Canada
HeadsUp To Launch Proprietary iFundRaiser Online Platform
HeadsUp Entertainment International Inc. is pleased to announce the launch of its proprietary new iFundRaiser platform. This technology ecosystem has been developed to provide a solution for charities and organizations to quickly and inexpensively launch an end to end engagement system to raise funds and offer a next generation mechanism to its clients using digital gaming and media.
“The COVID-19 Pandemic and its affiliated severe negative economic impact has dramatically changed the world in many ways and charities have been one of the most impacted victims of the world’s new realities. Golf tournaments, galas, speaking events and traditional fundraisers are no longer a viable means for most organizations to gather their benefactors and supporters to raise money for their causes and we have the answer” commented HeadsUp CEO Doug Wilson. “Using the tools we have with gaming licenses, digital technology, media production and payment processing we can deliver a complete solution.”
The iFundRaiser platform will be tailored to each client to build an embedded online experience for maximum exposure. Whether the platform offers an online poker tournament, 50/50 draw, celebrity endorsement, online slot machine or casino game, daily fantasy sports contest, streaming virtual media event, auction or digital gaming experience, the HeadsUp product offers charity management a complete end to end solution to monetize their databases and supporters without the cost, time and experience of licensing and building gaming fundraising infrastructure.
“I have spent the last 30 years raising money for good causes, over $2 Billion to date, and this is the best product I have ever had the opportunity to introduce” stated HeadsUp Chief Business Development Officer Mark Hutchinson. “I have already been able to bring major global partners to HeadsUp to allow us to do the hard work of raising money in very difficult times globally.”
Already in negotiation, the iFundRaiser opportunity has been presented to organizations from military to wildlife groups and from local to global organizations that will be able to plug into the digital gaming experience and go to market immediately with everything from draws, lottery, bingo, 50/50, watch and win, donate and win and play to win with iGaming products.
Designed to drive millions of followers to the HeadsUp sites and applications, the platform takes the risk away from its Charity clients and through licensed gaming and new media engagement tools does all the work in a safe, secure and innovative environment.
HeadsUp has engaged and partnered with several world-renowned partners to aggregate the operations under one roof and monetize it through revenue share agreements. The estimates of traffic and dollar volume of funds raised from iFundRaiser are substantial.
SOURCE HeadsUp Entertainment International Inc.
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Aaron LaBerge
PENN Entertainment Launches theScore Bet Sportsbook & Casino and theScore Casino and Hollywood Casino Standalone Apps in Alberta
PENN Entertainment has announced the launch of theScore Bet Sportsbook & Casino in Alberta, as well as theScore Casino and Hollywood Casino standalone apps, further expanding the Company’s Canadian online gaming footprint and bringing its leading digital gaming brands to players across the province. These apps are now available across Alberta on iOS, Android, and are also available on the web.
The Alberta launch marks the next chapter in theScore Bet’s continued growth in Canada, building on its success in Ontario. Players in Alberta can now enjoy the uniquely integrated sports media and betting experience from two of Canada’s most trusted brands, theScore and theScore Bet, bringing live scores, news, stats, and betting together in one connected ecosystem.
In addition to sports betting, theScore Bet Sportsbook & Casino gives Alberta players access to a comprehensive online casino experience featuring hundreds of slots, table games, live dealer experiences, and exclusive games, including Blue Jays Blackjack.
Complementing theScore Bet Sportsbook & Casino experience, PENN is also launching standalone Hollywood Casino and theScore Casino apps in Alberta. Hollywood Casino, a popular online and retail casino brand, delivers a casino-first experience featuring an extensive portfolio of slots, table games, and live dealer content. For players who prefer a dedicated casino app, theScore Casino offers the same premium gaming experience, providing additional choice alongside the all-in-one theScore Bet Sportsbook & Casino app.
“Alberta has an incredible sports culture, and we’re excited to bring theScore Bet Sportsbook & Casino to players across the province. Fans already know and trust theScore, and with theScore Bet, we’re extending that connection into a seamless sportsbook and casino experience. Whether you’re following your favorite team, placing a bet, or enjoying casino games, we’ve built the experience around the way fans naturally engage with sports. We commend the Alberta government for introducing a regulated online gaming market for private operators and look forward to serving fans in one of Canada’s great sports markets,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive at PENN Entertainment.
Alberta customers can now enjoy:
• Same Game Parlays, player props, and live in-game betting.
• Seamless betting integration with theScore’s trusted sports news, scores, and data.
• Hollywood Casino’s extensive portfolio of slots, table games, and live dealer experiences, including Blue Jays Blackjack, the Dancing Drums series, and Sweet Bonanza series.
The post PENN Entertainment Launches theScore Bet Sportsbook & Casino and theScore Casino and Hollywood Casino Standalone Apps in Alberta appeared first on Americas iGaming & Sports Betting News.
Alberta
Play’n GO goes live in Alberta iGaming with 10+ operators
Supplier expands to its third regulated Canadian province after Ontario and Québec, launching on Alberta’s market opening week.
Play’n GO has entered the newly regulated Alberta iGaming market, launching its casino games with more than ten licensed operators on the market’s opening week, the supplier said on 16 July 2026.
The Alberta rollout marks Play’n GO’s third regulated Canadian province, following Ontario and Québec, and extends the company’s North American regulated-market footprint.
According to the company, its content was made available in Alberta for the first time on launch day via a network of licensed operators.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
The post Play’n GO goes live in Alberta iGaming with 10+ operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
Play’n GO strengthens Canadian footprint with Alberta iGaming market entry
The Swedish gaming giant confirms its entry into its third regulated Canadian Province with its industry leading portfolio of games now available in Alberta for the first time
Play’n GO, the world’s leading casino entertainment provider, today announced its successful entry into the newly regulated Alberta iGaming market, with a wide range of its premium content going live with more than ten licensed operators on market launch day this week.
The milestone further reinforces Play’n GO’s commitment to regulated market expansion across North America and marks the company’s third Canadian province, following established operations in Ontario and Québec.
Play’n GO’s launch in Alberta ensures players have immediate access to a portfolio of world-class titles from day one of the market’s regulated opening. By partnering with a broad network of licensed operators at launch, the company has solidified its position as a trusted supplier in newly regulated jurisdictions.
The Alberta rollout builds on Play’n GO’s strong track record of working alongside regulators and operators to deliver safe, compliant, and high-quality entertainment to players, while supporting sustainable market growth.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
To find out more about Play’n GO, please visit playngo.com
The post Play’n GO strengthens Canadian footprint with Alberta iGaming market entry appeared first on Americas iGaming & Sports Betting News.
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