eSports

EXCEL ESPORTS introduces The Power of Better into major brand update

Published

5 years ago

November 13, 2020

Reading Time: 3 minutes

The leading British competitive gaming brand unveils ambitious manifesto and vision of The Power of Better, incorporating purpose into its brand identity to help improve the gaming and esports industry and looking beyond the esports “lifestyle brand”

EXCEL ESPORTS, the leading British competitive gaming culture brand, with teams participating in the two biggest global video games, Fortnite and League of Legends, has today unveiled a significant brand update, a bold and unique visual identity in esports that will see EXCEL evolve into a professional team that adds purpose to its passion for gaming. The update signifies the next stage of EXCEL’s expansion, growth and its unique vision of The Power of Better; a commitment to improve in everything it does and to use its platform to have a positive impact on the wider gaming and esports community.

Since its inception six years ago, EXCEL has become the most prolific British esports team, making significant strides to represent, support and develop the esports ecosystem.

EXCEL now looks to the future and what it means to be a professional esports team, steering beyond the over-used “lifestyle” esports brand and carving out a new unique path in esports that will see it driven by performance and incorporating purpose, striving to be better and enacting positive change in esports and gaming through its vision of The Power of Better. Centered around two core principles, The Power of Better is the belief that improvement never stops – whether you’re part of an organisation or as an individual, you can be better tomorrow than you are today – and aims to challenge the status quo in the world of esports. It is a commitment by EXCEL to constantly review how it operates, continuously looking inwards and onwards.

EXCEL began its journey of improvement by creating the Performance Playbook, which focuses on the holistic development of its players both physiologically and psychologically as well as the Pyramid of Success, a philosophy for engineering improved levels of performance that is underpinned by its core values and beliefs of trust, respect, dedication, discipline and creating good habits. The Power of Better looks to go further than performance with EXCEL looking to be an inspiration for the wider gaming community by having a positive impact on everything it does.

To start, EXCEL has revealed the launch of the ‘Gaming for Better’ whitepaper series for gamers everywhere, with the first one created by EXCEL’s Head of Performance and sports psychology expert Fabian Broich. The whitepaper, published today, explores the common injuries experienced by gamers and provides advice on how to improve individual performance and become healthier by focusing on physical activity, lifestyle balance, and creating positive habits.

To illustrate its new ambitions and The Power of Better vision, EXCEL has unveiled a completely new visual identity with a new logo, colour palette, website and merchandise line. The logo will retain the ‘X’ and ‘L’ widely used and recognised by EXCEL fans. The design has been simplified to ensure it is easily identifiable and the forward arrow in the X embodies the brands forward thinking approach as well as the dynamic world of gaming. The new diverse and flexible colour palette allows for creativity, fluidity and change, reflecting EXCEL’s ambitions to forge its own path and allowing the brand to evolve as it continues its journey of improvement. The new website will act as a digital destination for fans, the centerpoint where the community can stay up to date with the latest EXCEL news. It will also incorporate a shop with new merch ranges.

“Over the last six years, EXCEL ESPORTS has seen immense growth, transforming from a bedroom hobby into a professional competitive gaming brand with players competing in the world’s biggest esports. When EXCEL was founded we wanted our identity to be motivational, competitive, and allow people to easily support us in-game with the XL tag. As we head into this next phase of our journey, it’s great to be able to showcase our roots and initial passion, whilst developing our brand so that it is fit for our future ambitions”, said Kieran Holmes-Darby, Co-Founder and Chief Gaming Officer, EXCEL ESPORTS.

“At EXCEL we have unlimited ambitions in the games we compete in, what we want to become as a team and as a brand. It’s now time for us to take our next step to grow as a globally recognised, respected and loved competitive gaming brand from Britain. This step is more than just a visual update, it’s our belief in our vision for ourselves, our talent, our community and our culture. We believe that too many try to copy each other, vying to be competitive or lifestyle without further meaning. Today, we will start our journey of The Power of Better with passion, professionalism, performance and purpose. This is more than just a brand update, it is EXCEL’s promise to be better every day and make our contribution to the future of competitive gaming,” said Wouter Sleijffers, CEO, EXCEL ESPORTS.

eSports

TEAM VITALITY RETURNS TO FORTNITE WITH WORLD CHAMPION PLAYERS

Published

16 hours ago

February 16, 2026

Wladimir P.

team-vitality-returns-to-fortnite-with-world-champion-players

Team Vitality has officially returned to competitive Fortnite after a three-season absence, unveiling a high-profile roster built around world championship pedigree and international ambitions.

