Latest News
UK Game Developer Kwalee Surpasses 100 Employees In Year of Explosive Growth
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Leamington Spa-based mobile game developer and publisher hits milestone with overseas studios in Bangalore and Beijing underway
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Kwalee has grown rapidly in 2020 despite the COVID-19 pandemic, recruiting globally while embracing remote work for the first time
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After tripling in size over the past two years, Kwalee sets sights on more hit games and more growth, with 60+ current vacancies
Kwalee, a leading developer and publisher of hyper-casual mobile games, has expanded its team to more than 100 people after maintaining a rapid rate of growth throughout 2020.
Despite the company’s Leamington Spa headquarters lying empty for much of the year due to the COVID-19 pandemic, the Kwalee team adapted quickly to temporary remote working measures and released multiple hit games in 2020, including Bake It, Line Up: Draw the Criminal and Let’s Be Cops 3D.
This facilitated growth across all disciplines and departments, from Publishing Managers to Game Designers, with Kwalee welcoming team members from as far afield as Turkey, the Philippines, India, Spain and China. And while Kwalee has always recruited internationally, 2020 was the year in which the company cemented its global outlook by permanently opening several positions to remote workers and committing to open new studios in Bangalore and Beijing. Across all locations, Kwalee has more than 50 open positions.
Founded and led by games industry legend David Darling CBE, a co-founder and former CEO of Codemasters, Kwalee has become one of the UK’s biggest gaming success stories while specialising in hyper-casual games – a style of mobile games that are defined by their accessibility and designed to be played in short bursts. Kwalee has become a leading developer and publisher in this space and has racked up nearly half a billion downloads worldwide.
Kwalee has also earned itself a reputation for being a rewarding workplace, not least for the weekly ‘Creative Wednesdays’ where anyone in the company can pitch their game ideas and vote on which ones get made. This also ties into a generous profit share bonus scheme, which surpassed £1 million in payouts in February 2020.
“We’re extremely proud to have expanded the Kwalee team to more than 100 people – particularly in such a challenging year,” said CEO David Darling. “Our rate of growth has been phenomenal and we all look forward to that continuing, both in Leamington Spa and internationally.
With so many vacant positions still open and big plans for 2021 and beyond, we can’t wait to welcome many more great people to help us release many more great games. Between remote working and the overseas studios we’re building, there are now more options than ever for the world’s best talent to work with us, which is very exciting indeed.”
Jithin Rosh, based in Bangalore, became Kwalee’s 100th team member. Joining as Marketing Artist & Animator, he commented:
“Working for a gaming studio like Kwalee is truly exciting! All my life I’ve been playing games – now I’m part of that process, making games with fun and talented people. I’m very happy to be here and to be Kwalee’s 100th employee!”
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BETANO
Betano signs sponsorship deal with Argentina national football team
Kaizen Gaming brand becomes an Official Regional Sponsor as World Cup 2026 approaches, with campaigns planned across digital, TV and OOH.
Betano has signed a new sponsorship agreement with the Argentina National Football Team, joining as an Official Regional Sponsor, the company said on April 29, 2026.
The deal was announced from Athens, Greece and Buenos Aires, Argentina, with the Kaizen Gaming-owned sports betting and gaming brand positioning the partnership ahead of the FIFA World Cup 2026.
According to the company, the sponsorship will include “local 360° campaigns” featuring Betano’s tagline “Confiá” across digital media, television, and out-of-home (OOH) advertising. Betano also said it plans “high-engagement activations” intended to connect fans with the team.
In the release, Kaizen Gaming framed the agreement as part of a broader strategy to invest in top-tier sports partnerships to support international brand growth and “responsible gaming experiences.” Financial terms, territories covered under the “regional” designation, and contract duration were not disclosed.
More relevant data as follows:
- Betano (Kaizen Gaming) official website; https://www.betano.com/ Primary source for brand and market presence details related to Betano.
- Kaizen Gaming official website; https://kaizengaming.com/ Company background and corporate announcements for Kaizen Gaming, the owner of Betano.
- AFA (Argentine Football Association) official website; https://www.afa.com.ar/ Authoritative reference for Argentina national team commercial partnerships and federation announcements.
- FIFA World Cup 2026; https://www.fifa.com/fifaplus/en/tournaments/mens/worldcup/canada-mexico-usa2026 Official tournament page to ground the timing reference to the FIFA World Cup 2026.
