

The widget is also integrated with players’ bet slips offering sportsbooks instant bet stimulation and providing Star Sports’ valued customers with advanced betting tips associated with real-time markets and offers. It covers everything from players’ location and position to shots, serves, balls, patterns, win ratio and much more.

As part of the agreement, Star Sports will also benefit from LVision’s BetBooster insights which are integrated into the widget. BetBooster is a fully automated, data-driven service based on historical data, live incidents, and AI analysis, covering both pre-match and in-play across soccer, tennis and basketball and stands at an average of 20 million insights per year.

Launched as Star Racing in 1999 and rebranded in 2009 to reflect its wider portfolio of services, Star Sports has grown to become the UK’s leading luxury bookmaker with a comprehensive online offering.

LVision has struck deals with several high-profile brands since the beginning of 2021 including Rivalo, STS, EuropeBet and more.

Ido Lazar, Founder and CEO of LVision, said: “I’m really excited to make our debut in the UK with Star Sports that has built a reputation as one of the leading sportsbook brands in the market.

“I’m thrilled they have chosen to integrate our leading data-driven tennis product and I’m sure their valued customers will benefit from a unique betting experience that takes sport to new levels.”

Luke Tarr, Head of PR, Star Sports, said: “The tennis season got off to a great start with a very exciting Australian Open but, with the addition of LVision’s new Betting & Animation Widget, our customers now have access to a unique and stimulating tennis experience making it the ideal complementary product to betting on live events across 2021.”

EGR B2B Awards 2026

Evoplay Wins Marketing Campaign of the Year for Uncrossable Rush

Published

38 minutes ago

June 17, 2026

Wladimir P.

evoplay-wins-marketing-campaign-of-the-year-for-uncrossable-rush

Evoplay has won at the EGR B2B Awards 2026 in the category Marketing campaign of the year. This recognition celebrates a campaign built around Uncrossable Rush, Evoplay’s first instant title co-developed with SlotCatalog.

The game combined Evoplay’s development expertise with SlotCatalog’s player insights and discovery tools, turning CrossyRun-inspired mechanics into a dynamic iGaming experience with difficulty levels, multipliers, Cash Out and customisable Autoplay.

For Evoplay, this shows how strong marketing starts long before the campaign goes live. It begins with the product idea, the player insight and the team’s creative ability to connect them into a story people notice.

This award reflects Evoplay’s work on building campaigns that support a game release by maximising the engagement moment around it.

The post Evoplay Wins Marketing Campaign of the Year for Uncrossable Rush appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Baltics

Digitain Named Best Sportsbook Provider at HIPTHER Baltic & Nordics Gaming Awards 2026

Published

38 minutes ago

June 17, 2026

Wladimir P.

digitain-named-best-sportsbook-provider-at-hipther-baltic-&-nordics-gaming-awards-2026

Digitain has been recognised as Best Sportsbook Provider at the HIPTHER Baltic & Nordics Gaming Awards 2026, showcasing its continued commitment to delivering high-performance sportsbook technology for operators across regulated markets.

The HIPTHER Baltic & Nordics Gaming Awards celebrate the operators, suppliers, technology innovators and industry leaders shaping the gaming ecosystem across the Baltic and Nordic regions. Receiving this award reflects Digitain’s ongoing investment in product innovation, trading excellence and technology designed to support long-term operator success.

Digitain’s sportsbook combines proprietary trading, advanced risk management, flexible localisation and scalable infrastructure, enabling operators to deliver competitive betting experiences across diverse markets.

This recognition is shared with the operators who trust Digitain to power their businesses and with the teams across a company whose expertise continues to drive innovation across every product and market.

As Digitain continues to expand its global presence, their mission remains unchanged: empowering ambitious operators with technology built for performance, partnership, and sustainable growth.

The post Digitain Named Best Sportsbook Provider at HIPTHER Baltic & Nordics Gaming Awards 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Blazing Flower

CT Interactive Strengthens its Presence in Romania with Newly Certified Games

Published

39 minutes ago

June 17, 2026

Wladimir P.

ct-interactive-strengthens-its-presence-in-romania-with-newly-certified-games

CT Interactive continues to strengthen its position in Romania’s regulated iGaming market with the certification of 25 additional game titles. Following this expansion, the company’s certified portfolio in the country now comprises 126 games, reinforcing its commitment to growth across regulated European markets.

Among the newly certified titles is Diamond Tree, CT Interactive’s latest progressive jackpot, featuring some of the company’s best-performing games. The progressive jackpot includes popular titles such as 20 Mega Slot, 20 Star Party, 40 Mega Slot, 40 Treasures, Chilli Fruits, HOT 7’s x 2, King of Clovers, Lord of Luck, Lucky Clover, Lucky Clover 20, Moon Lord, Mystic Moon, The Big Chilli, Wild Clover and Win Storm.

In addition, several standout games have also received certification for the Romanian market, including Hell’s Cherries, Happy Miner, Blazing Flower, Win Storm Deluxe and other player-favourite titles.

“Certification in Romania is an important part of our European growth strategy. This expansion not only strengthens our presence in the market but also enables us to deliver a broader and more diverse range of premium gaming content to licensed operators and their players,” said Martin Ivanov, Chief Operating Officer of CT Interactive.

Bogdan Smeu, Regional Manager Romania, added: “Romania continues to be one of the most dynamic regulated markets in the region, with increasing demand for high-quality gaming content. Expanding our certified portfolio allows us to better support our operator partners while providing players with access to proven, high-performing titles.”

With these new certifications, CT Interactive further strengthens its position in Romania, offering operators a diverse portfolio of engaging and fully compliant gaming content.

The post CT Interactive Strengthens its Presence in Romania with Newly Certified Games appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.