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Soft2bet partners with PartnerMatrix to boost sportsbook acquisition

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Global operator group integrates Agent System solution to support sports betting brands

 Casino and sportsbook platform provider Soft2bet has struck a deal with PartnerMatrix to enhance its acquisition tools, predominantly for its sports betting brands and partners.

The PartnerMatrix Agent Management System has now gone live across the Soft2bet network, which will allow the group’s various brands to broaden its customer base via the use of agent networks.

These customisable networks will target the millions of offline players who have yet to experience Soft2bet’s premium casino and sportsbook offerings, with the operator group able to control risk of acquisition through real-time management tools.

Soft2bet has seen great success of its sports betting brands in recent years, with the likes of CampoBet and Rabona using the latest in gamification tools to attract a new generation of bettor across a number of territories.

Boris Chaikin, CEO of Soft2bet, said: “Our sports betting platform and brands have gone from strength to strength of late, attracting thousands of new users every month. This deal with PartnerMatrix will allow us to build on this momentum with access to a much broader global audience.

“The Agent Management System has proven its credentials as a driver of acquisition and we’re looking forward to reaping the benefits of greater traffic coming through our various points of sale in the coming months.”

Levon Nikoghosyan, CEO of PartnerMatrix, said: “We pride ourselves at PartnerMatrix on having solutions across a number of channels, for operators and networks of all needs, and this partnership with Soft2bet demonstrates just that.

“We’re looking forward to assist with Soft2bet’s ambitious growth strategy, with our agent system the ideal solution for a multi-brand group looking for additional marketing resource.”

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AccaMAX

LuckyStreak integrates AccaMAX slots and crash games into LuckyConnect

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LuckyStreak has added AccaMAX to its LuckyConnect content aggregation solution, integrating the supplier’s portfolio into its single casino content API for operators worldwide.

Through the integration, operators can access AccaMAX’s catalogue of SlotsMAX and CrashMAX titles via LuckyConnect, with LuckyStreak stating that content updates are delivered through its “seamless content sync process” without additional integration work.

AccaMAX, launched in 2024 and headquartered in South Africa and Romania, said it holds Brazilian RNG certification and is in the process of completing its Curaçao B2B licensing.

Virginia Russu, Head of Account Management at LuckyStreak said: “What stands out with AccaMAX is how deliberately their games are built around player experience and performance. The Maxx philosophy is not just branding, it translates into longer sessions and stronger engagement. That kind of thinking aligns perfectly with our strategy of delivering content that works in high-growth markets where player expectations and behaviours are evolving quickly.”

Christo Bezuidenhout, AccaMAX Chief Product Officer added: “Partnering with LuckyStreak gives us immediate access to a global network of operators. Their aggregation platform allows us to scale distribution quickly while maintaining the quality and performance we have built into our games.”

The post LuckyStreak integrates AccaMAX slots and crash games into LuckyConnect appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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G Gate Awards

Support N1 Partners at the G Gate Awards 4 Nominations, Power Your Vote

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N1 Partners has been nominated for the G Gate Awards 2026 in 4 categories — the company is among the market leaders who are changing the industry in several directions at once: from developing the partnership ecosystem and expanding the product portfolio to introducing new marketing approaches, media formats and working with content, including YouTube.

N1 Partners is actively working to create a base for networking and development within its community, which is why partners can participate in the work and directly influence the success of the affiliate program!

Vote for N1 Partners in the following nominations:

    • iGaming-advertiser of the year.
      The company offers some of the best conditions for partners: CPA up to €700 and RevShare up to 55%, 14+ brands on 10+ Tier-1 GEO are available and the portfolio is constantly being updated. This creates conditions for growth. By the end of 2025, the average number of FTDs per month increased by 150%!
  • PR campaign of the year.

N1 Puzzle Promo is one of the biggest promotions of 2025, with the main gift of the Robinson R22 helicopter and coverage in 50+ media! The prize fund was €500,000.

