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Wazdan bolsters its executive team with hiring spree
The global slots supplier Wazdan has undertaken a major shuffle in its executive team, with a number of high-profile hires and promotions adding a wealth of experience to the provider’s workforce.
On a senior level, Tomasz Tajeldin has been brought in as a senior CRM specialist, Lukasz Kasprzyk has joined as Head of Operations, while Andrzej Hyla has been promoted to Chief Commercial Officer.
In his new role, Tajeldin will be responsible for driving Wazdan’s campaigns and planning strategy across game rollouts, bringing more than six years of iGaming experience to the supplier. Tajeldin will also take control of Wazdan’s promotional activity, centred around the supplier’s Cash Drop promotional tool.
Kasprzyk has more than seven years’ experience and will form a vital pillar in Wazdan’s CRM and Data Analysis departments, developing an engaging, customer-centric approach, while also enhancing the company’s data analysis capabilities. He will also lead Wazdan’s Account Manager team.
Like many other team members, Hyla has been working for Wazdan since the very beginning, having impressive 12 years of experience in the business. Now, his internal promotion sees him become responsible for key commercial growth in major targeted regulated markets across the globe as Wazdan looks to continue to expand its footprint.
Wazdan’s appointments have not only been limited to the executive level, with the supplier enlarging its presence globally with 39 new hires last year across all aspects of the company, including graphic designers, animators, and game developers, as well as boosting the sales and marketing teams.
Justyna Flajszer, HR Manager at Z Management, who is responsible for recruitment at Wazdan, said: “While last year presented its challenges, Wazdan continued to dynamically grow its global presence and added 39 new hires to the team during 2020. With both the senior leadership and company growing consistently, it is a very exciting time for Wazdan and we eagerly look forward to many more successes in 2021.”
Kasprzyk commented: “It is a unique moment in Wazdan history, with the company achieving great progress to date but with so many more opportunities to come. It’s great to be part of a team that is so dedicated and ambitious.” Tajeldin added: “Joining such a well-known brand is very exciting and it is fantastic to work with talented and experienced people on a daily basis.”
Hyla stated: “The past 12 months saw us achieve plenty and I can’t wait to be more involved than ever before in taking the company to new heights. There’s lots to come from Wazdan and it’s a journey we can’t wait to continue.”
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Conferences
HIPTHER Prague Summit 2026 Announces No-Limit Free Tickets Initiative for Industry Operators, Affiliates, Startups and Students
“Over the past decade, this industry has grown because knowledge was shared, doors were opened, and people took the time to give back,” said Zoltan Tundik, Co-Founder and Head of Business at HIPTHER. “With the HIPTHER Prague Summit 2026, we’re deliberately removing barriers to access. Whether you’re an operator, an affiliate, a startup founder, or a student taking your first steps, the future of this industry is stronger when everyone has a seat at the table.”
A Summit Built on Substance
The HIPTHER Prague Summit 2026 features:
- Three parallel content stages covering compliance & operations, AML & digital finance, and technology & innovation
- A dedicated HIPTHER Academy track offering hands-on workshops, practical toolkits, and certification programs
- In-depth discussions on regulatory evolution, AML & KYC, payments, AI, blockchain, esports, marketing & SEO, data, product strategy, and leadership
- A curated environment designed for informed dialogue and long-term professional connections, rather than mass-expo dynamics
Who Can Apply for a Free Ticket
The No-Limit Free Tickets initiative is open to:
- iGaming Operators
- Affiliates
- Startups
- Students studying and/or interested in gaming, technology, fintech, regulation, compliance, AI, blockchain, and digital innovation
Free tickets will be available until 23 March 2026 or until the venue reaches full capacity.
How to Claim a Free Pass
Eligible participants can request their free delegate pass by emailing:
Requests will be reviewed by the HIPTHER team, and approved applicants will receive full summit access.
About HIPTHER
HIPTHER is a boutique event organizer and media brand focused on gaming, technology, fintech, and regulatory ecosystems across Europe. Known for its Prague, Baltics, and Warsaw summits, HIPTHER delivers high-value conferences designed around expert insight, cross-industry dialogue, and meaningful networking.
