Latest News

ESA Gaming expands Italian footprint with Scommettendo partnership

Published

5 years ago

on

January 12, 2021

By

George Miller

Reading Time: < 1 minute

Innovative games provider ESA Gaming has further enhanced its presence in Italy after striking a deal with local operator Scommettendo.

The operator’s customers will soon have access to ESA’s growing EasySwipe portfolio of lightweight HTML5 mobile-first titles designed to offer cross-sell capabilities to sportsbook operators.

The portfolio includes popular titles such as Goal Mine and Fruit Staxx as well as quick-fire versions of Roulette and Blackjack that have all been proven to increase player lifecycles and lifetime value.

Several new titles are scheduled to be released in 2021 including additional sports-themed games and an Egyptian adventure game and slot.

Scommettendo is an Italian operator with over 10 years’ experience that holds a substantial share of the Italian online market. It provides a complete iGaming platform with a premium games offering to its growing customer base.

ESA Gaming experienced a successful year of growth in 2020 signing several new partnerships across global markets and its games are now certified in Malta (MGA), Italy and Colombia with more jurisdictions to be added soon.

Zorica Smallwood, Director at ESA Gaming, said: “It’s great to start off the new year by signing a deal with leading operator Scommettendo to further increase our footprint in the Italian market.

“Our EasySwipe portfolio has been well-received by operators and players alike and we are excited to launch several new titles this year that we are certain will improve Scommettendo’s cross-selling abilities and offer great entertainment to its customers.”

Donato Nigro, COO at Scommettendo, said: “We are thrilled to add ESA Gaming’s unique content to our offering and provide our customers with a product that, in an easy way, offers a high-quality online casino experience to players while they are betting on their favourite sport. We look forward to a successful partnership.”

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Latest News

Vegangster Launches Fully Integrated Lootboxes as a Native Platform Feature

Published

2 seconds ago

on

February 11, 2026

By

Master Editor

Vegangster has introduced lootboxes as a native platform feature, giving operators a new way to drive player engagement and generate additional revenue. Early adopters are already seeing a noticeable share of total GGR coming from this mechanic

Unlike third-party game integrations, Vegangster lootboxes are fully embedded into the platform. Operators retain direct control over configuration, performance logic, and lobby placement, and the feature operates on a significantly lower revenue share than third-party game content.

“Brands already using lootboxes are generating between 5 and 7 per cent of their total GGR from lootboxes within the first month,” said Michael Oziransky, CPO at Vegangster.

The lootbox mechanic follows a model familiar from video games. Players purchase a lootbox for a fixed price and receive a reward based on predefined probabilities. Depending on chance and configuration, the reward may exceed the value of the initial purchase.

Operators define how lootboxes work at both the technical and commercial levels. Prize types, win probabilities, and RTP logic are set directly within the platform, allowing lootboxes to support different use cases, player segments, and commercial strategies. Rewards can include cash, digital items, NFTs, physical prizes, or other operator-defined assets.

Once a reward is received, players can keep it or sell it back for cash. This keeps the player flow simple and transparent, while giving operators multiple ways to structure value and payouts.

Operators can use lootboxes in promotional campaigns, offering lootbox free spins to players, affiliates, or other partners. Different lootbox configurations can support different goals, from player acquisition to retention.

Lootboxes are the first in a series of platform-native mini-games rolling out through 2026. The upcoming releases will include quick, session-based mechanics inspired by crash games, alongside new social engagement features.

About Vegangster

Vegangster provides a full-stack iGaming platform engineered for speed, scalability, and operator control. Its turnkey, white-label, and sweepstakes solutions integrate casino and sportsbook content, payments, CRM, compliance, and social features into a single mobile-first system. With Vegangster, operators can launch quickly and scale with confidence.

Press Contact

Romans Kozlovskis

[email protected]

Affina Partners

Affina Partners Presents Alawin: A New iGaming Brand Born from Magic and Adventure!

Published

1 hour ago

on

February 11, 2026

By

Wladimir P.

Affina Partners has officially launched Alawin, a new iGaming brand that brings the spirit of medieval legends and timeless storytelling into a fully integrated, multi-vertical gaming platform.

Created with both players and affiliate partners in mind, Alawin combines immersive design, diverse content, and powerful loyalty mechanics to deliver an engaging experience built for long-term growth.

A Gaming Journey Inspired by Classic Tales

Alawin transports players into a world of mystery and adventure, where every session feels like the start of a legendary quest. From spinning slots to exploring live casino tables, chasing jackpots, or placing bets across dynamic sports markets, the experience unfolds like a story filled with hidden rewards and unexpected discoveries.

Drawing inspiration from classic folklore, the platform captures the sense of uncovering fortune beyond palace doors — only here, the adventure begins the moment players land on the website.

The Affina Partners Team commented:

“In classic tales, fortunes were found beyond palace doors. With Alawin, they begin the moment players enter the website. Every session is designed to feel like opening the first page of a story—where curiosity leads the way, rewards reveal themselves naturally, and each step forward carries the promise of something more, all within a model built for long-term partner growth.”

A Unified Multi-Vertical Platform

Alawin integrates multiple gaming verticals within one seamless ecosystem, offering:

Casino & Live Casino
Progressive and Network Jackpots
Sports & Live Betting
Virtual Sports
Top Games by Country, highlighting regionally popular titles

This unified structure ensures a streamlined user experience while catering to diverse player preferences across key markets.

Reward-Driven Mechanics Designed for Retention

To boost engagement and retention, Alawin incorporates interactive gamification tools, including:

Challenges – Players complete tasks to earn coins
The Shop – Coins can be exchanged for Free Spins, Bonus Money, Free Bets, or Bonus Games
Casino & Sports Tournaments – Featuring substantial prize pools to drive competitive play

These mechanics are designed not only to increase player lifetime value but also to deliver measurable performance results for affiliate partners.

Built for Scalable Partner Growth

With a distinctive brand identity, story-driven positioning, and strong reward infrastructure, Alawin is built to support scalable acquisition and sustained engagement across multiple markets.

Affina Partners is now inviting affiliates to promote Alawin and introduce players to a gaming experience where adventure begins from the very first click.

About Affina Partners

Affina Partners is a global affiliate program focused on strategy, market insight, and long-term collaboration. By combining international expertise with deep local market understanding, the company helps affiliates grow smarter and achieve stronger performance within the iGaming sector.

Its expanding portfolio includes Alawin, Millioner, FunBet, and WildRobin — brands recognized for refined design, engaging user experiences, and consistent results.

With flexible commission models, transparent analytics, and dedicated support, Affina Partners transforms partnerships into measurable success.

Affina Partners — where every partnership begins with ambition and ends in success.

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