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New football simulator Football for Friendship World to be released on World Football Day
Gazprom International Children’s Social Programme Football for Friendship announced the release date of the Football for Friendship World game. The global release is scheduled for December 10, 2020 – the World Football Day. The new multiplayer football simulator is based on the most important values of the programme, such as friendship, peace, and equality.
100 unique sets of football merchandise and football kits from the Football for Friendship programme and the Football Union of Russia (FUR) will be given to some of the first registered users. The sets will be delivered to the winners to any location in the world.
For the first time, users in different countries will be able to participate in games according to the rules of Football for Friendship united into international teams. The players will be able to play in real time with other footballers from all around the world, create and manage teams, become fans and support their friends’ teams in the stands. Football for Friendship World will be promoted with a motto “Uniting friends, uniting the world!”.
Two weeks before the official launch of the game, the Football for Friendship eWorld Championship will be held on the platform. The Football for Friendship eWorld Championship will unite young athletes 10-14 years old from over 100 countries into 32 Teams of Friendship. They will play a total of 55 matches. The final of the Championship will be broadcast live. The football legend Roberto Carlos is the Global Ambassador of the programme. To participate and enter the first-ever Football for Friendship eWorld Championship, apply at http://participants.footballforfriendship.com/. The winners of the Championship will receive tickets to the 2021 UEFA Champions League Final in Istanbul.
AGT Communications Group is the Global Operator of Gazprom’s Football for Friendship programme. The international team of the DataArt company is developing the game. The game will be available for free for first users.
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Vegangster Partners with Citron to Power Crypto Payments and Analytics
Vegangster and Citron have partnered to power the crypto payments and analytics layer of Vegangster’s crypto casino solution.
Citron brings deep credibility to the partnership, having processed billions in crypto transactions for 100+ clients across 50+ countries.
Citron Processing, an AI-powered crypto payment solution, lets operators take deposits and pay out winnings on-chain in an instant, with every transaction screened through Chainalysis and incoming funds converted to stablecoins to keep things clean and free of volatility, all at sub-1% fees.
Citron Analytics, the first AI analytics for on-chain client and market intelligence, gives operators full visibility into their players, competitors, and market beyond what any platform data can show.
Powered by Citron AI, it reads live blockchain data to deliver client profiling, real-time alerts when players deposit, win, or start playing elsewhere, graph-based fraud detection, and competitive intelligence, including rival casinos’ volumes and market share, all through a live dashboard and conversational AI interface.
“For the first time, our operators can see how players spend across other casinos, not just their own platform. We are already integrating this information into platform PAM, automation tools, allowing customer support, VIP teams to react in real time to changes and increase retention rates.”
Michael Oziransky
Chief Product Officer at Vegangster
“On-chain data reveals knowledge and opportunities iGaming operators never had before. Citron’s partnership with Vegangster brings one of the most efficient iGaming platforms together with the industry’s powerful crypto intelligence tool – everything operators need for success”.
Artsemi Karpovich
Head of Sales at Citron
Together, the two products give operators using the Vegangster Crypto Casino solution both the payment infrastructure and the intelligence layer to acquire smarter, retain longer, and operate with full visibility into their market.
About Citron
Citron is an AI-powered crypto processing and analytics platform. Citron Analytics, the first AI analytics for on-chain client and market intelligence, reads live blockchain data to help businesses understand client behaviour, detect fraud, analyse competitors, and make real-time data-driven decisions.
Citron Processing delivers an intelligent crypto payment infrastructure with 12+ cryptocurrencies, sub-1% fees, and Chainalysis integration. Citron is dedicated to making blockchain and its data accessible and actionable for every business in the crypto economy.
About Vegangster
Vegangster provides a full iGaming platform built for speed, scale, and operator control. Its turnkey, white-label, and sweepstakes solutions bring casino and sportsbook content, payments, CRM, compliance, and social features together into a single mobile-first system. With Vegangster, operators can launch quickly and grow with confidence.
Press Contact
Romans Kozlovskis
affiliate marketing
SEOBROTHERS’ Aleksandra Drigo flags higher barriers for affiliates in regulated Alberta
SEOBROTHERS Chief of Business Development Aleksandra Drigo says Alberta’s move toward a regulated online gambling market is likely to raise the cost and complexity of affiliate acquisition, reshaping competition for SEO-led publishers. Drigo shared the view in an exclusive interview with SiGMA News focused on Canada’s affiliate landscape.
