eSports
Qallo raises 1,3 million dollars to further grow their Esports nutrition brand
Qallo is a Belgium based Esports performance brand focusing on new, healthy gaming supplements. They put a large emphasis on healthiness and the science behind their products. The company recently announced their Esports Performance System by publishing an article on how they coached Sector One to peak performance. Sector One participated in a 10-days bootcamp in order to prepare themselves for the Belgian national championship League of Legends in October 2020. The bootcamp took place at the brand new Qallo Esports Performance Center. The team dominated the finals and secured the title. Today, Qallo announces an investment round of 1,3 million dollars to further grow their business.
Qallo has a bold ambition: enabling every Esports athlete to reach their full potential. They launched an Esports Performance System based on 6 building blocks: in-game training, sleep & recovery, physical exercise & mobility, nutrition, mental resilience & well-being, and team dynamics. Qallo leveraged insights and best practices from both the Esports- and regular sports-scene. Niels ‘Super1Fly’ Peetermans, one of the company’s co-founders, is an ultra-athlete himself. He recently did a 500km bike ride in less than 24 hours.
“There is very limited information available on Esports performance. In regular sports, there is a lot of accessible content regarding training schedules, diets, food supplementation, etc. In Esports, there is a big knowledge-gap between the top 1% and the rest of the athletes. We want to close that gap.”- Niels Peetermans, Qallo co-founder & Esports Performance Coach Additionally, Qallo launched healthy gaming supplements to improve focus (QFocus) and optimize sleep (QSleep). “Proper sleep and mental concentration are the key-foundations for in-game performance. That’s the reason why we started with QFocus and QSleep in our product line -up.” Qallo puts a large emphasis on healthiness and the science behind its products. All R&D is done by a specialized team supervised by a Belgian professor in Pharmacology and Immunology. Remarkably, Qallo supplements do not contain caffeine, unlike many of its competitors. “Research shows that a caffeine intake above 20mg increases jitters and anxiety. A lot of the products out there have caffeine concentrations of 100mg – 150mg. We believe that’s not the way to go if you’re serious about Esports performance.”, says Niels Peetermans
“The bootcamp helped us in getting the edge we needed to win the country finals, all of our players could use a change of pace and the Qallo guys did an amazing job accommodating us.”- Tibo ‘Nissa’ Nijs, League of Legends Analyst / Assistant Coach Physical and mental health are often overlooked. Yet, these topics are increasingly gaining awareness. Kevin ‘Professor Akali’ Payaam Maroufkhani (one of the world’s best Akali players in League of Legends), agrees. “As someone who may spend anywhere from 8 to 12 hours a day sitting at the computer, I’ve come to realize a very important fact. Staying healthy is essential for success. It’s key to have a clear train of thought, leading towards better decisions being made in video games. Without staying healthy, you’ll easily find yourself falling into a bad pattern. Don’t substitute your health.”, says Professor Akali.
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