More information: hipther.com/events
The post HIPTHER Prague Summit 2026 Announces No-Limit Free Tickets Initiative for Industry Operators, Affiliates, Startups and Students appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Dynabit Gaming
Dynabit Gaming and SOFTSWISS Game Aggregator Join Forces to Bring Fresh Slots to Operators
Nikita Keino, Head of Partnerships at SOFTSWISS Game Aggregator: “Our partnership with Dynabit Gaming perfectly showcases how the Game Aggregator’s technical performance and integration efficiency continue to be key factors for our partners. Dynabit’s lightweight, player-tested slots with flexible RTP and multi-currency support integrate seamlessly, allowing operators to deliver fast, engaging experiences without complexity.”
Vika Prudnyk, Chief Commercial Officer at Dynabit Gaming: “SOFTSWISS has built a strong reputation for reliability, scalability, and global reach, making it an ideal partner for Dynabit Gaming. Their aggregator enables our high-performing slots to reach both real money and social operators in key markets faster.”
The post Dynabit Gaming and SOFTSWISS Game Aggregator Join Forces to Bring Fresh Slots to Operators appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Adam Smart Director of Product Gaming at AppsFlyer
AppsFlyer State of Gaming Report: AI Is Flooding Mobile Gaming Marketing Channels and Raising the Cost of Standing Out
State of Gaming for Marketers 2026 reveals how AI-driven scale, global UA spend, and China-based publishers are reshaping mobile gaming competition
AppsFlyer, the Modern Marketing Cloud, today released the State of Gaming for Marketers 2026, an in-depth analysis of how AI, creative scale, and rising paid pressure reshaped mobile gaming marketing in 2025. Drawing on AppsFlyer data, the report examines how studios adapted as marketing activity expanded faster than player attention.
In 2025, AI-enabled production coincided with a sharp increase in advertising across iOS and Android. Creative output scaled rapidly across all spending tiers, with top gaming advertisers producing between 2,400 and 2,600 creative variations per quarter, up 25–30% YoY. That expansion increased pressure on paid acquisition channels. Paid install share rose 10% YoY across iOS and Android, while ad impressions increased 20%, indicating a significant rise in the number of ads competing for the same pool of players. To manage rising marketing volume and fragmentation, AI-enabled tools became a common part of daily workflows with 46% of AI assistant queries focused on reporting and performance breakdowns, reflecting the need for faster visibility as data volumes grew.
“AI has dramatically increased the speed and volume at which games and marketing assets reach the market,” says Adam Smart, Director of Product, Gaming at AppsFlyer. “The result is not a shortage of creativity, but a surplus of it. As paid activity and creative supply expand faster than player attention, marketing success depends on how effectively teams can measure, interpret, and act on an increasing volume of fragmented signals.”
Additional key insights from the State of Gaming for Marketers 2026
- Global gaming app UA spend reached $25B in 2025. Midcore UA spend increased 28% YoY on iOS, while Android spend remained largely flat.
● China-headquartered publishers increased their share of global gaming UA spend. Their share grew by 26% YoY in the UK, and 22% globally, with gains strongest on Android.
● iOS paid installs reached record highs. Share in the UK rose across Casino (+13%), Hypercasual (+10%), and Midcore (+30%).
● iOS advertisers expanded media mix to find incremental scale. iOS gaming advertisers increased the number of media sources they used by up to 15% YoY, reflecting growing fragmentation and the need to diversify beyond core channels.
● AI is still used primarily to manage marketing scale, not strategy. With 46% of AI assistant queries focused on reporting and performance breakdowns, teams are using AI to keep pace with rising data volumes rather than replace decision-making, but some genres are already employing more complex tasks and asks.
Methodology
AppsFlyer’s State of Gaming for Marketers 2026 is based on anonymized, aggregated data from 9.6 thousand gaming apps worldwide, analyzing 24.8 billion total installs, including 14.1 billion paid installs, alongside ad spend, creative production, monetization, AI-assisted workflows, and media source usage across iOS and Android during 2025.
The full report is available at: appsflyer.com/resources/reports/gaming-marketers/
The post AppsFlyer State of Gaming Report: AI Is Flooding Mobile Gaming Marketing Channels and Raising the Cost of Standing Out appeared first on Americas iGaming & Sports Betting News.
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