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Evoplay Entertainment leads the way at LoginCasino Awards 2020 with three wins

Published

6 years ago

December 17, 2020

George Miller

Reading Time: 2 minutes

Next-generation provider nets triple bill at CIS region’s most prestigious awards

Innovative game development studio Evoplay Entertainment has recorded a personal best at this year’s LoginCasino Awards, closing an outstanding year with Slot Developer of the Year, Marketing Guru of the Year and Speaker of the Year.

Testament to the supplier’s invaluable contribution to the CEE and CIS gaming scene, Evoplay Entertainment has gone from strength-to-strength in 2020, taking the casino industry by storm as Slot Developer of the Year with a diverse selection of titles designed to deliver a next-generation gaming experience.

Led in the commercial arena by the company’s CBDO, who takes home Speaker of the Year, Vladimir Malakchi and his team have established the brand as a hugely popular entertainment channel for the global streaming and player community.

The studio’s progressive marketing approach, highlighted with its Marketing Guru of the Year award, has seen the company collaborate with several leading industry influencers, as well as multiple player-first social campaigns across Instagram to connect with players via giveaways, AR filters and other exciting fan competitions.

Commenting on the team’s success, Vladimir Malakchi, CBDO at Evoplay Entertainment said:

“It’s been a transformative year for all of us at Evoplay Entertainment and our brilliant success is down to every one of us here – and I’m proud and honoured to be working alongside such a talented team.

“We’ve been outstanding in our work because of our approach to creativity – and we want to deliver gaming experiences that can truly be called next generation. Too much of what we see on the market right now is just about ‘spin and win’, we want to make sure our games can offer that immersive, gamified extra that really drives engagement.”

2020 has seen Evoplay Entertainment significantly boost its international reach across a series of key UK, MGA and LatAm markets.

Recognised as a leading brand, and with major deals signed with the likes of Palyzido, EGT Digital, WinBet, Mozzartbet and Slotegrator, the studio is well placed to continue its expansion across Ukraine and additional CIS markets in 2021 as they regulate.

Alona Shevtsova

Sends CEO Alona Shevtsova moderates Global Gaming Expansion panel in Riyadh

Published

3 hours ago

June 25, 2026

Wladimir P.

sends-ceo-alona-shevtsova-moderates-global-gaming-expansion-panel-in-riyadh

Alona Shevtsova, CEO of Sends, will moderate a panel at The Blockchain show on 29^th June, bringing together experts from entertainment, location-based gaming, and content localisation to examine what it takes to build sustainable gaming ecosystems across emerging markets.

The panel, titled “Global Gaming Expansion: Lessons from Untapped Markets,” will structure its discussion across four themes: the growth dynamics reshaping emerging gaming markets; the role of localisation in creating experiences that genuinely connect with new audiences; the infrastructure and communities needed to build gaming ecosystems beyond the game itself; and the lessons and opportunities that will define successful expansion in the years ahead.

Alona Shevtsova plans to frame the discussion around the central challenge for companies looking to expand globally: entering a new market requires far more than bringing an existing product to a new audience. Understanding local cultures, building communities, adapting experiences, and creating ecosystems that allow gaming to grow sustainably are all as important as the product itself.

Alona Shevtsova, CEO of Sends, said:

“The future growth of gaming will come not only from new technologies, but from understanding people — their cultures, communities, and the experiences they want to be part of. Successful expansion will belong to those who can combine global ambition with local understanding.”

The first segment will examine why regions including the Middle East, Africa, and South Asia are becoming increasingly significant for developers, operators, and investors — driven by young audiences, accelerating digital adoption, and new entertainment models creating substantial growth potential. Panellists will explore how consumer preferences differ across markets and what trends among younger audiences are shaping the future of gaming and entertainment.

The third segment will broaden the lens beyond the game itself, exploring the role of location-based entertainment, gaming centres, esports, and experiential destinations in attracting new audiences and building long-term communities. Panellists plan to address how entertainment ecosystems — spanning physical venues, events, and community infrastructure — accelerate gaming adoption in markets where the category is still establishing itself.

Earlier this month, Alona Shevtsova was shortlisted for the 2026 Great British Entrepreneur Awards in the Established Business of the Year category. Her team is also preparing for the Fintech Connect conference in London later this year. Sends will be a leading sponsor of this event.

*Sends is a trade name of SMARTFLOW PAYMENTS LIMITED, registered in England and Wales (Company No.11070048). For more information, visit sends.co .

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