The post Betano signs sponsorship deal with Argentina national football team appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
EPT
PokerStars adds PokerStars Open Aix-en-Provence and confirms EPT Prague for 2026
New France stop runs Nov 2-8; EPT Prague returns to the Hilton Prague on Dec 2-13, both counting toward the PokerStars Live League.
PokerStars has added two stops to its 2026 live poker calendar: EPT Prague returns on Dec 2-13 at the Hilton Prague, and a new PokerStars Open event will debut in Aix-en-Provence, France, on Nov 2-8. The operator announced the dates on April 22, 2026.
Both events will award points in the PokerStars Live League, PokerStars’ annual leaderboard system across High, Medium, and Low tiers. PokerStars said more than €150,000 in PokerStars LIVE credit will be paid out to the top three finishers in each tier at year-end, plus a live freeroll with a €100,000 prize pool at the first EPT of 2027 for the top 30 finishers in each tier.
EPT Prague is set to run as an 11-day festival, with PokerStars flagging the High Roller and EPT Main Event among the headline tournaments. PokerStars cited last year’s Prague Main Event at more than 1,200 entries for a prize pool of more than €5.9 million, with Matan Krakow winning for more than €770,000.
The new PokerStars Open Aix-en-Provence stop will run in partnership with Texapoker at Pasino GRAND Partouche Aix-en-Provence. It becomes the latest confirmed date in PokerStars’ 2026 live lineup, which also includes EPT Monte Carlo (April 30 – May 10), PokerStars Open Namur (May 27 – June 7), PokerStars Open Malaga (June 22-28), and EPT Barcelona (August 16-29).
“We’re delighted to bring players two more incredible live events and welcome the return of EPT Prague,” said Cédric Billot, Associate Director, Live Events. ”Each stop offers a unique experience and world-class competition and strengthens an already exciting 2026 schedule. We look forward to welcoming everyone for another standout year of live poker.”
More relevant data as follows:
- PokerStars Live; https://www.pokerstarslive.com/ Official schedule and event information source referenced in the announcement.
- PokerStars blog; https://www.pokerstars.com/poker/learn/news/ PokerStars’ news hub cited for additional details on live events and updates.
- European Poker Tour (EPT) – PokerStars Live; https://www.pokerstarslive.com/ept Background and official overview of the EPT brand and tour stops mentioned in the release
The post PokerStars adds PokerStars Open Aix-en-Provence and confirms EPT Prague for 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
Betano Teams Up with World Champions Argentina in New Sponsorship Deal
Betano joins the Argentina National Football Team as Official Regional Sponsor ahead of the FIFA World Cup 2026
Betano, the premium online sports betting and gaming brand of Kaizen Gaming, is an Official Regional Sponsor of the Argentine National Football Team, further highlighting its commitment to supporting Argentine sport.
The sponsorship agreement comes at a time of increased global anticipation for the game, just weeks before the FIFA World Cup 2026. Through this partnership, Betano is strengthening its ties with Argentine football and together with the country’s National Team, will deploy high-engagement activations that bring the fans closer to the game.
Argentina, the reigning world champions and one of the most iconic footballing nations, hold three World Cup titles and 47 major tournament wins and are supported by an expansive international fanbase. By reinforcing its presence in this legendary footballing stronghold, Betano continues to elevate its brand profile, integrating it into the elite of global sport. The partnership with the National Football Team of Argentina also reflects Kaizen Gaming’s broader strategy to invest in top-tier sports collaborations that drive international brand growth, while delivering innovative and responsible gaming experiences to millions of users worldwide.
The scope of this sponsorship will include local 360° campaigns that feature Betano’s tagline “Confiá” in digital media, television, and out-of-home (OOH) advertising.
Football is a global language, and few teams and countries embody its passion and legacy like Argentina. This partnership is a natural step for Kaizen Gaming and the Betano brand, deepening their presence at the heart of the sport and connecting with fans in moments that matter most. As anticipation for the FIFA World Cup 2026 continues to build, this collaboration positions Betano centre-stage in the football conversation. Ahead of what promises to be a thrilling tournament, Kaizen Gaming remains focused on expanding its international reach, investing in strategic partnerships, and building meaningful connections with fans worldwide.
The post Betano Teams Up with World Champions Argentina in New Sponsorship Deal appeared first on Americas iGaming & Sports Betting News.
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