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Soft2Bet strengthens offering with Felix Gaming

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Innovative slot titles set to launch with multi-brand operator portfolio

Casino and sportsbook platform provider Soft2Bet has announced an agreement with the dynamic supplier Felix Gaming.

The deal allows customers using the company’s Curaçao-licensed online casinos to enjoy the engaging slot titles developed by the creative games studio, which is known for its player-centric approach.

Soft2Bet’s innovative operator brands will integrate Felix Gaming’s ever-popular catalogue via the cutting-edge aggregator platform AleaPlay, including fan favourites such as IT’s A JOKER, Book of Anunnaki, SugarLand and Lines of Magic, as well as latest releases 40 Pixels and Under the Fifth Sun.

Soft2Bet’s latest content deal follows on from a series of recent integrations it has completed with the likes of Scientific Games and Hacksaw Gaming, providing its players with access to a wide variety of world class gaming titles.

Boris Chaikin, CEO of Soft2Bet,said: “It’s fantastic that several of our premium quality brands have now incorporated the user-centric slot content created by Felix Gaming, a dynamic and exciting developer.

“Offering a diverse variety of entertainment experiences, our operator portfolio is set to continue attracting players in an international range of regulated markets throughout 2021.”

Bilyan Balinov, CEO of Felix Gaming, said: “Soft2Bet has continued to impress this year with a fantastic string of new brand launches, providing its ever-growing fanbase with a varied array of options within both the sportsbook and casino verticals.

“Our engaging slot collection merits its longstanding reputation for putting players first, so we have no doubt that it will be enthusiastically received right across the Soft2Bet network.”

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Ariel Reem CEO at Games Valley

Games Valley adds SPRIBE’s Aviator crash game to aggregation platform

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Deal adds the flagship crash title to Games Valley’s operator distribution network via a single integration.

Games Valley has added SPRIBE’s crash game Aviator to its aggregation platform, extending operator access to the supplier’s flagship title.

Under the agreement, Aviator will be distributed through Games Valley’s platform to its network of operators across regulated and emerging markets.

SPRIBE said Aviator reaches more than 77 million monthly active players, processes over 400,000 bets per minute, and accounts for more than 90% of the global crash-game market.

Ariel Reem, CEO at Games Valley, said: “Aviator is one of those rare games that has become a category-defining product. For operators, this is exactly the kind of content that can make an immediate impact. At Games Valley, we’re focused on giving operators access to the games players already know and trust, while helping them maximise performance through a fast, flexible aggregation platform.”

Giorgi Tsutskiridze, CCO at SPRIBE, said: “Games Valley has built a strong reputation as a modern aggregation partner for operators that want access to premium casino content quickly, efficiently and reliably. Through this partnership, we are able to bring Aviator to a wider network of operators through a platform that understands the value of proven, high-performing content in both established and fast-growing markets.”

The post Games Valley adds SPRIBE’s Aviator crash game to aggregation platform appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Microgaming expands Playboy-branded live casino and adds new slot

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Playboy Gems and Desires launches 10 June as the supplier highlights roulette and faster baccarat formats in Microgaming Live.

Microgaming is spotlighting its official Playboy partnership across live casino and slots, as it continues to build a portfolio of Playboy-branded content for operators. The company said its latest slot, Playboy Gems and Desires, launched on 10 June.

In live casino, Microgaming said Playboy Roulette is positioned as the core title within a wider Playboy-branded suite available through Microgaming Live. The supplier said the live range includes multiple table formats presented in a branded studio environment.

Microgaming also pointed to Playboy Speed Baccarat, which it said runs rounds 30% faster than standard baccarat and includes features such as multi-table mode, side bets, statistics and racetrack bets.

Across the live product line-up, the company said the Playboy branding extends to elements including Playboy Bunny presenters, branded tables and live chat, alongside operator-facing marketing options. On slots, Microgaming said Playboy Gems and Desires includes Wild stacks, B-U-N-N-Y-triggered Free Spins, a Jackpot Wheel and a top win potential of up to 5,000x the bet.

A Microgaming spokesperson said: “Playboy is a brand with a unique place in popular culture, and our official partnership gives us the opportunity to build something that feels much broader than a single table or title. What makes this relationship so exciting is the ability to bring that unmistakable sense of style and premium entertainment to life across various formats. Playboy Gems and Desires is the latest chapter in that story, and a strong example of how the Playboy identity can continue to evolve across both slots and live casino.”

The post Microgaming expands Playboy-branded live casino and adds new slot appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Dynabit Gaming

Dynabit Gaming x 01.tech — partnership live

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Dynabit Gaming announces a strategic partnership with 01.tech to bring our lightweight games to a global audience. This collaboration combines Dynabit’s nimble ~10MB titles and player‑first design with 01.tech’s next‑gen aggregator — featuring 15,000+ games, built‑in gamification and multi‑jurisdiction support — to accelerate player conversion and market reach.

Inna Polly, Head of Aggregator at o1.tech: “We’re excited to partner with Dynabit Gaming and bring their lightweight ~10MB games to our next‑gen aggregator. Their fast‑loading, intuitive titles, built on proven mechanics, will help our partners boost conversion and accelerate growth.”

Vikа Prudnyk, Chief Commercial Officer at Dynabit Gaming: “Dynabit Gaming is now live on 01.tech. This partnership scales our high‑performance portfolio to new markets and delivers faster, smoother gameplay for players — at speed and scale.”

💥 Spin. Win. Boom 💥

The post Dynabit Gaming x 01.tech — partnership live appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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