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TruNarrative and SEON build partnership

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TruNarrative and SEON build partnership to bring enhanced verification data into the TruNarrative platform

New partnership brings SEON’s email, phone, IP and device intelligence into the TruNarrative decisioning and orchestration solution

SEON, the fraud fighters, today announces it has partnered with leading UK RegTech platform, TruNarrative, allowing TruNarrative users to leverage SEON’s extensive data to make informed onboarding decisions. It will also provide customers a solution for making safe commerce simple, combining SEON’s data with TruNarrative’s decisioning technology.

TruNarrative orchestrates financial crime detection, customer onboarding, transactional monitoring and compliance processes from a single easy-to-configure, no-code platform.

The integration provides TruNarrative customers access to SEON’s email, phone, device intelligence and IP data, enabling them to establish the digital footprint of end users, building a customer risk score to make automated and manual decisions.

The TruNarrative platform is trusted by businesses across banking, financial services, e-commerce and gaming operators.

SEON’s data is in use for customer verification and fraud prevention across banking, automotive, aviation, gaming and financial services.

SEON will join the TruNarrative AppStore, allowing firms to build SEON’s global data and authentication technology into their onboarding and monitoring strategies; delivering robust fraud detection, increasing customer acquisition, facilitating efficient investigations and lowering operational costs.

The partnership means firms can use SEON data alongside TruNarrative’s 40+ app store data partners via a single API.

TruNarrative Customers can build customer journeys and processes for; identity verification, fraud, eKYC, eKYB, AML, account and transaction monitoring.

Using the TruNarrative interface businesses can adapt rules and strategy with minimal IT resources, keeping total cost of ownership low, and making adoption and integration easy.

“We are delighted to be partnering with SEON, enhancing the fraud prevention solutions available to our customers.

The depth and extent of their data means we can offer our customers an even wider range of fraud prevention and verification tools.”  – Andy Pearson, Head of Data Partnerships at TruNarrative

“TruNarrative and SEON have a lot of mutual sectors where we dove-tail. In the past, businesses in these industries have not had access to solutions that fit their business models.

Since its inception, SEON has been on a mission to change this and TruNarrative is the perfect company to do it with. We fully expect the partnership to grow rapidly and successfully.” – Tamas Kadar, CEO and Founder at SEON

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What Does a Win Feel Like? WinSpirit Is Trying to Find Out

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As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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What Does a Win Feel Like? WinSpirit Is Trying to Find Out

Published

on

what-does-a-win-feel-like?-winspirit-is-trying-to-find-out

As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.

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What Does a Win Feel Like? WinSpirit Is Trying to Find Out

Published

on

As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.

Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.

The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.

Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.

Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.

The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.

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