The organisation’s comeback is anchored by two champions from the Fortnite Championship Series, alongside an experienced figure from the French competitive scene who will guide the team’s performance and community engagement.

Championship pedigree joins the roster

Egor “SwizzY” Luciko, a 2025 FNCS World Champion, joins as one of the scene’s most promising young competitors, recognised for his fast-paced mechanical play and strong performances on major stages. He is joined by fellow 2025 FNCS World Champion Aleksa “Queasy” Cvetkovic, widely regarded for his consistency and strategic approach at the highest level of competition.

Former French professional player Clément “Skite” Danglot completes the lineup as Team Manager and Coach. In addition to overseeing competitive operations, Skite will co-stream official matches, offering fans expert analysis throughout the season.

Team Vitality President Fabien “Neo” Devide described the return as a performance-driven project aligned with the organisation’s long-term vision of excellence, combining elite talent with experienced leadership to compete at the highest level.

Strategic focus on global competition

The organisation’s return is closely tied to its ambitions on the international stage, particularly qualification for the Esports World Cup in Riyadh and continued success across FNCS competitions. The announcement follows the introduction of Fortnite Reload mode at the Esports World Cup, which has further strengthened the club’s commitment to the title.

Beyond competition, Team Vitality aims to position its Fortnite revival as a community-focused initiative. Skite’s live broadcasts and analysis are intended to provide fans with deeper insight into the team’s progress from qualification stages through major international events.

Global Operations Director Danny Engels emphasized that the organisation’s return signals broader strategic growth across multiple esports titles, with a clear objective of securing international trophies and reinforcing Team Vitality’s presence at the top tier of global competition.

With a championship-calibre roster and renewed competitive focus, Team Vitality enters a new phase in Fortnite with ambitions to re-establish itself among the world’s elite teams.

The post TEAM VITALITY RETURNS TO FORTNITE WITH WORLD CHAMPION PLAYERS appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

eSports

Reckoning Esports and GodLike Esports to Represent India at the Pokémon UNITE Asia Champions League 2026 in Japan

Published

16 hours ago

February 16, 2026

Wladimir P.

reckoning-esports-and-godlike-esports-to-represent-india-at-the-pokemon-unite-asia-champions-league-2026-in-japan

Indian Pokémon UNITE esports is set for a return to international competition as Reckoning Esports and GodLike Esports secure qualification for the Pokémon UNITE Asia Champions League 2026 in Japan.

Both teams advanced through India’s official Pokémon UNITE competitive circuit, organised by Skyesports in partnership with The Pokémon Company.

Reckoning Esports claimed India’s primary slot by winning the Pokémon UNITE Asia Champions League 2026 – India League, a $20,000 multi-stage online competition featuring ten of the country’s leading esports organisations. The tournament adopted a circuit-based group stage across five matchdays before concluding with King of the Hill Playoffs.

In a tightly contested grand final, Reckoning Esports defeated GodLike Esports 3–2 to secure the championship and confirm their place at the PUACL Finals.

Reckoning Esports player Jeet “Swifty” Kundra said the victory reflected the team’s resilience throughout the season, adding that representing India on the international stage is both an honour and a significant challenge.

GodLike Esports secured India’s second qualification slot through the Pokémon UNITE Winter Tournament 2026 – India, an additional pathway featuring open qualifiers that welcomed both established organisations and emerging teams.

After their narrow India League defeat, GodLike Esports delivered a dominant performance in the single-elimination bracket, drawing on experience to capture the title. Their run included a decisive 3–0 victory over underdog finalist Orange Flag, one of the tournament’s breakout performers.

GodLike Esports player Om “Scepter” Gore said the team used its earlier loss as motivation, emphasizing confidence and consistency as key factors behind their qualification. Founder and CEO Chetan “Kronten” Chandgude described the achievement as a milestone for both the organisation and the wider Indian esports community.

The Pokémon UNITE Asia Champions League 2026 Finals will take place on March 28–29 at Yokohama BUNTAI. Reckoning Esports and GodLike Esports will join 16 teams competing for the championship title and a share of the $200,000 prize pool.

The post Reckoning Esports and GodLike Esports to Represent India at the Pokémon UNITE Asia Champions League 2026 in Japan appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Call of Duty Warzone esports

Team Vitality Expands FPS Dominance Ahead of Esports World Cup 2026 With PUBG, Warzone and CrossFire Entry

Published

5 days ago

February 11, 2026

Wladimir P.

team-vitality-expands-fps-dominance-ahead-of-esports-world-cup-2026-with-pubg,-warzone-and-crossfire-entry

Team Vitality Accelerates FPS Expansion Ahead of Esports World Cup 2026

Team Vitality has officially announced a major competitive expansion ahead of the 2026 Esports World Cup (EWC), confirming its entry into three additional shooter titles: PUBG (PC), Call of Duty: Warzone, and CrossFire. The move strengthens the organisation’s growing dominance across FPS and tactical shooter esports, following championship success in Counter-Strike and VALORANT during the 2025 season.