  • Event of the year.
    The team also held a big show event at the end of N1 Puzzle Promo as part of the iGB Affiliate in Barcelona. The industry’s interest is confirmed by the numbers: more than 2,000 registrations; and 600+ confirmed guests gathered at this private event to congratulate the finalists and celebrate the end of the campaign.
  • YouTube project of the year.
    N1 Partners YouTube is a media outlet within the affiliate industry with proprietary formats and a focus on real-world market experience. In the first six months, the channel organically gained more than 4,000 subscribers from the field and 70,000 views on all materials; launched 2 permanent formats; and attracted industry leaders from founders to market experts.

How to vote for N1 Partners at G Gate Awards?

The first stage of voting will be held from April 15 to May 20, and then the finalists can be supported from May 22 to June 22.

Vote for N1 Partners at G Gate Awards:

  • Visit the award website;
  • Choose N1 Partners in four categories;
  • Click on the “Cast your votes” button;
  • Enter your phone number;
  • Confirm your vote through the incoming call (enter the last 4 digits of the number).

Your vote is very important — thank you for the support!

Why work with N1 Partners

  • 14+ casino and sportsbook brands with high Reg2Dep 
  • 10+ Tier-1 GEOs
  • CPA up to €700 and RevShare up to 55% + NNCO for top partners

Be number one with N1!

The post Support N1 Partners at the G Gate Awards 4 Nominations, Power Your Vote appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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G Gate Awards

Support N1 Partners at the G Gate Awards 4 Nominations, Power Your Vote

Published

on

support-n1-partners-at-the-g-gate-awards-4-nominations,-power-your-vote

N1 Partners has been nominated for the G Gate Awards 2026 in 4 categories — the company is among the market leaders who are changing the industry in several directions at once: from developing the partnership ecosystem and expanding the product portfolio to introducing new marketing approaches, media formats and working with content, including YouTube.

N1 Partners is actively working to create a base for networking and development within its community, which is why partners can participate in the work and directly influence the success of the affiliate program!

Vote for N1 Partners in the following nominations:

    • iGaming-advertiser of the year.
      The company offers some of the best conditions for partners: CPA up to €700 and RevShare up to 55%, 14+ brands on 10+ Tier-1 GEO are available and the portfolio is constantly being updated. This creates conditions for growth. By the end of 2025, the average number of FTDs per month increased by 150%!
  • PR campaign of the year.

N1 Puzzle Promo is one of the biggest promotions of 2025, with the main gift of the Robinson R22 helicopter and coverage in 50+ media! The prize fund was €500,000.

  • Event of the year.
    The team also held a big show event at the end of N1 Puzzle Promo as part of the iGB Affiliate in Barcelona. The industry’s interest is confirmed by the numbers: more than 2,000 registrations; and 600+ confirmed guests gathered at this private event to congratulate the finalists and celebrate the end of the campaign.
  • YouTube project of the year.
    N1 Partners YouTube is a media outlet within the affiliate industry with proprietary formats and a focus on real-world market experience. In the first six months, the channel organically gained more than 4,000 subscribers from the field and 70,000 views on all materials; launched 2 permanent formats; and attracted industry leaders from founders to market experts.

How to vote for N1 Partners at G Gate Awards?

The first stage of voting will be held from April 15 to May 20, and then the finalists can be supported from May 22 to June 22.

Vote for N1 Partners at G Gate Awards:

  • Visit the award website;
  • Choose N1 Partners in four categories;
  • Click on the “Cast your votes” button;
  • Enter your phone number;
  • Confirm your vote through the incoming call (enter the last 4 digits of the number).

Your vote is very important — thank you for the support!

Why work with N1 Partners

  • 14+ casino and sportsbook brands with high Reg2Dep 
  • 10+ Tier-1 GEOs
  • CPA up to €700 and RevShare up to 55% + NNCO for top partners

Be number one with N1!

The post Support N1 Partners at the G Gate Awards 4 Nominations, Power Your Vote appeared first on Americas iGaming & Sports Betting News.

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