Latest News
SportingWin opens €1m funding round
Operator seeking investment ahead of its imminent launch in Bulgaria where it plans to become the second largest brand in the market
SportingWin, the fast-growing online sports betting brand, is actively seeking investment ahead of its imminent launch in the regulated Bulgarian market.
The Malta-licensed operator is offering up to €1m in equity for investors keen to leverage the huge potential it sees for the business in regulated markets across Eastern Europe.
The investment will be used to ensure that SportingWin is well capitalised and that it can build out the required infrastructure in Bulgaria to deliver a superior player experience.
SportingWin has identified Bulgaria as being the most significant market in the region and believes it will increase from a market value of €300m per year to €500m per year over the next five years.
The operator is in the final stages of securing its licence from the National Revenue Agency and will become only the fifth licensee in the market when it goes live.
On entering the market, SportingWin believes it will quickly become the second largest brand thanks to its cutting-edge proprietary platform and marketing leading customer support.
SportingWin, which is part of the Sporting Group, will also be the first to launch an exchange betting product in the market through the Betfair Exchange.
In a recent report, Nielsen valued SportingWin brand equity in Bulgaria at €1m.
Mark Chakravarti, Head of Investment and Board Director at SportingWin, said: “In SportingWin we have a brand, platform and product that has everything it needs to succeed in Bulgaria and beyond.
“We are seeking investment as we want to make sure that we are well capitalised and can deploy our expansion plans efficiently and effectively.
“We see huge potential in Bulgaria and other regulated markets we have lined up for launch and believe we will be able to deliver a 13x cash-on-cash return to our shareholders within three years.
“We have already had considerable interest in our funding round, and I look forward to speaking with potential investors keen to share in what will be a hugely successful journey for SportingWin.”
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Alberta
St8 extends TonyBet partnership to Alberta after securing supplier registration
St8 has extended its partnership with TonyBet into Alberta, expanding their Canada footprint following an earlier launch in Ontario this year.
Under the expanded agreement, TonyBet will use St8’s game aggregation platform through a single API integration. St8 said this provides access to its wider catalogue of casino content for players in Alberta.
St8 said the Alberta rollout follows its newly acquired registration to operate in the province as an iGaming Services Supplier, allowing it to provide aggregation services to licensed operators in the market. The company said its platform connects partners to more than 200 game providers via a single API.
David Fall, Business Development Manager at St8, said:
“Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”
Kiryl Liudvikevich, Head of Product at TonyBet, said:
“We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”
The post St8 extends TonyBet partnership to Alberta after securing supplier registration appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
St8 continues partnership with TonyBet with an expansion into Alberta
The post St8 continues partnership with TonyBet with an expansion into Alberta appeared first on Americas iGaming & Sports Betting News.
BetBuilder
OpenBet reports $3bn staked and 175m bets during World Cup 2026
OpenBet said its platform processed more than 175 million bets and $3 billion in stakes across its global operator customers during World Cup 2026. The supplier published the figures on 22nd July 2026, describing the tournament as its biggest-ever betting event.
The company said England’s run to the semi-finals drove high volumes across its UK-facing customers. OpenBet reported almost 5 million pre-match bets for England vs Norway in the quarter-final, with England vs Argentina close behind at 4.65 million.
OpenBet also pointed to increased demand for player-driven markets. It said 23 million Player Prop bets were processed during the tournament, up 130% versus Qatar 2022, and that the final between Spain and Argentina generated 831,000 BetBuilder bets, 39% more than four years earlier. OpenBet added that ten of the 20 most repeated bet combinations included a Player Goals or Player Stats selection, compared with four in 2022.
In-play betting rose as the knockout rounds progressed, with OpenBet saying live bets reached around one in six bets and carried higher average stakes than pre-match. The supplier said it also provided Managed Trading Services to platform customers during the tournament, covering odds creation, trading content, and risk and liability management.
Beyond sportsbook, OpenBet said its OpenBet Locator
product processed more than 200 million location checks across regulated US states during the World Cup. Nikos Konstakis, President at OpenBet, said: “A World Cup is one of the defining moments for our industry, and this was the largest betting event our platform has ever supported.
“What stands out beyond the numbers is the extent to which player behaviour continues to evolve. Fans are no longer simply backing a result, they are building their own narrative around individual players, and our expanded BetBuilder and Player Prop offering met that demand while delivering the high-margin products operators need.
“Sustained peak load across a six-week tournament is different to managing a single event, and our platform handled it extremely well.
“The highest-profile operators trust us with the events that matter most, and this was the largest of them all.”
The post OpenBet reports $3bn staked and 175m bets during World Cup 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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