The expansion signals a decisive strategic push as Team Vitality looks to build on its Top 3 overall club finish at the 2025 Esports World Cup, positioning itself as one of the most versatile and ambitious multi-title organisations in global esports.

Call of Duty: Warzone – Vitality Returns With Proven EWC Pedigree

Team Vitality is officially re-entering the competitive Call of Duty: Warzone ecosystem for the 2026 season, assembling a veteran-heavy roster built for immediate impact. The lineup includes Angel “Sage” Quinones, who secured a third-place finish at last year’s Esports World Cup, alongside experienced EWC finalists.

The new Warzone squad begins its EWC qualification journey through the Warzone Resurgence Series, with two pivotal LAN finals scheduled at DreamHack Birmingham and DreamHack Atlanta. Strong performances at these events will be crucial in securing Team Vitality valuable points and a place at the 2026 Esports World Cup.

Call of Duty: Warzone Roster

Rasim “Blazt” Ogresevic (USA)
Logan “Skullface” Greifelt (USA)
Angel “Sage” Quinones (Mexico / Guatemala)
Ethan “Ebatez” Bates (USA) – Coach

PUBG (PC) – A Strategic Return to a Global Esports Pillar

Team Vitality is making its long-awaited return to PUBG (PC) competition, marking its first appearance in the title since 2019. The roster is anchored by players recently competing under the Nemiga banner, who finished sixth at the PUBG Global Championship, reinforcing Vitality’s intent to compete at the highest international level.

This return also unlocks strategic synergies with Bigetron by Vitality, the organisation’s established PUBG Mobile powerhouse in Southeast Asia. As PUBG’s global ecosystem increasingly bridges PC and Mobile competition, Team Vitality aims to unite its worldwide fanbase and elevate brand visibility across both platforms.

PUBG (PC) Roster

Aliaksandr “Gedrox” Puchko (Belarus)
Vladislav “Lev4nte” Tasenko (Russia)
Andrey “Qw1zzy” Pobedinskiy (Russia)
Artem “hallomybad” Baskakov (Russia)
Ramazan “H1RUZEN” Valiullin (Russia) – Coach
Sergei “MrTok” Britok (Russia) – Manager

CrossFire – Entering a New Region With Championship Ambitions

Expanding into CrossFire for the first time, Team Vitality has acquired ROC Esports’ former lineup, establishing its operations in Egypt with a dedicated gaming house. The squad will compete in the CrossFire West League (EMEA), with two critical competitive splits scheduled for March–April and June–July.

Success in the regional league is expected to be the gateway to qualification for the Esports World Cup, while long-term ambitions stretch further toward the CrossFire Stars World Championship in China. Team Vitality enters the ecosystem as a dangerous challenger, targeting dominance beyond regional competition.

CrossFire Roster

Youssef “tottziN” Nasser (Egypt)
Ahmed “SNARE” Salah (Egypt)
Mohamed “Snake” Ahmed (Egypt)
Mohamed “Horus” Mahrous (Egypt)
Abdelrahman “slayer” Fawzy (Egypt)
Andrei “strey” Solovev (Russia) – Coach
Kislay “Drolo” Satyaj (India) – General Manager
Ammar “Apps” Ahmed (Egypt) – Substitute
Abdelrhman “Bone” Mahmoud (Egypt) – Substitute

Building Toward a New FPS Dynasty

With momentum from a Top 3 finish at the 2025 Esports World Cup, Team Vitality is targeting even greater success in 2026, driven by the belief that every win counts.

Fabien “Neo” Devide, President and Co-founder of Team Vitality, commented that the expansion reflects the organisation’s commitment to elite competition and long-term growth across shooter esports. Corporate Director of Global Operations Danny Engels added that the move strengthens Vitality’s position to build a true multi-title FPS dynasty on the world’s biggest competitive stage.

As the countdown to the 2026 Esports World Cup begins, Team Vitality’s expanded shooter portfolio signals a clear message to rivals: the organisation is all-in on global FPS supremacy.

The post Team Vitality Expands FPS Dominance Ahead of Esports World Cup 2026 With PUBG, Warzone and CrossFire Entry appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.