Drigo said regulation can bring more transparency, but also higher compliance demands and tougher economics for smaller players. “Many affiliates, especially independent SEO players, may decide not to enter fully regulated markets and instead focus on regions with more predictable economics and lower regulatory pressure,” she said.
She added that regulated markets typically advantage well-funded affiliate groups with the ability to invest in legal and compliance support and tracking infrastructure. “Regulated markets tend to favour larger players. Big affiliate companies have the resources for legal support, compliance teams, advanced tracking infrastructure, and long-term investment without expecting fast ROI.”
On partner selection, Drigo said affiliates are increasingly weighing operators on operational quality and regulatory readiness, not just commercial terms. “We pay close attention to how consistent an operator is in terms of reporting, responsible gaming policies, speed of communication, and local regulations compliance. Reputation risks affect both sides. If an operator lacks transparency or fails to follow compliance standards, it directly impacts the affiliate business as well.”
Drigo also pointed to communication and access to performance data as major friction points in operator-affiliate relationships. “Financial disagreements can usually be resolved quickly if there is trust and clear communication between both sides. Whereas, when affiliates do not receive timely information, face unclear reporting, or get no explanation for performance changes, tensions escalate very quickly. In regulated markets, communication and transparency become just as important as the financial terms themselves.”
Looking ahead, Drigo said affiliates targeting regulated North American markets will need stronger localisation, trusted brands and more diversified traffic strategies as search behaviour changes. “With AI and online search ecosystem changes already transforming the SEO landscape, affiliates need to become much more flexible and technology-driven than before. And compliance-friendly SEO strategies and diversification beyond traditional search traffic are becoming increasingly important.”
The post SEOBROTHERS’ Aleksandra Drigo flags higher barriers for affiliates in regulated Alberta appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Czech Republic
Sparta Prague extends Betano principal partnership through 2029
AC Sparta Praha has extended its principal partnership with Betano through 30 June 2029. Betano, Kaizen Gaming’s online betting and gaming brand, has held principal partner status since 2023 and will continue to feature on the shirts of Sparta’s men’s A-team, B-team and first women’s team.
Tomáš Křivda, CEO of AC Sparta Praha, said: “The three-year partnership with Betano has brought benefits to both sides, and I am very glad that it will continue. Sparta is a brand with weight and reach in Czech sport, and the partnership reflects that. Together we are setting the standard in Czech sport for what such a relationship should look like. It does not stop at a logo on the shirts. Together we have prepared a range of activations for fans, offered them attractive competitions and experiences, and opened up topics beyond the pitch as well, such as stadium accessibility. All with a clear focus on the fan. It works because we are pursuing the same goal. Extending it for another three seasons is therefore a logical step, and I believe we will build well on the work we have started”.
The clubs said the renewal follows joint activations including the “Million Kick” halftime competition, which has awarded two prizes of one million CZK over the first three seasons of the partnership. The companies also pointed to international-facing collaborations involving first-team players and representatives of Aston Villa F.C. and Club de Regatas do Flamengo.
Julio Iglesias Hernando, Chief Commercial Officer at Kaizen Gaming, said: “We are truly delighted to extend our partnership with AC Sparta Praha until 2029. Over the past three years, we have built a profound relationship founded on mutual trust and a shared pursuit of excellence. This renewal reinforces our commitment to Czech sport and its fans, aligning perfectly with our global strategy of partnering with elite sporting institutions that represent the very best the international stage has to offer. At the same time, we remain dedicated to shaping a safe, reliable and responsible gaming environment for everyone”.
Sparta and Betano said upcoming seasons will include an “enhanced Betano Million Kick” and additional fan formats, while the Betano Game prediction contest, draws for places in the Betano Zone, match streams and other benefits will continue. The partners also highlighted ongoing CSR work focused on stadium accessibility and inclusivity at the epet Arena, including audio navigation beacons, expanded wheelchair platforms, stadium tours for fans with visual or hearing impairments and audio-descriptive commentary, as part of Sparta’s stated aim to become “only the second football club in the world to receive the Access Champions certification.”
The post Sparta Prague extends Betano principal partnership through 2029 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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